Journal tags: eu

The European Union’s Digital Markets Act is being enforced and Apple aren’t happy about it.

Most of the discussion around this topic has centred on the requirement for Apple to provision alternative app stores. I don’t really care about that because I don’t really care about native apps. With one exception: I care about web browsers.

That’s the other part of the DMA that’s being enforced: Apple finally have to allow alternative browsing engines. Hallelujah!

Instead of graciously acknowledging that this is what’s best for users, Apple are throwing a tantrum.

First of all, they’re going to ringfence any compliance to users in the European Union. Expect some very interesting edge cases to emerge in a world where people don’t spent their entire lives in one country.

Secondly, Apple keep insisting that this will be very, very bad for security. You can read Apple’s announcement on being forced to comply but as you do you so, I’d like you to remember one thing: every nightmare scenario they describe for the security of users in the EU is exactly what currently happens on Macs everywhere in the world.

This includes risks from installing software from unknown developers that are not subject to the Apple Developer Program requirements, installing software that compromises system integrity with malware or other malicious code, the distribution of pirated software, exposure to illicit, objectionable, and harmful content due to lower content and moderation standards, and increased risks of scams, fraud, and abuse.

Users of macOS everywhere are currently exposed to all the risks that will supposedly overwhelm iOS users in the European Union. Weirdly, the sky hasn’t fallen.

It’s the same with web browsers. I just got a new Mac. It came with one browser pre-installed: Safari. It’s a good browser. But I also have the option of installing another browser, like Firefox (which I’ve done). A lot of people just use Safari. That’s good. That’s choice. Everyone wins.

Now Apple need to provide parity on iOS, at least for users in the EU. Again, Apple are decribing this coming scenario as an absolute security nightmare. But again, the conditions they’re describing are what already exist on macOS.

All Apple is being asked to do is offer than the same level of choice on mobile that everyone already enjoys on their computers. Rather than comply reasonably, Apple have found a way to throw their toys out of the pram.

As of the next update to iOS, users in the EU will no longer have homescreen apps. Those web apps will now launch in a browser window. Presumably they’ll also lose the ability to send push notifications: being a homescreen app was a prerequisite for that functionality.

This is a huge regression that only serves to harm and confuse users.

I have a website about traditional Irish music. Guess where a significant amount of the audience is based? That’s right: Ireland. In the European Union.

There is no native app for The Session, but you can install it on your phone nonetheless. Lots of people have done that. After a while they forget that they didn’t install it from an app store: it behaves just like any other app on their homescreen.

That’s all about to change. I’m going to get a lot of emails from confused users wondering why their app is broken, now opening in a regular browser window. And I won’t be able to do anything about it, other than to tell them to take it up with Apple.

Presumably Apple is hoping that users will direct their anger at the EU commission instead. They’re doing their best to claim that they’re being forced to make this change. That’s completely untrue. A lie:

This is emphatically not required by the EU’s Digital Markets Act (DMA). It’s a circumvention of both the spirit and the letter of the Act, and if the EU allows it, then the DMA will have failed in its aim to allow fair and effective browser and web app competition.

Throughout all their communications on this topic, Apple are sticking to their abuser logic:

Look what you made me do!

This is going to hurt me more than it hurts you.

Apple’s petulant policy of malicious compliance is extremely maddening. What they’re about to do to users in the EU is just nasty.

This is a very dark time for the web.

I feel bad for the Safari team. They’ve been working really hard recently to make Safari a very competitive browser with great standards support with a quicker release cycle than we’ve seen before. Then it all gets completely torpedoed at the level of the operating system.

I really hope that Apple won’t get away with their plan to burn down web apps on iOS in the EU. But hope isn’t enough. We need to tell the EU commission how much damage this will do.

If you’ve ever built a web app, then your users will suffer. Remember, it’s a world wide web, including the European Union.

Create a PDF with the following information:

• Your company’s name.
• Your name.
• That your company operates or services the EU.
• How many users your service has in the EU (approximately).
• The level of impact this will have on your business.
• The problems this will cause your business.
• Whether or not the submission is confidential.

The submission can be as short or long as you want. Send it to contactus@open-web-advocacy.org, ideally before Monday, February 19th.

I know that’s a lot to ask of you on your weekend, but this really matters for the future of the web.

At the very least, I encourage to get involved with the great work being done by the Open Web Advocacy group. They’re also on Discord.

Please don’t let Apple bully an entire continent of users.

It is now exactly five weeks until Patterns Day—just another 35 sleeps!

Everthing is in place for a perfect day of deep dives into design systems. There’ll be eight snappy 30 minute talks—bam, bam, bam!

