Why should pro fans get all the perks? Louisiana State University's Geaux Rewards program, powered by Uptop, is officially live — bringing one of the first sophisticated digital fan rewards experiences to college sports. It’s a big win for schools looking to deepen fan relationships and create new sponsorship value. Bret McCormick from Sports Business Journal shares more here: https://lnkd.in/e9dTYJHh
About us
Uptop helps teams, brands, and sponsors turn everyday spending into loyalty that drives growth. Users simply link a card or scan a receipt to earn rewards automatically. Then, they redeem for rewards that matter. It’s a winning deal for brands and sponsors: stronger engagement, richer customer data, and new revenue streams. Uptop is part of Rain, the leader in stablecoin-powered cards and payments.
- Website
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https://www.uptop.xyz/
External link for Uptop
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- New York
- Type
- Privately Held
- Founded
- 2022
Locations
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Primary
Get directions
New York , US
Employees at Uptop
Updates
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Uptop reposted this
Great few days last week in LA for NBA All Star Weekend. The city was buzzin. A big highlight was hosting our private 'Business of Fandom' event alongside the Uptop team. We had the chance to bring together a great group of team executives and operators for an afternoon of great conversation, new connections, and shared perspective. Left energized, with new relationships and a lot to build on. Until next year 🫡
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Connect with Zac Sebo and Will Baxter during NBA All Star!
Uptop is heading to LA for NBA All Star Weekend! I'll be meeting with teams, co-hosting a happy hour ahead of the Rising Stars game, and talking about how we’re helping clubs unlock new revenue through loyalty and team-branded payments capabilities. If you'll be in town, let me know and we can meet up! www.uptop.xyz
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Big news today: Uptop is officially moving under the Rain umbrella. This marks a new chapter in our mission to make loyalty effortless and rewarding for everyone. Rain powers global, stablecoin-based payment programs for leaders like Nuvei, Nomad, and Dakota. Together, we’ll bring our card-linked rewards platform — built on Avalanche — to even more brands and users worldwide. Uptop will continue to operate independently as we keep serving our existing customers and building the next generation of rewards for the onchain future. Press release: https://lnkd.in/evpaSnBw Blog: https://lnkd.in/ee8bpyaT
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Uptop reposted this
Why Avalanche:
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Uptop reposted this
Put loyalty on chain. Loyalty programs have a customer experience problem. Points expire. Rewards go unclaimed. Fans lose connection to their teams. Uptop aims to change all that, giving teams and brands a way to reward their biggest supporters with real, onchain perks: discounts, upgrades, early access, even bucket list experiences. Fans earn by showing up. And teams build stronger relationships, capture better data, and unlock new ways to engage their most loyal audience. It's loyalty that lasts. Powered by Avalanche.
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It was great attending the Avalanche Summit this year and sharing more about what we have been building with CoinDesk.
🏀 Fan loyalty just leveled up! John Timoney-Gomez, Co-Founder of Uptop, shares how teaming up with Avalanche allows them to use blockchain to connect teams like the Cleveland Cavaliers with fans worldwide — letting fans earn points that unlock exclusive rewards and experiences. Watch the video here 👇 https://lnkd.in/e4ZdpmiZ
The Sports Loyalty Revolution That Generated $5 Million in Partner Sales | Avax Architects Series
https://www.youtube.com/
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Great working with John Wu's team at Ava Labs. Read about his vision for the future of direct-to-fan sports technology.
My recent "hot take" in Dealbook from The New York Times
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Uptop reposted this
So excited to announce the next big step for Uptop - we have officially announced our upcoming launch of Pistons Rewards! Huge shoutout to the Detroit Pistons for being bold innovators in fan engagement, showcasing their ability to think outside the box when evaluating what's possible in fan experience. And great work to the Uptop team for once again proving our scrappiness! This marks our second NBA program, and the next step in the direction of our goal, which is to be live in every US professional league by 2026. Congrats Matt Donnelly Collin Haggerty Sarra Barnes John Timoney-Gomez Zac Sebo Alex V. https://lnkd.in/ezsJNNzf
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So excited to announce the next big step for Uptop - we have officially announced our upcoming launch of Pistons Rewards! Huge shoutout to the Detroit Pistons for being bold innovators in fan engagement, showcasing their ability to think outside the box when evaluating what's possible in fan experience. And great work to the Uptop team for once again proving our scrappiness! This marks our second NBA program, and the next step in the direction of our goal, which is to be live in every US professional league by 2026. Congrats Matt Donnelly Collin Haggerty Sarra Barnes John Timoney-Gomez Zac Sebo Alex V. https://lnkd.in/ezsJNNzf