Where tech and retail meet to transform elevated consumer experiences

Chief Digital Officer

Victoria Beckham Beauty

Bettina Goesele is a seasoned digital and marketing executive with over 15 years of experience driving high-impact brand strategies across luxury, beauty and lifestyle industries. As Chief Digital Officer at Victoria Beckham Beauty, Bettina leads the brand’s digital roadmap, overseeing e-commerce, integrated marketing, creative and customer experience to elevate brand desirability and global growth. Prior to this role, she held senior marketing positions at global players including L’Oréal, LVMH and Sotheby’s Auction House, where she honed her ability to merge storytelling and data-driven activation in high-stakes luxury environments. 

Bettina draws on her experience to explore how social and digital signals can serve as strategic levers to stay ahead of evolving consumer expectations. With a global perspective, Bettina helps luxury brands translate heritage and craftsmanship into digital-first experiences that engage, convert and retain the discerning customer.

CEO

Hugo Boss

Chief Executive Officer (CEO)

He is responsible for Company Strategy, Global Marketing, Creative Direction, Global Product Development, Licenses Management, HR as well as Corporate Communications. 

Daniel Grieder was born in Washington, D.C., USA, in 1961. While studying at the University of Applied Sciences in Business Administration in Zurich (HWZ Hochschule für Wirtschaft) he founded Max Trade Service AG in 1985 (later renamed Madison Clothing Ltd.), which, in addition to manufacturing and selling leatherwear to leading department stores throughout Switzerland, also distributed internationally renowned brands such as Pepe Jeans, Tommy Hilfiger, Stone Island and C.P. Company in Switzerland, Austria and Eastern Europe.

With the launch of the American brand Tommy Hilfiger in the European market in 1997, Grieder was largely responsible for the successful establishment of Tommy Hilfiger there over the following years. In 2004, Daniel Grieder was named Vice President of Commercial Operations at Tommy Hilfiger Europe, and two years later as Chief Operating Officer and President Tommy Hilfiger Europe. This was followed by his appointment as Chief Executive Officer Tommy Hilfiger Europe in 2008. After the integration of the Tommy Hilfiger brand into the Phillips-Van Heusen (PVH) Corporation in 2010, Grieder became Chief Executive Officer and President of Tommy Hilfiger Global and PVH Europe in 2014.

In June 2021, Daniel Grieder joined the HUGO BOSS AG Managing Board as Chief Executive Officer.

Grieder is married, has two sons and lives in Switzerland.

Chief Marketing & Digital Officer

Bremont Watch Company

Elie Barnes is a creative and strategic leader with a proven track record of integrated marketing excellence and digital innovation in an ever-changing consumer landscape. 

With over 17 years of experience, a decade of which within the luxury sector, with LVMH // Bang & Olufsen and Bremont Watch Company, leading Global Marketing // brand strategy development, digital transformation, revolutionary product launches and strategic partnerships, Elie has a dynamic and unique understanding and appreciation for consumer marketing and communication strategies.

Elie is passionate team and people leader, who strives to ignite excitement and possibility among people from all corners of the world then inspire them to contribute their best work. As a lifelong athlete, having competed on the international sporting stage for 15 years, Elie works with a firm belief in the power of a team and a fierce commitment to bring out the best in each player.

Co-Founder & CEO

Mejuri

CEO

Kerzner International

Founder & Creative Director

Vera Wang

CEO

Harvey Nichols

CEO

Chalhoub Group

Michael Chalhoub is the Chief Executive Officer of Chalhoub Group, the leading luxury partner across the Middle East. Under his leadership, the 

Group is committed to delivering Vision 2033 through innovation, growth, and global expansion. 

Since joining Chalhoub Group, Michael has transformed the Group’s strategy, driving diversification into new categories, expanding into untapped regions, and revitalizing the investment portfolio. He has also strengthened joint venture partnerships, creating a solid foundation for sustained growth. 

Michael’s vision focuses on balancing growth with operational excellence. He is dedicated to expanding the Group's proprietary brands internationally while enhancing its portfolio through strategic acquisitions. 