Here’s the schedule I’ve got planned for the day:

9:00	Registration.
9:45	Jeremy introduces the day.
10:00	Jina delivers the opening keynote.
10:30	Débora talks about the outcomes, lessons and challenges from using design tokens.
11:00	Break.
11:30	Yolijn talks about the relay method for design system governance.
12:00	Geri talks about her journey navigating accessibility in design systems.
12:30	Lunch.
14:00	Richard talks about responsive typography in design systems.
14:30	Samantha talks about getting buy-in for a design system.
15:00	Break.
15:30	Mary talks about transitioning from a single to a multi-brand design system.
16:00	Vitaly delivers the closing keynote.
16:30	Jeremy wraps up the day.
16:45	Have a drink and a geek pub quiz at the Hare And Hounds pub.

I assume you’ve got your ticket already, but if not use the discount code JOINJEREMY to get 10% off the ticket price.

See you there!

The line-up for Patterns Day is complete! You’ll be hearing from eight fantastic speakers on March 7th 2024 here in Brighton.

I really like the mix of speakers we’ve got…

Half of the speakers will be sharing what they’ve learned from design systems in their organisations: Débora from LEGO, Mary from the Financial Times, Yolijn from the Dutch government, and Samantha from University College London. That’s a good spread of deep dives.

The other half of the speakers can go broad across design systems in general: Vitaly on design patterns, Rich on typography, Geri on accessibility, and Jina on …well, absolutely everything to do with design systems!

I’m so happy that I could get the line-up to have this mix. If you have any interest in design systems at all—whether it’s as a designer, a developer, a product manager, or anything else—you won’t want to miss this. Early bird tickets are £225.

But wait! That’s not all. If you really want to dive deep into interface design patterns, then stick around. The day after Patterns Day, Vitaly is running a one-day workshop:

In this in-person workshop with Vitaly Friedman, UX consultant and creative lead behind Smashing Magazine, we’ll dive deep into dissecting how to solve complex design problems. Whether you’re working on a complex nested multi-level navigation or creating enterprise grade tables, this workshop will give you the tools you need to excel at your work.

Places are limited. There isn’t room for everyone who’s going to be at Patterns Day, so if you—and your team—want to learn design pattern kung-fu from the master, get your workshop ticket now! Workshop tickets are £445.

Put the dates in your dairy: UX London 2024 will be on June 18th, 19th, and 20th.

Better yet, grab a ticket right now. There are super early-bird tickets available until this Friday.

If you want a flavour of what to expect, check out the speakers that are already confirmed: Brad!, Ben!, Tshili!, and more!

It’s early days but I can tell you what to expect from each day. The first day will be themed around research. The second will have a focus on product design. The third day will be themed around design systems and design ops.

As usual, there’ll be a mix of talks and workshops: a single track of inspirational talks in the morning, followed by a choice of practical workshops in the afternoon.

We’ll be in a new venue next year too—right in the heart of London.

See you there!

Being in Croatia last week got me thinking about the country’s history.

I remember the break-up of Yugoslavia, but I was quite out of touch with the news for a while back in 1991. That’s because I was hitch-hiking and busking around Europe with my musical partner Polly from Cornwall. I had my mandolin, she had her fiddle.

We went from Ireland to England to France to Germany to Czechoslovakia (still a single country back then), to Austria to Italy, back to France, and back to England. A loop around Europe.

We set off on August 21st, 1991. The only reason I know the date is because I remember we had been to a gig in Cork the night before.

Sonic Youth were playing in Sir Henry’s (a great venue that no longer exists). The support band was a group from Seattle called Nirvana. I remember that some of my friends decided to skip the support band to stay in the pub next door until Sonic Youth came on because the pints were cheaper there.

By the time Polly and I got back from our travels, Nirvana were the biggest band on the planet. It all happened very quickly.

The same could be said for the situation in Yugoslavia.

I remember when we were stuck for a day at a petrol station in the alps trying to get from Austria to Italy. There was a bureau de change listing currency exchange rates. This was before the euro came in so there were lots of different currencies; pounds, francs, lira, deutsche marks. Then there was the listing for the Yugoslav dinar. It read:

• We buy: 00.00
• We sell: 00.00

That really struck me, seeing the situation summarised so clinically.

But what really got to me was an encounter in Vienna.

Polly and I did well in that city. On our first evening of busking, not only did we make some good money, but we also met a local folk singer. This young man very generously took us in and put us up in his flat.

At some point during our stay, we were on one of the city’s trams. That’s when we met another young couple who were on the road. Somehow there was always a connection between fellow travellers. I can’t remember who spoke to who first, but we bonded straight away.

It soon became clear that our situations were only superfically similar. This was a young couple deeply in love. One of them was Serbian. The other was Croatian. It wasn’t safe for either of them back where they used to call home.

I could return home at any point. I always knew that when I was sleeping rough, or struggling to make enough money to eat.

