Kefir and yogurt are both cultured dairy products that you are likely familiar with, but don’t be fooled… they’re not the same! Kefir isn’t yogurt and yogurt isn’t kefir. While both dairy products are cultured, kefir contains more probiotics and is fermented for a longer period of time, resulting in a higher amount of colony-forming units (CFU) – and by a landslide at that. Learn all the differences between kefir and yogurt in our latest blog post so you're in the know!