Strengthening existing partnerships remains central to his strategy, solidifying Chalhoub Group’s position as a regional leader with a global presence. 

An entrepreneur at heart, Michael has launched several startups, including Sport360, a leading media group in the GCC that grew to a 75-person organization generating over $10M in annual revenues within just four years. He also supported multiple ventures through the Harvard Innovation Lab. 

Before becoming CEO, Michael served as President of Joint Ventures and Strategy, Growth, Innovation, and Investment at Chalhoub Group with prior roles at L’Oréal USA, Michael Kors, and in consulting. 

Michael is a Harvard Business School MBA Baker Scholar and holds master's degrees in Finance and International Affairs from Paris Dauphine University.

President & Chief Commercial Officer

Saks Global

Managing Director

Harrods

Michael began his career in chartered accountancy with Ernst and Young in 1980, before taking his first Group Finance Director position at Bassett Foods PLC in 1986 gaining an MBA during this time. In 1989, he was appointed Group Finance Director of H.P. Bulmer Holdings PLC, before moving into the retail space in 1994 as Managing Director of Lloyds Chemists PLC. As Managing Director of Harrods, he has overseen programmes of huge growth and expansion both in the UK and globally within the brand, as well as the transition to new ownership by the Qatar Investment Authority in 2010.

Global President

ANINE BING

Chief Information Officer, Americas Region

Hermes

CEO

Christian Louboutin

Alex is a seasoned leader with almost two decades of extensive branding, marketing, and commercial experience. He commenced his career at Procter & Gamble with various assignments across different geographies, including the Prestige Division, where he elevated the Hugo Boss fragrance line. Subsequently, he held senior executive positions steering transformative marketing and communication initiatives to redefine and reposition beauty and luxury goods brands at companies like Coty, Braun, and Swarovski. Most recently, Alex served as Global Chief Marketing Officer for Accor, based in Paris, where he pioneered brand equity and rejuvenation across Accor’s portfolio of hospitality brands. Alex is a German national with extensive experience living in both Europe and Asia and is based at the Group’s Head Office in Hong Kong.

President

Middle East & Africa, Kering

Miral Youssef is the President of Kering Middle East & Africa, based in Dubai, where she plays a pivotal role in shaping the Group’s strategic vision, growth trajectory, and brand presence across a diverse and fast-evolving region.

With a deep understanding of the market and a passion for excellence, Miral’s mission is to unlock growth opportunities and forge authentic connections with local communities and strategic partners, accelerating the expansion of Kering’s Houses across eight countries in the Middle East and Africa. Miral is known for amplifying Kering’s collective voice while navigating the dynamic intersection of global luxury leadership and regional cultural depth.

In addition to championing brand authenticity, she fosters a strong sense of community and engagement within the Group both internally and externally in alignment with Kering’s long-term values and purpose-driven vision.

Miral joined Kering in 2019 as the Middle East General Manager at Balenciaga, where she led the brand’s establishment and growth across four countries, successfully overseeing all business operations in the region until 2023.

She brings a distinguished career in the luxury industry, marked by strategic leadership and innovation.

Before joining Kering, she held roles at internationally renowned fashion houses including Vivienne Westwood, Theory, and Ralph Lauren in the UK, where she contributed to brand development and market positioning.

Her journey then led her to Chalhoub Group, a leading luxury retailer in the Middle East, where she played a pivotal role in shaping the regional retail landscape. There, she oversaw commercial and franchise operations for a portfolio of prestigious brands, while also spearheading new retail concepts and driving business development initiatives across the Group.

Miral is deeply committed to mentoring and empowering women in the early stages of their careers, actively supporting initiatives that champion female leadership and foster professional growth within the industry.

Her commitment to nurturing the next generation of talent extends well beyond her executive role.

She also serves on several advisory boards including the Arab Fashion Council and Heriot-Watt University, where she contributes her expertise to advancing education and the future of the luxury and fashion industries.

Born in London, Miral holds a Master’s degree in Fashion Culture and Media from the London College of Fashion.

Chief Brand and Marketing Officer

Mandarin Oriental