They couldn’t return. All they wanted was to be together somewhere safe. They started asking us about Ireland and England. “Do you think they’d give us asylum?” they asked with so much hope. It broke my heart to see their desperation, the pleading look in their eyes.

I felt so useless. I wished there was something I could’ve done for them.

I think about them a lot.

UX London 2023 is over.

That feels weird. I’ve spent most of this year planning for this event. It’s been something that’s coming towards me. Now it’s in the rear-view mirror. Surreal.

I’ve talked about this with other conference organisers. Some of them get the post-conference blues. It makes sense. You spend so much time pouring all your energy into something and then one day, suddenly it’s done. No wonder smart folks book some holiday time for the week after a big event.

Luckily for me, the organisation of UX London isn’t all on my shoulders. Far from it. Louise did all the hard work: planning, logistics, execution. All I had to take care of was the line-up.

Before the event, I was already feeling pretty darn happy with the line-up I had assembled. Now that the event is over, I’m feeling even happier. I was blown away.

There were some speakers on the line-up that I already knew would deliver the goods. I’ve seen them speak before. They’re a safe pair of hands. But there were other speakers I had never met before, much less seen them speak. I was pretty sure they’d be great, but I couldn’t be certain.

Well, it turned out that literally everyone was fantastic. I know, I know—that sounds highly improbable. Out of 15 people, no duds? But take it from me, every single one of them was terrific. You kinda had to be there.

Imran, Vim, Daniel, Trine, Vitaly, Mansi, Stephen, Asia, Amy, Paul, Stacey, Ignacia, Stefanie, Hannah, and Dave—thank you, thank you, thank you!

I’ve been getting a heartwarming buzz from reading how much people got out of the event…

Eliza Lawson finished her summary by saying:

So many amazing things to take away from the conference. But I think the main one for me is “I want to do that. I could do that. I’m GOING to do that…one day.”

Anastasiya Korolkova came as part of the scholarship programme:

☺️ Thank you to everyone involved in organizing this remarkable event. Your dedication and hard work created a truly remarkable and enriching experience. I am sincerely grateful and eagerly look forward to what the future holds for UX London.

Jojo Tulip finished their detailed write-up by saying:

Couldn’t recommend UX London enough, it was awesome 😎👍

Jan Henckens said:

A good mix of inspiring talks and practical workshops, top-notch organisation and cool venue meant we had a great time (and we might already want to go back next year 😀)

And I’m equally pleased that the speakers got so much out of the event…

Imran:

Huge thanks to Jeremy Keith for inviting me, and the team at Clearleft for organising a great event.

Trine:

UX London was amazing - full of wonderful UX folks who genuinely care about using their skills to do good.

Mansi:

I bring back with me relationships and ideas that go way beyond the gathering!

I’m going to bask in this post-conference glow for a little while. Then it’s time to start planning the next event…

Back in November of last year I announced that UX London would be returning in 2023 and that I’d be curating the line-up again. That’s where I’ve been putting a lot of my energy over the last six months.

The line-up is complete. If I step back and try to evaluate it objectively, I’ve gotta say …hot damn, that’s a fine roster of speakers!

Imran Afzal, Vimla Appadoo, Daniel Burka, Trine Falbe, Vitaly Friedman, Mansi Gupta, Stephen Hay, Asia Hoe, Amy Hupe, Paul Robert Lloyd, Stacey Mendez, Ignacia Orellana, Stefanie Posavec, Hannah Smith, and David Dylan Thomas.

Take a look at the complete schedule—a terrific mix of thought-provoking talks and practical hands-on workshops.

On day one, you’ve got these talks:

• Designing your design process,
• Thinking differently about digital sustainability,
• Let’s choose empathy,
• The lies we tell ourselves about design systems, and
• What if people weren’t the product? Building a web that loves humanity.

Then on day two:

• The necessity and practice of women-centric design,
• Time team: Documenting decisions and marking milestones,
• User experience beyond screens,
• Can designers save lives? Not by themselves, and
• Ghosts in the machine: AI, design, and ethics.

And that’s just the talks! You’ve also got these four excellent workshops on both days:

• Practical, ethical design,
• Designing for complex UIs,
• Strategies for creating and evolving design systems, and
• Dataviz sketching session.

That’s a lot of great stuff packed into two days!

In case you haven’t guessed, I am very excited about this year’s UX London. I would love to see you there.

As an appreciation for you putting up with my child-like excitement, I’d like to share a discount code with you. You can get 20%—that’s one fifth!—off the ticket price using the code CLEARLEFT20.

But note that the standard ticket pricing ends on Friday, May 26th so use that code in the next week to get the most bang for your buck. After that, there’ll only be last-chance tickets, which cost more.

Looking forward to seeing you at Tobacco Dock on June 22nd and 23rd!

I’d like to play it cool when I announce the latest speakers for UX London 2023, like I could be all nonchalant and say, “oh yeah, did I not mention these people are also speaking…?”

