The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail succeed.
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July 22-24, 2026 | Colorado Springs, CO
NRF Nexus is where the industry’s most influential executives collaborate, challenge conventions and define what progress looks like today.
NRF Events
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Jul 22, 2026 - Jul 24, 2026
The Broadmoor
Colorado Springs, CO
NRF Nexus
NRF Nexus is where the industry’s most influential executives collaborate, challenge conventions and define what progress looks like today.
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Sep 15, 2026 - Sep 17, 2026
Expo Porte de Versailles
Paris, France
NRF 2026: Retail's Big Show Europe
Retail’s Big Show Europe is the most comprehensive retail gathering in Europe and will address major challenges and opportunities facing the European retail market.
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Jan 10, 2027 - Jan 12, 2027
Javits Convention Center
New York City
NRF 2027: Retail's Big Show
The retail industry’s biggest, most important event.
2026 Back-to-School Consumer Trends Webinar
July 21, 2026 | 1 p.m. ET
Join NRF for a deep dive into the latest consumer data on back-to-school spending, shopping behavior and family priorities. Hear from NRF Chief Economist Mark Mathews and consumer insights experts as they share the latest data and trends shaping the 2026 back-to-school season.
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Latest from NRF
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Retail Advocacy
Advocacy
Retail’s 6 most important policy priorities for 2026
NRF in Washington: It’s alphabet soup as we focus on CCCA, CORCA, FLCA and more
Advocacy
Organized Retail Crime
NRF continues to ask Congress to provide federal support against ORC, working to strengthen local and state efforts against these criminal groups.
Advocacy
Digital Pricing and Retail
Digital pricing tools are suited to today’s fast-moving, competitive marketplace and provide greater efficiency and accuracy in pricing.
Advocacy
Tariffs
NRF remains committed to leading the retail industry in critical tariff policy conversations.
NRF is focused on key policy issues including organized retail crime, credit card swipe fees, immigration, tariffs and more.
See how you can make your voice heard on the issues most important to retail.
Digital shelf labels
Electronic shelf labels ensure that trust is built on accuracy, not undermined by outdated paper systems that regularly fail.
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NRF Business of Retail Initiative at Georgetown University
Georgetown University's McDonough School of Business partners with NRF to advance the field of retail studies through research insights, innovation and impact.
Retail Gets Real Podcast
Tune in for unfiltered, insightful conversations with the industry’s most interesting people and hear NRF's latest episode with PMI WW Brands LLC (Stanley 1913) Global Brand President Matt Navarro.
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