Discover how to explore and engage with LinkedIn Pages to learn about organizations, their employees, and professional opportunities.
LinkedIn Pages are organizational profiles on LinkedIn that serve as a platform to represent and build an organization’s brand. It allows companies, educational institutions, and other entities to interact with LinkedIn members, showcase their business information, promote products and services, share job opportunities, and engage with specific audiences.
As a member of LinkedIn, you can use LinkedIn Pages to search for and follow organizations that you are interested in, explore job opportunities and stay updated with latest developments at that organization.
An organization’s LinkedIn Page is designed to provide you with all the information that you need in specific tabs and sections. The Top section of a LinkedIn Page displays overall information about the organization, such as industry, office locations, number of employees and followers, and the number of your connections that work there. It also includes quick action buttons, such as Follow, or Message. The toolbar includes tabs for you to use to browse detailed information about the organization.
Important to know
Options and tabs on an organization’s LinkedIn Page are dependent on whether the Page is a Premium Company Page, and if it is a Page for an educational institution or a staffing company.
You can access an organization’s LinkedIn Page from your desktop or from your mobile device. However, the number of features and options available to you on mobile could be fewer than those available from your desktop view.
The table below describes the various options on a LinkedIn Page and how you can use these options to maximize your interaction with an organization.
| Options | Desktop | Mobile | Benefits |
|---|---|---|---|
| Follow | √ | X | You can follow Pages to stay updated on companies that you are interested in. |
| Custom call-to-action button (For Premium Company Page only) | √ | √ | Makes it easy for you to connect with organizations with actions such as Contact Us, or Learn more. |
| More | √ | X | Displays additional options such as Send message, Request admin access, or Report abusive content. |
| Ranking on Top Lists | √ | √ | Highlights top organizations based on LinkedIn activity which helps you identify attractive opportunities. |
| Connections | √ | √ | Displays the number of your connections that work at the organization. |
| Employee count | √ | √ | Displays the number of employees linked with the Page that you can use for networking opportunities |
| View in Sales Navigator (Premium members only) | √ | √ | Premium members can gain advanced insights into the organization's performance and business strategy |
The table below describes the various tabs available to you on an organization’s LinkedIn Page and how you can use them to suit your purpose.
| Tab | Desktop | Mobile | Benefit |
|---|---|---|---|
| Home | √ | √ | Displays the organization's posts and engagement with its member community, as well as the companies, schools, or brands it is affiliated with. Services, Page posts, Products, events, recent job openings, and newsletters also appear here. |
| About | √ | √ | Displays information about the organization’s size, industry, locations, and more. You can also privately express interest in working for a company without having to apply for a specific role, even if there are no open roles at the company, using the I'm interested button. |
| Services | √ | √ | Displays services offered by the organization. This tab appears only if the organization offers services through a Company Page. |
| Products | √ | √ | Displays products featured by the organization. This tab will appear if the organization has one or more Product Pages. |
| Posts | √ | √ | View posts on a Page and filter by All, Articles, Documents, Images, or Videos on desktop. Filtering posts and viewing Sponsored Ads as separate categories is not available on mobile. Use the Sort by dropdown to sort the feed by Top or Recent posts. Top posts have high engagement from Page followers while recent posts are based on the post’s timestamp. |
| Jobs | √ | √ | Shows available job opportunities with the organization. You can also privately express interest in working with the organization without having to apply for a specific role. |
| Life (available for companies, universities, colleges and high schools) | √ | √ | Showcases the organization’s culture through photos, testimonials, employee-written content, and more. |
| People | √ | √ | Offers employee insights on their job title, areas of study, skills, and how you’re connected with them. This tab only appears if the Page has one or more employees associated with it. |
| Alumni (For university Pages only) | √ | √ | Displays information about alumni careers, locations, skills, and degrees earned. |
| Insights (Premium members only) | √ | √ | Displays additional organization insights such as total employee count, employee distribution, new hires, and notable company alumni and total number of job openings. |
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