But I wouldn’t be able to keep up that façade for longer than a second. The truth is I am excited to the point of skittish gigglyness about this line-up.

Look, I’ll let you explore these speakers for yourself while I try to remain calm and simply enumerate the latest additions…

• Ignacia Orellana, Service design and research consultant,
• Stefanie Posavec, Designer, artist and author, and
• David Dylan Thomas, Author, speaker, filmmaker.

The line-up is almost complete now! Just one more speaker to announce.

I highly recommend you get your UX London ticket if you haven’t already. You won’t want to miss this!

I know I’m being tease, doling out these UX London speaker announcements in batches rather than one big reveal. Indulge me in my suspense-ratcheting behaviour.

Today I’d like to unveil three speakers whose surnames start with the letter H…

• Stephen Hay, Creative Director at Rabobank,
• Asia Hoe, Senior Product Designer, and
• Amy Hupe, Design Systems consultant at Frankly Design.

Just look at how that line-up is coming together! There’ll be just one more announcement and then the roster will be complete.

But don’t wait for that. Grab your ticket now and I’ll see you in London on June 22nd and 23rd!

The last talk at the last dConstruct was by local clever clogs Anil Seth. It was called Your Brain Hallucinates Your Conscious Reality. It’s well worth a listen.

Anil covers a lot of the same ground in his excellent book, Being You. He describes a model of consciousness that inverts our intuitive understanding.

We tend to think of our day-to-day reality in a fairly mechanical cybernetic manner; we receive inputs through our senses and then make decisions about reality informed by those inputs.

As another former dConstruct speaker, Adam Buxton, puts it in his interview with Anil, it feels like that old Beano cartoon, the Numskulls, with little decision-making homonculi inside our head.

But Anil posits that it works the other way around. We make a best guess of what the current state of reality is, and then we receive inputs from our senses, and then we adjust our model accordingly. There’s still a feedback loop, but cause and effect are flipped. First we predict or guess what’s happening, then we receive information. Rinse and repeat.

The book goes further and applies this to our very sense of self. We make a best guess of our sense of self and then adjust that model constantly based on our experiences.

There’s a natural tendency for us to balk at this proposition because it doesn’t seem rational. The rational model would be to make informed calculations based on available data …like computers do.

Maybe that’s what sets us apart from computers. Computers can make decisions based on data. But we can make guesses.

Enter machine learning and large language models. Now, for the first time, it appears that computers can make guesses.

The guess-making is not at all like what our brains do—large language models require enormous amounts of inputs before they can make a single guess—but still, this should be the breakthrough to be shouted from the rooftops: we’ve taught machines how to guess!

And yet. Almost every breathless press release touting some revitalised service that uses AI talks instead about accuracy. It would be far more honest to tout the really exceptional new feature: imagination.

Using AI, we will guess who should get a mortgage.

Using AI, we will guess who should get hired.

Using AI, we will guess who should get a strict prison sentence.

Reframed like that, it’s easy to see why technologists want to bury the lede.

Alas, this means that large language models are being put to use for exactly the wrong kind of scenarios.

(This, by the way, is also true of immersive “virtual reality” environments. Instead of trying to accurately recreate real-world places like meeting rooms, we should be leaning into the hallucinatory power of a technology that can generate dream-like situations where the pleasure comes from relinquishing control.)

Take search engines. They’re based entirely on trust and accuracy. Introducing a chatbot that confidentally conflates truth and fiction doesn’t bode well for the long-term reputation of that service.

But what if this is an interface problem?

Currently facts and guesses are presented with equal confidence, hence the accurate descriptions of the outputs as bullshit or mansplaining as a service.

What if the more fanciful guesses were marked as such?

As it is, there’s a “temperature” control that can be adjusted when generating these outputs; the more the dial is cranked, the further the outputs will stray from the safest predictions. What if that could be reflected in the output?

I don’t know what that would look like. It could be typographic—some markers to indicate which bits should be taken with pinches of salt. Or it could be through content design—phrases like “Perhaps…”, “Maybe…” or “It’s possible but unlikely that…”

I’m sure you’ve seen the outputs when people request that ChatGPT write their biography. Perfectly accurate statements are generated side-by-side with complete fabrications. This reinforces our scepticism of these tools. But imagine how differently the fabrications would read if they were preceded by some simple caveats.

A little bit of programmed humility could go a long way.

Right now, these chatbots are attempting to appear seamless. If 80% or 90% of their output is accurate, then blustering through the other 10% or 20% should be fine, right? But I think the experience for the end user would be immensely more empowering if these chatbots were designed seamfully. Expose the wires. Show the workings-out.

Mind you, that only works if there is some way to distinguish between fact and fabrication. If there’s no way to tell how much guessing is happening, then that’s a major problem. If you can’t tell me whether something is 50% true or 75% true or 25% true, then the only rational response is to treat the entire output as suspect.

