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Is your business ready to win peak season?

The best time to perfect your marketing strategy before the holidays is right now. Mailchimp’s unified platform brings email & SMS together. You can see the results yourself.

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  • #1

    AI-powered email marketing and automation platform*

  • 9x

    more revenue for businesses using marketing automations flows*

  • 500 million

    emails sent each day (average)

  • >99% email

    deliverability rate (average)

“We have seen an increase in customer opt-in and have been able to grow our SMS list by 27% in the last month.”

—Joe Gray, Sr. Marketing Manager, Avenova

Mailchimp is the all-in-one platform for boosting sales

  • A flowchart showing customer journey steps: cart abandonment, email follow-up, and purchase decision with Yes/No options

    Convert more customers

    Craft emails, use behavioral data to more precisely target audiences, and optimize your strategy.

  • Two cyclists in athletic gear pause on a dirt trail to check their phones, with bikes and a scenic hillside backdrop

    See more and scale faster

    With all of your data in one place, Mailchimp gives you what you need to make the right call at the right time.

  • Mobile phone screen showing a text message about Assembly lighting products with circular profile photos of three people connected in a chat interface

    Use SMS to expand your reach

    Start sending timely, highly-relevant messages to customers where they’re most likely to engage.

ON-DEMAND WEBINAR

SMS marketing is the key to driving results for businesses like yours

Omnichannel marketing strategies aren’t just for big businesses any more. Find out how restaurants are using SMS messaging to drive real results.

Watch now

The Biker Company’s Journey From Klaviyo to Mailchimp

Discover how the Biker Company switched to Mailchimp to regain control of their marketing strategy and reach their goals.

Read now

Businesses like yours trust Mailchimp

Marketing report cover with retro holiday illustrations featuring geometric patterns, presents, candles and stars in pink, yellow and blue tones

Connect with customers and drive repeat business

Set this season’s marketing up for success with Holiday Shopping Unwrapped—a new report that helps you understand customers’ emotional drives and spending patterns.

Read Holiday Shopping Unwrapped

It’s our gift to you (and to your business’s bottom line).

By requesting this content, you agree that your information will be processed as described in our Global Privacy Statement.

Seamlessly connect Mailchimp to your store

  • Shopify

    Sync Shopify customers, products, and purchase data to Mailchimp.

  • WooCommerce

    Market your e-commerce business and drive sales.

  • Zapier

    Automatically pass data to and from other web services, no coding needed.

Explore 300+ Integrations

There’s even more to learn

FAQs

  • Mailchimp transforms email marketing for Shopify stores by providing intelligent tools to understand customer behavior, automate highly personalized campaigns, and measure their direct impact on sales, making it a powerful platform for e-commerce growth.

    • Automatic Customer & Order Sync: Mailchimp automatically syncs contact and order information from Shopify checkouts. This allows you to access your customers' orders and purchases directly within Mailchimp.
    • Real-time Behavioral Insights: By connecting your Shopify store, Mailchimp syncs behavioral data to contact profiles, providing real-time insights into customers' behavior, interests, engagement, and purchase activity.
    • Personalized Messaging: Access to customer order data allows for personalized messaging within automated emails, directly helping to drive repeat sales.
    • Data-Driven Decisions: Mailchimp analyzes millions of historical email campaigns across various industries to provide personalized recommendations, helping Shopify stores make data-driven decisions.

  • Mailchimp has been the email marketing solution of choice for e-commerce stores due to its proven ability to drive sales, its strong integration with e-commerce platforms like Shopify, and its advanced AI-powered marketing and automation features.

  • Managing both email and SMS campaigns within a single platform streamlines your marketing efforts and provides a more cohesive customer experience. For an online store, this means you can reach customers through multiple channels, increasing the likelihood of them seeing and acting on your marketing messages, whether it's a promotional email or an urgent SMS about a flash sale.

  • See here for more details: https://mailchimp.com/help/connect-shopify/

Millions of users trust us with their marketing. You can too.

Disclaimers

  1. #1 AI-powered email marketing platform: Based on May 2025 publicly available data on number of customers of competitors that also advertise using AI to enhance their email marketing and automation products and services.
  2. 9x more revenue: Based on total revenue generated from bulk emails by users’ of Marketing Automation Flows from January 2023 - January 2025. Customer Journey Builder (CJB) was rebranded to Marketing Automation Flows (MAF) effective as of June 2025. Any references to “Automation Flows” refers to the same features previously available under CJB. Features and functionality vary by plan type. For details, view Mailchimp’s various plans and pricing.
  3. >99% Email Delivery Rate: Data reflects email delivery rate from January 1, 2024, to December 31, 2024 and is the aggregate of all Mailchimp users across all plans.
  4. Create effective marketing campaigns in minutes: Functionality (beta) available to certain users with Premium, Standard and Legacy plans in select countries in English only.