diff --git a/doc/ci/variables/where_variables_can_be_used.md b/doc/ci/variables/where_variables_can_be_used.md
index 25ce42598830da64bc05f703f7a5bb2c147ab410..beb35645492406694e2224abf6302ea717d88aab 100644
--- a/doc/ci/variables/where_variables_can_be_used.md
+++ b/doc/ci/variables/where_variables_can_be_used.md
@@ -43,6 +43,7 @@ There are two places defined variables can be used. On the:
 | [`tags`](../yaml/index.md#tags)                                       | yes              | GitLab                 | The variable expansion is made by the [internal variable expansion mechanism](#gitlab-internal-variable-expansion-mechanism) in GitLab. [Introduced](https://gitlab.com/gitlab-org/gitlab/-/issues/35742) in GitLab 14.1. |
 | [`trigger` and `trigger:project`](../yaml/index.md#trigger)           | yes              | GitLab                 | The variable expansion is made by the [internal variable expansion mechanism](#gitlab-internal-variable-expansion-mechanism) in GitLab. Variable expansion for `trigger:project` [introduced](https://gitlab.com/gitlab-org/gitlab/-/issues/367660) in GitLab 15.3. |
 | [`variables`](../yaml/index.md#variables)                             | yes              | GitLab/Runner          | The variable expansion is first made by the [internal variable expansion mechanism](#gitlab-internal-variable-expansion-mechanism) in GitLab, and then any unrecognized or unavailable variables are expanded by GitLab Runner's [internal variable expansion mechanism](#gitlab-runner-internal-variable-expansion-mechanism). |
+| [`workflow:name`](../yaml/index.md#workflowname)                      | yes              | GitLab                 | The variable expansion is made by the [internal variable expansion mechanism](#gitlab-internal-variable-expansion-mechanism) in GitLab.<br/><br/>Supported are all variables available in `workflow`:<br/>- Project/Group variables.<br/>- Global `variables` and `workflow:rules:variables` (when matching the rule).<br/>- Variables inherited from parent pipelines.<br/>- Variables from triggers.<br/>- Variables from pipeline schedules.<br/><br/>Not supported are variables defined in the GitLab Runner `config.toml`, variables defined in jobs, or [Persisted variables](#persisted-variables). |
 
 ### `config.toml` file
 
diff --git a/doc/ci/yaml/index.md b/doc/ci/yaml/index.md
index 3882bc67199851a3fa361bd00db53d0718e88ecc..cdb6dc88446835eaf8d142c82fcf95f3671fdc79 100644
--- a/doc/ci/yaml/index.md
+++ b/doc/ci/yaml/index.md
@@ -414,12 +414,33 @@ All pipelines are assigned the defined name. Any leading or trailing spaces in t
 **Possible inputs**:
 
 - A string.
+- [CI/CD variables](../variables/where_variables_can_be_used.md#gitlab-ciyml-file).
+- A combination of both.
+
+**Examples of `workflow:name`**:
+
+A simple pipeline name with a predefined variable:
+
+```yaml
+workflow:
+  name: 'Pipeline for branch: $CI_COMMIT_BRANCH'
+```
 
-**Example of `workflow:name`**:
+A configuration with different pipeline names depending on the pipeline conditions:
 
 ```yaml
+variables:
+  PIPELINE_NAME: 'Default pipeline name'
+
 workflow:
-  name: 'Pipeline name'
+  name: '$PIPELINE_NAME'
+  rules:
+    - if: '$CI_PIPELINE_SOURCE == "merge_request_event"'
+      variables:
+        PIPELINE_NAME: 'MR pipeline: $CI_COMMIT_BRANCH'
+    - if: '$CI_MERGE_REQUEST_LABELS =~ /pipeline:run-in-ruby3/'
+      variables:
+        PIPELINE_NAME: 'Ruby 3 pipeline'
 ```
 
 #### `workflow:rules`
diff --git a/lib/gitlab/ci/pipeline/chain/populate.rb b/lib/gitlab/ci/pipeline/chain/populate.rb
index d1f57ca68e794788561931fa6652bc65c67d840b..3f8745b4ab11b52250561c5a0cc1dc0b64e3c9db 100644
--- a/lib/gitlab/ci/pipeline/chain/populate.rb
+++ b/lib/gitlab/ci/pipeline/chain/populate.rb
@@ -41,10 +41,16 @@ def set_pipeline_name
               @command.yaml_processor_result.workflow_name.blank?
 
             name = @command.yaml_processor_result.workflow_name
+            name = ExpandVariables.expand(name, -> { global_context.variables.sort_and_expand_all })
 
             pipeline.build_pipeline_metadata(project: pipeline.project, name: name)
           end
 