I think there’s a fundamental misunderstanding behind the design of these chatbots that goes all the way back to the Turing test. There’s this idea that the way to make a chatbot believable and trustworthy is to make it appear human, attempting to hide the gears of the machine. But the real way to gain trust is through honesty.

I want a machine to tell me when it’s guessing. That won’t make me trust it less. Quite the opposite.

After all, to guess is human.

I tried watching a classic Western this weekend, How The West Was Won. I did not make it far. Let’s just say that in the first few minutes, the Spencer Tracy voiceover that accompanies the sweeping vistas sets out an attitude toward the indigenous population that would not fly today.

It’s one thing to be repulsed by a film from another era, but it’s even more uncomfortable to revisit the films from your own teenage years.

Tim Carmody has written about the real hero of Top Gun:

Iceman’s concern for Maverick and the safety of his fighter unit is totally understandable. He tries, however awkwardly, to discuss Goose’s death with Maverick. There’s no discussion of blame. And when they’re assigned to fly into combat together, Iceman briefly and discreetly raises the issue of Maverick’s fitness to fly with his superior officer and withdraws his concern once a decision is made.

I know someone who didn’t watch Ferris Bueller’s Day Off until they were well into adulthood. Their sympathies lay squarely with Dean Rooney.

And I think we can all agree in hindsight that Walter Peck was completely correct in his assessment of the dangers in Ghostbusters.

Oh, and The Karate Kid was the real bully.

This week, George wrote I’ve fallen out of love with Indiana Jones. Indy’s attitude of “it belongs in a museum” is the same worldview that got the Parthenon Marbles into the British Museum (instead of, y’know, the Parthenon where they belong).

Adrian Hon invites us to imagine what it would be like if the tables were turned. He wrote a short piece of speculative fiction called The Taking of Stonehenge:

We selected these archaeological sites based on their importance to our collective understanding of human and galactic history, and their immediate risk of irreparable harm from pollution, climate change, neglect, and looting. We are sympathetic to claims that preserving these sites in their “original” context is important, but our duty of care outweighs such emotional considerations.

I am positively giddy with excitement to tell you about some more speakers you can look forward to at UX London 2023:

• Stacey Mendez, Product and Experience Designer,
• Hannah Smith, Director of Operations at the Green Web Foundation,
• Vitaly Friedman, Creative Lead at Smashing Magazine, and
• Trine Falbe, Ethical Design Consultant at Falbe Consulting.

I have more confirmed speakers but I’m going to be a tease and save them for a separate announcement soon. You can expect more of the same: smart, fabulous people with all kinds of design experience that they’re going to share with you at UX London.

But why wait for another speaker announcement? Get your ticket to UX London 2023 now!

Please put your fingers on the desk in front of you and move them up and down rapidly in the manner of a snare drum…

I’m very happy to announce the first four speakers for UX London 2023:

• Imran Afzal, Principal Designer at Co-op Digital,
• Vimla Appadoo, Head of Experience at Culture Shift,
• Daniel Burka, Director of Design at Resolve to Save Lives, and
• Mansi Gupta, Founder of Unconform.

This is shaping up nicely! You can expect some more speaker announcements before too long.

But don’t wait too long to get your ticket—early-bird pricing ends this month on Friday, February 24th. Then the price goes up by £200. If you need to convince your boss, here are some reasons to attend.

I very much look forward to seeing you at Tobacco Dock on June 22nd and 23rd this year!

I was chatting with my new colleague Alex yesterday about a link she had shared in Slack. It was the Nielsen Norman Group’s annual State of Mobile User Experience report.

There’s nothing too surprising in there, other than the mention of Apple’s app clips and Google’s instant apps.

Remember those?

Me neither.

Perhaps I lead a sheltered existence, but as an iPhone user, I don’t think I’ve come across a single app clip in the wild.

I remember when they were announced. I was quite worried about them.

See, the one thing that the web can (theoretically) offer that native can’t is instant access to a resource. Go to this URL—that’s it. Whereas for a native app, the flow is: go to this app store, find the app, download the app.

(I say that the benefit is theoretical because the website found at the URL should download quickly—the reality is that the bloat of “modern” web development imperils that advantage.)

App clips—and instant apps—looked like a way to route around the convoluted install process of native apps. That’s why I was nervous when they were announced. They sounded like a threat to the web.

In reality, the potential was never fulfilled (if my own experience is anything to go by). I wonder why people didn’t jump on app clips and instant apps?

Perhaps it’s because what they promise isn’t desirable from a business perspective: “here’s a way for users to accomplish their tasks without downloading your app.” Even though app clips can in theory be a stepping stone to installing the full app, from a user’s perspective, their appeal is the exact opposite.

