Resend

It's been a HUGE launch week, but we're not done yet! Today, 3 new features powered by AI: 🔸 AI Subject Lines 🔸 AI Preview Text 🔸 AI Image Alt Text All these new features use your own brand voice and native language. 1️⃣ AI Subject Lines You can now generate subject lines in the Templates and Broadcasts editors using AI. 2️⃣ AI Preview Texts An email's preview text encourages your recipients to open your email. The new Preview Text generator follows all the best practices for you. 3️⃣ AI Image Alt Text Alt text (alternative text) describes the contents of an image and is helpful for a11y, for use as a fallback, and for improving deliverability. Our editors now generate alt text for your images upon upload. ✨ Works for Every Language ✨ All of these new features work for emails in all languages. We detect the language from the body of the email and generate text in the same language. These new AI features help you send inbox-ready emails by default. You can use them in the Broadcasts editor and Templates editor today. Read the full announcement post: https://lnkd.in/dZKxmFwc

Today, we're excited to announce React Email 5.0. Major upgrades, including: 🔸 Dark Mode Switcher 🔸 Tailwind 4 support 🔸 Resend Integration 🔸 8 New Components React Email is an open source tool for writing emails in React, TypeScript, and Tailwind, instead of hard-coding outdated email templates with tables and floats. Once you've created your template, copy the generated email-friendly HTML and use it anywhere. 🔸 Dark Mode Switcher Theming in email has always been a challenge, since each client renders emails differently. The new theming system makes this much easier. We've tested dark mode across the most popular email clients to ensure compatibility. 🔸 Tailwind 4 support React Email now supports Tailwind 4. This allows for simpler code, and provides the opportunity for performance improvements. Because React Email checks the compatibility of your CSS, you can safely develop with confidence that your emails will render correctly. 🔸 8 New Components React Email includes components that you can copy and paste to build beautiful emails. It's one of the easiest ways to get started. React Email 5 includes several new components to the list to inspire your emails. 🔸 Resend Integration React Email is service provider agnostic. Today, we're making the integration with Resend even easier. After running a command and pasting an API key, the React Email CLI can upload Templates to Resend. 🔸 Thank you! We'd like to extend a special thanks to 182 open source contributors who have made this possible. In just the last 7 months since version 4.0, our weekly downloads on npm are up 109%: a true testament to the power of building together. In addition to the features we've released today, we've also upgraded React Email to support React 19.2 and Next.js 16. Visit react.email to get started, or read the full announcement below. https://lnkd.in/dbV-RXMp

Introducing: Unsubscribe Topics Want people to want your emails? Give them control. Plus, it's great for ✨ your ✨ deliverability. When you only send to engaged recipients, it’s good for everyone: ☺️ People are happier to receive your emails 🥇 Mailbox providers evaluate you as a high-quality sender You can now assign a Topic to emails in Resend. For example, label your emails as "Monthly newsletter" or "Deals & savings". 🔸 Granular subscription control When users manage their preferences, they’ll see which Topics they’re currently subscribed to and can adjust their settings to their liking. Giving people options means they can stay subscribed to what they want and unsubscribe from the rest. 🔸 Create new topics Create a new Topic by navigating to Audience > Topics. You can also create a topic using the API/SDKs. Your Contacts can be included in multiple Topics. Topics can also have opt-in or opt-out defaults. 🔸 Customize your unsubscribe page You can also customize your unsubscribe page. Adjust the background and text colors, change the wording, and more. Then, when someone unsubscribes, they'll see your custom branded page instead of a generic one. The best way to curate an engaged audience is to empower your users with more control over the ways they hear from you. Unsubscribe Topics launches today. https://lnkd.in/dQkpkJ5z

Welcome to the new Contacts experience: 🔸 Custom Properties In addition to the standard fields you can already set on a Contact, such as FIRST_NAME and LAST_NAME, you can now store custom properties on your Contacts. Properties can have a fallback value, which will be used when a Contact doesn't yet have an explicit value for the property. Once you've created a property, you can assign values for it to any Contact. Properties can then be used to personalize your broadcasts. 🔸 Contact Activities We've also introduced a new activity history view for Contacts to give you a comprehensive timeline of all events related to a Contact. 🔸 Multiple Segments Previously, each Contact you created could only be part of a single Audience. Today, a Contact can now be a part of zero, one, or multiple Audiences as needed. And to make this distinction clearer, we've renamed... Audiences → Segments. Contacts are now global entities, identified by their email. • Overview of your interaction with each Contact • You can personalize your broadcasts • Segment your Contacts as needed • Assign a Contact to zero, one, or multiple Audiences • We count your Contacts once For those who are already using Audiences for segmentation, check out the migration guide: https://lnkd.in/dRpGhyYB We can't wait to see how you use these new features to send more personalized emails to your contacts.

Not even halfway through. Tomorrow...

Today, we're launching Templates. A new way to personalize emails. 🔸 Create a Template First, define a structure and style of your Template to communicate your brand. You can create Templates through the dashboard or via the API, or import your HTML or React Email code. 🔸 Add custom variables You can use Template variables to personalize email content. 🔸 Collaborate on Templates Your entire team can collaborate in real time to craft the perfect email Template together. Anyone can create variables and use them in the visual editor. 🔸 Versioning and Publishing We've also introduced a versioning system. Iterate and collaborate with your team with confidence. We track changes and keep previous versions, in case you need them. 🔸 Test your Template When you send a test email, you can add example values to see how the email will look to a real user. 🔸 Send your Template Now that your Template is stored on Resend, just pass the template ID and variables. We'll handle the rest.

Tomorrow... Guess who

Introducing: Inbound by Resend. We started by modernizing the way you send emails. Today, we're making it easy for you to receive emails as well. Inbound unlocks entirely new use cases like: • Replying to in-app emails • Processing forwarded attachments • Receiving support emails from users So, how does it work? 1️⃣ Configure your inbound address Resend provides a .resend.⁠app address, which is automatically created for you. But you can also set up your own custom domain. 2️⃣ Configure a Webhook In your application, create a new route that can accept POST requests. Next, create a Webhook to receive events. 3️⃣ Receive email events Once you receive the email event, you can process the email and attachments as a structured JSON. 🖤 Thank you We would like to extend a special thanks to all the beta testers who provided feedback, identified bugs, and helped us reduce friction. Thank you for all your help!

Just in: 5 new API endpoints to manage Webhooks. (Our team was on fire prepping for Resend Forward next week, but they couldn't help themselves from throwing in a bonus feature real quick, as a treat) The Webhooks API includes five new endpoints: • Create • Retrieve • Update • Delete • List We also introduced SDK helpers to help you verify webhook requests. Learn more about managing webhooks: https://lnkd.in/dt7dgC6j

We're curious—show us the artwork you've made on the Resend Forward page 🎨👇 Make your own 🧑🎨 https://resend.com/forward