+          def global_context
+            Gitlab::Ci::Build::Context::Global.new(
+              pipeline, yaml_variables: @command.pipeline_seed.root_variables)
+          end
+
           def stage_names
             # We filter out `.pre/.post` stages, as they alone are not considered
             # a complete pipeline:
diff --git a/lib/gitlab/ci/pipeline/seed/pipeline.rb b/lib/gitlab/ci/pipeline/seed/pipeline.rb
index e1a15fb8d5bc1aa906dbc2f320acc24c3596abae..9e609debeed54a6c14e36ab457d118952ab47b8e 100644
--- a/lib/gitlab/ci/pipeline/seed/pipeline.rb
+++ b/lib/gitlab/ci/pipeline/seed/pipeline.rb
@@ -32,6 +32,10 @@ def deployments_count
             end
           end
 
+          def root_variables
+            @context.root_variables
+          end
+
           private
 
           def stage_seeds
diff --git a/spec/lib/gitlab/ci/pipeline/chain/populate_spec.rb b/spec/lib/gitlab/ci/pipeline/chain/populate_spec.rb
index 4161e92dfe25b84d3e953eadd4a27aa433a34778..67b2498488f59401f9a466eda0957f678f86026b 100644
--- a/spec/lib/gitlab/ci/pipeline/chain/populate_spec.rb
+++ b/spec/lib/gitlab/ci/pipeline/chain/populate_spec.rb
@@ -277,6 +277,25 @@ def run_chain
           expect(pipeline.pipeline_metadata).to be_nil
         end
       end
+
+      context 'with variables' do
+        let(:config) do
+          {
+            variables: { ROOT_VAR: 'value $WORKFLOW_VAR1' },
+            workflow: {
+              name: 'Pipeline $ROOT_VAR $WORKFLOW_VAR2 $UNKNOWN_VAR',
+              rules: [{ variables: { WORKFLOW_VAR1: 'value1', WORKFLOW_VAR2: 'value2' } }]
+            },
+            rspec: { script: 'rspec' }
+          }
+        end
+
+        it 'substitutes variables' do
+          run_chain
+
+          expect(pipeline.pipeline_metadata.name).to eq('Pipeline value value1 value2 ')
+        end
+      end
     end
   end
 end
diff --git a/spec/lib/gitlab/ci/pipeline/seed/pipeline_spec.rb b/spec/lib/gitlab/ci/pipeline/seed/pipeline_spec.rb
index a76b4874ecad6495dc702f4b88b097ba85d4e445..55980ae72a06381a62a49a0d03af44d14fb4551d 100644
--- a/spec/lib/gitlab/ci/pipeline/seed/pipeline_spec.rb
+++ b/spec/lib/gitlab/ci/pipeline/seed/pipeline_spec.rb
@@ -6,7 +6,9 @@
   let_it_be(:project) { create(:project, :repository) }
   let_it_be(:pipeline) { create(:ci_pipeline, project: project) }
 
-  let(:seed_context) { Gitlab::Ci::Pipeline::Seed::Context.new(pipeline, root_variables: []) }
+  let(:root_variables) { [] }
+
+  let(:seed_context) { Gitlab::Ci::Pipeline::Seed::Context.new(pipeline, root_variables: root_variables) }
 
   let(:stages_attributes) do
     [
@@ -75,4 +77,12 @@
       expect(seed.deployments_count).to eq(2)
     end
   end
+
+  describe '#root_variables' do
+    let(:root_variables) { %w[var1 value1] }
+
+    it 'returns root_variables' do
+      expect(seed.root_variables).to eq(root_variables)
+    end
+  end
 end
diff --git a/spec/services/ci/create_pipeline_service/rules_spec.rb b/spec/services/ci/create_pipeline_service/rules_spec.rb
index c737b8cc32901ce6efcdda6bc14359a9cad854fd..5fdefb2b306af06cec5bd8cd5f3d64eff00dcdd8 100644
--- a/spec/services/ci/create_pipeline_service/rules_spec.rb
+++ b/spec/services/ci/create_pipeline_service/rules_spec.rb
@@ -1425,5 +1425,43 @@ def find_job(name)
         it_behaves_like 'comparing file changes with workflow rules'
       end
     end
+
+    context 'workflow name with rules' do
+      let(:ref) { 'refs/heads/feature' }
+
+      let(:variables) do
+        [{ key: 'SOME_VARIABLE', secret_value: 'SOME_VAL' }]
+      end
+
+      let(:pipeline) do
+        execute_service do |pipeline|
+          pipeline.variables.build(variables)
+        end.payload
+      end
+
+      let(:config) do
+        <<-EOY
+          workflow:
+            name: '$PIPELINE_NAME $SOME_VARIABLE'
+            rules:
+              - if: $CI_COMMIT_REF_NAME =~ /master/
+                variables:
+                  PIPELINE_NAME: 'Name 1'
+              - if: $CI_COMMIT_REF_NAME =~ /feature/
+                variables:
+                  PIPELINE_NAME: 'Name 2'
+
+          job:
+            stage: test
+            script: echo 'hello'
+        EOY
+      end
+
+      it 'substitutes variables in pipeline name' do
+        expect(response).not_to be_error
+        expect(pipeline).to be_persisted
+        expect(pipeline.name).to eq('Name 2 SOME_VAL')
+      end
+    end
   end
 end