Or maybe they’re just too confusing to understand. I think there’s an another technology that suffers from the same problem: progressive web apps.

Hear me out. Progressive web apps are—if done well—absolutely amazing. You get all of the benefits of native apps in terms of UX—they even work offline!—but you retain the web’s frictionless access model: go to a URL; that’s it.

So what are they? Are they websites? Yes, sorta. Are they apps? Yes, sorta.

That’s confusing, right? I can see how app clips and instant apps sound equally confusing: “you can use them straight away, like going to a web page, but they’re not web pages; they’re little bits of apps.”

I’m mostly glad that app clips never took off. But I’m sad that progressive web apps haven’t taken off more. I suspect that their fates are intertwined. Neither suffer from technical limitations. The problem they both face is inertia:

The technologies are the easy bit. Getting people to re-evaluate their opinions about technologies? That’s the hard part.

True of progressive web apps. Equally true of app clips.

But when I was chatting to Alex, she made me look at app clips in a different way. She described a situation where somebody might need to interact with some kind of NFC beacon from their phone. Web NFC isn’t supported in many browsers yet, so you can’t rely on that. But you don’t want to make people download a native app just to have a quick interaction. In theory, an app clip—or instant app—could do the job.

In that situation, app clips aren’t a danger to the web—they’re polyfills for hardware APIs that the web doesn’t yet support!

I love having my perspective shifted like that.

The specific situations that Alex and I were discussing were in the context of museums. Musuems offer such interesting opportunities for the physical and the digital to intersect.

Remember the pen from Cooper Hewitt? Aaron spoke about it at dConstruct 2014—a terrific presentation that’s well worth revisiting and absorbing.

The other dConstruct talk that’s very relevant to this liminal space between the web and native apps is the 2012 talk from Scott Jenson. I always thought the physical web initiative had a lot of promise, but it may have been ahead of its time.

I loved the thinking behind the physical web beacons. They were deliberately dumb, much like the internet itself. All they did was broadcast a URL. That’s it. All the smarts were to be found at the URL itself. That meant a service could get smarter over time. It’s a lot easier to update a website than swap out a piece of hardware.

But any kind of technology that uses Bluetooth, NFC, or other wireless technology has to get over the discovery problem. They’re invisible technologies, so by default, people don’t know they’re even there. But if you make them too discoverable— intrusively announcing themselves like one of the commercials in Minority Report—then they’re indistinguishable from spam. There’s a sweet spot of discoverability right in the middle that’s hard to get right.

Over the past couple of years—accelerated by the physical distancing necessitated by The Situation—QR codes stepped up to the plate.

They still suffer from some discoverability issues. They’re not human-readable, so you can’t be entirely sure that the URL you’re going to go to isn’t going to be a Rick Astley video. But they are visible, which gives them an advantage over hidden wireless technologies.

They’re cheaper too. Printing a QR code sticker costs less than getting a plastic beacon shipped from China.

QR codes turned out to be just good enough to bridge the gap between the physical and digital for those one-off interactions like dining outdoors during a pandemic:

I can see why they chose the web over a native app. Online ordering is the only way to place your order at this place. Telling people “You have to go to this website” …that seems reasonable. But telling people “You have to download this app” …that’s too much friction.

Ironically, the nail in the coffin for app clips and instant apps might’ve been hammered in by Apple and Google when they built QR-code recognition into their camera software.

dConstruct 2022 was great fun. It was also the last ever dConstruct.

If you were there, and you’d like to re-live the magic, the audio from the talks is now available on the dConstruct Archive. Here they are:

• George Oates
• Lauren Beukes
• Daniel Burka
• Sarah Angliss
• Matt Webb
• Seb Lee-Delisle
• Anil Seth

Thanks to some service worker magic, you can select any of those talks for offline listening later.

The audio is also available on Huffduffer on the dConstruct Huffduffer account. Here’s the RSS feed that you can pop into your podcast software of choice.

If you’re more of a visual person, you can watch videos of the slides synced with the audio. They’ve all got captions too (good ones, not just automatically generated).

So have a listen in whichever way you prefer.

Now that I’ve added the audio from the last dConstruct to the dConstruct archive, it feels like the closing scene of Raiders Of The Lost Ark. Roll credits.

dConstruct 2022 happened last Friday, September 9th.

And what an event it was! All eight talks were superb. To have eight speakers and not a single dud is pretty great. To have eight speakers and each one be absolutely brilliant is more than I could’ve hoped for.

Hidde has written a summary of the talks. I loved each and every one. I got to sit there in the front row of the beautiful Duke of York’s cinema and watch these supersmart people blow my mind.

With six of the eight speakers having spoken at previous dConstructs, there was a lot of nostalgia in the air on Friday.

It was the last dConstruct.

A lot of people seemed surprised by this even though I kept saying it was a one-off event. Really, the last dConstruct happened in 2015. This year’s event was a one-time-only anniversary event.

Obviously because the day was so great, people expressed sadness and disappointment that there wouldn’t be another. But like I said, if a band like The Velvet Underground reforms to do one last gig, that’s pretty cool; but if a band like The Velvet Underground reforms to go on endless tours, that’s kind of sad. It’s time to move on. Have one last blow-out and go out in style.

And who knows? Maybe there’ll be some other kind of dConstructy gathering in a different format. Perhaps an evening salon event is more suited to this kind of interdisciplinary mish-mash. But as a one-day conference, dConstruct is now officially over.

To be honest, there was never any doubt that dConstruct 2022 would be an excellent day of talks. I knew that each of the speakers would deliver the goods. I played it somewhat safe with the line-up. Because this was a kind of “best of” event, I could draw upon speakers from previous years who were guaranteed to be mesmerising.

In a weird way, that also highlights the biggest problem with this year’s dConstruct. Even though every individual talk was terrific, when you pull back and look at the line-up in aggregate, you can’t help but notice its lack of diversity.

That’s on me.

I could show you the list of people I tried to get. I could talk you through the spots that fell through. But all I’d be doing is giving you excuses. I could show that my intentions were good, but intentions don’t matter as much as actions. The proof of the pudding is in the eating, and what we ate last Friday was wonderful but also sadly representative of dConstruct’s homogenous history. For that reason alone, it’s time to draw a line under dConstruct.

It was a bittersweet send-off. On the one hand, I got to enjoy a day of brilliant talks. On the other hand, I’m pretty disappointed in myself that the line-up wasn’t more diverse. I can make all the claims I want about valuing diversity, but they’re hollow without meaningful results.

So that’s enough looking to the past. I’m bidding farewell to dConstruct and setting my sights on the future, a future that features more and different voices.

If you came along to dConstruct 2022, thank you! If you enjoyed attending dConstruct just half as much as I enjoyed hosting it …well, then I enjoyed it twice as much as you.

Just one more sleep until dConstruct—squee!

Not that I anticipate getting much sleep. My sleepnessness will partly be like that of a child on the night before Christmas. But my sleepnessness will also inevitably be that of an adult neurotically worrying about trifling details.

In reality, everything is all set. Thanks to the stellar Clearleft events team, I don’t need to lose any sleep. But my stupid brain can’t help but run a conveyer belt of potential problems through my mind: what about dongles? Power? Timings? What if there’s an impromptu rail strike? A deluge? Other emergencies you can’t even imagine?

I try to ignore those pestering pointless questions and instead think about the fantastic talks we’re going to get. I’m genuinely excited about each and every speaker. I’m pretty sure that once the day begins, I’ll forget all my worries and bliss out to the mind-expanding presentations.

The day before a conference feels kind of like the build-up to a battle. All the strategic decisions have been made, everything is in place, and now there’s nothing to do but wait.

I’ve communicated (or maybe over-communicated) all the relevant details to the speakers. And one week ago I sent one final email to the attendees with details of the schedule and some suggestions for lunch.

I also included this request:

Could you do me a favour? Would you mind getting a hold of a Covid test sometime in the next week and taking a test a day or two before dConstruct? (And if you test positive, please don’t come to the event.)

If you can’t get hold of a test (I know it can be tricky), then could you please bring a mask to wear when inside the venue?

I think asking everyone to take a test is a reasonable request, and nobody has objected to it. I worry that it’s yet another form of hygiene theatre (like providing anti-bacterial handwash for an airborne virus). After all, the antigen tests are most effective when you’ve already got symptoms. Taking a test when you don’t have symptoms might well give a negative result, but it doesn’t necessarily mean you don’t have Covid. Still, it’s a little intervention that might catch an infection that otherwise would’ve spread further.

I’m assuming that everyone coming to dConstruct is vaccinated. Maybe that’s naive on my part, but I figure if you’re intelligent enough to get a dConstruct ticket, you’re intelligent enough to protect yourself and others. So we won’t be requesting proof of vaccination. I hope my naivety aligns with reality.

See, this is all one more thing for my brain to gnaw on when I should be thinking about what a fantastic day of talks I’ve got ahead of me. Roll on tomorrow!

Not long now until the last ever dConstruct. It’s on Friday of next week, that’s the 9th of September. And there are still a few tickets available if you haven’t got yours yet.

I have got one update to the line-up to report. Sadly, Léonie Watson isn’t going to be able to make it after all. That’s a shame.

But that means there’s room to squeeze in one more brilliant speaker from the vaults of the dConstruct archive.

I’m very pleased to announce that Seb Lee-Delisle will be returning, ten years after his first dConstruct appearance.

Back then he was entertaining us with hardware hacking and programming for fun. That was before he discovered lasers. Now he’s gone laser mad.

Don’t worry though. He’s fully qualified to operate lasers so he’s not going to take anyone’s eye out at dConstruct. Probably.

The last ever dConstruct will happen just over three weeks from now, on Friday, September 9th.

That’s right—if you don’t have your ticket for this event, you won’t get another chance. The conference with its eye on the future will become a thing of the past.

dConstruct is going to go out with a bang, a veritable fireworks display of mind bombs. A calligrapher, a writer, a musician, and a nueroscientist will be on the line-up alongside designers and technologists.

Here’s the schedule for the day:

8:30	Registration begins
9:50	Opening remarks
10:00	George Oates
10:30	Lauren Beukes
11:00	Break
11:30	Seb Lester
12:00	Daniel Burka
12:30	Lunch
14:00	Sarah Angliss
14:30	Matt Webb
15:00	Break
15:30	Léonie Watson
16:00	Anil Seth
16:30	Closing remarks

So the first talk starts at 10am and the last talk finishes at 4:30pm—all very civilised. Then we can all go to the pub.

There isn’t an official after-party but we can collectively nominate a nearby watering hole—the Unbarred taproom perhaps, or maybe The Hare And Hounds or The Joker—they’re all within cat-swinging distance of The Duke Of York’s.

Lunch isn’t provided but there are some excellent options nearby (and you’ll have a good hour and a half for the lunch break so there’s no rush).

The aforementioned Joker has superb hot wings from Lost Boys Chicken (I recommed the Rufio sauce if you like ‘em spicy, otherwise Thuddbutt is a good all ‘rounder).

The nearby Open Market has some excellent food options, including Casa Azul for superb Mexican food, and Kouzina for hearty Greek fare.

And the famous Bardsley’s fish’n’chips is just ‘round the corner too.

So there’ll be plenty of food for the soul to match the food for your brain that’ll be doled up at dConstruct 2022.

Alright, I’ve kept you in suspense for long enough. It’s time to reveal the magnificent line-up for dConstruct 2022.

I’ll now put names to the teasing list of descriptions I previously provided…

A technologist, product designer, and writer who defies categorisation. They’ve headed up a design studio, co-founded a start-up, and now consult on super-clever machine learning stuff. Their blog is brilliant.

This is Matt Webb. Matt previously spoke at dConstruct back in 2007, when he gave a talk called The Experience Stack

An award-winning author from South Africa whose work has recently been adapted for television. Some of their work is kind of sci-fi, some of it is kind of horror, some of it is kind of magical realism, and all of it is great.

This is Lauren Beukes. Lauren previously spoke at dConstruct in 2012, when she gave a talk called Imagined Futures.

An artist and designer who has created logos and illustrations for NASA, Apple, and Intel as well as custom typefaces for British Airways and Waitrose. A lover of letterforms, they are now one of the world’s highest-profile calligraphers posting their mesmerising work on Instagram.

This is Seb Lester.

A Canadian digital designer who has previously worked in the agency world, at Silicon Valley startups, and even venture capital. But now they’re doing truly meaningful work, designing for busy healthcare workers in low-income countries.

This is Daniel Burka. Daniel previously spoke at dConstruct back in 2008, when he gave a talk called Designing for Interaction.

A multi-instrumentalist musician, producer and robotic artist who composes for film, theatre and the concert stage. They play a mean theremin.

This is Sarah Angliss. Sarah previously spoke at dConstruct in 2013, when she gave a talk called Tech and the Uncanny.

An Australian designer and entrepreneur. They work in the cultural heritage sector and they’re an expert on digital archives. Their latest challenge is working out how to make an online photography archive last for 100 years.

This is George Oates. George previously spoke at dConstruct back in 2007, where she and Denise Wilton had a conversation called Human Traffic.

A tireless defender of web standards and co-author of the Inclusive Design Principles. They’re a member of the W3C Advisory Board and of the BIMA Inclusive Design Council. Expect some thoughtful takes on the intersection of accessibility and emerging technologies.

This is Léonie Watson.

A professor of neuroscience who is also a bestselling author. They conduct experiments on people’s brains and then talk about it afterwards. Their talks have been known to be mind-altering.

This is Anil Seth.

That’s quite a line-up, isn’t it?

Deducing the full line-up just from those descriptions wasn’t easy, but Hidde de Vries managed it. So Hidde gets a free ticket to dConstruct 2022 …or, at least, he would if it weren’t for the fact that he already has a ticket (because Hidde is smart; be like Hidde). So a friend of Hidde’s is getting a free ticket instead (because Hidde is generous; be like Hidde).

If you’ve been putting off getting a ticket for dConstruct 2022 until you knew what the line-up would be, well, put off no longer.

You’ll want to be at the Duke of York’s in Brighton on Friday, September 9th. With this line-up of eight supersmart speakers, you know it’s going to be a fantastic day!