Markmonitor

ICANN 84 took place in Dublin 🇮🇪 last week, and members of Markmonitor’s Global Industry Relations team, Prudence M., Christopher Niemi, Heidi Zhang, and Leanne Kenny were delighted to be in attendance!    From participating in discussions on ICANN’s New gTLD Program: Next Round to the Latin Script Diacritics PDP and the GNSO Council, and attending sessions held by the GAC Communiqué and ccNSO Council, a lot happened last week — including the adoption of the Applicant Guidebook by the Board, signaling the continued progress of the Next Round.    ICANN meetings provide an opportunity for the entire Internet community to come together. And while a great deal of impactful work occurs in large meeting rooms, significant progress can also be made by taking the time to learn about others in the industry worldwide. Like at ICANN 80 in Rwanda last year, the Rwanda Internet Community and Technology Alliance (RICTA) LTD. provided Prudence and Chris with the opportunity to host local registrars and hear about their challenges, particularly regarding financing ICANN accreditation. From this outreach, conversations continued in Prague at the Registrar Strategy Meeting and into Dublin at ICANN 84, where Prudence joined others in raising this issue to the ICANN Board.     At Markmonitor, we firmly believe in advocating for our clients and their best interests, and in lifting up the larger Internet community for the betterment of all.     Thank you to all who attended and made this year’s General Meeting a success!    And if you couldn’t make it to Dublin, join our Global Industry Relations team this Thursday at 11 a.m. EST for their webinar, “ICANN 84 Recap: What Global Policy Means for Your Domains,” register here 👉 https://lnkd.in/e8_N2ngZ    #ICANN84 #DomainIndustry #Advocacy #CorporateDomainRegistrar #TeamMarkmonitor

Markmonitor's October LinkedIn newsletter is live! 🗞️ October is Cybersecurity Awareness Month, a reminder of the importance of staying vigilant in today’s ever-changing digital landscape. For those managing enterprise domain portfolios, evolving security threats pose real risks to brand integrity and customer trust. In this newsletter, you'll find insights and solutions that highlight practical ways to strengthen your defenses to help safeguard your online presence. This month, learn about: 🔹 Staying Secure in the Age of AI 🔹 Stronger DNS Security — Seamless Control 🔹 Eliminate Hidden Domain Risks 🔹 3 Tools to Strengthen Enterprise DNS Security 🔹 A dotBrand's Journey: The History of .cisco From Application to Current Use Cases 🔹 ICANN 84 Recap: What Global Policy Means for Your Domains #CybersecurityAwarenessMonth #LinkedInNewsletter #CorporateDomainRegistrar #DNSSecurity #BrandProtection

#NamesCon begins in just under two weeks in sunny Miami, and if you’ll be in attendance, make sure to say hello to Shane Layman, Manager of Global Industry Relations. 👋 On Wednesday, November 5, at 2:00 p.m. EST, Shane will join Andrew Allemann and Gherardo Varani for their discussion, “The Convergence of Blockchain Domains and DNS.” Read all about it here and don't miss it live! 👉 https://lnkd.in/eJm7ESRS #NamesCon2025 #DNS #BlockchainDomains #CorporateDomainRegistrar

Come join us at our meeting tomorrow, in person or remote: "GNSO: RySG BRG: Community Outreach and Next Round for dotBrands" https://sched.co/29QJT. The BRG Board is here to answer your questions! #ICANN84 #dotBrand #NextRound #NewgTLDs Markmonitor

AI is transforming the search landscape. Is your brand positioned to maintain its visibility and authority? The rise of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) demands a new approach to brand presence. AI-powered search engines seek clear, relevant, and well-organized information — something dotBrand domains are uniquely designed to provide. A secure dotBrand gTLD is a powerful asset in this new era. It reinforces authenticity, enhances user trust, and has the potential to significantly improve click-through rates. More importantly, it provides the structured, authoritative foundation that AI-driven search engines prioritize. Learn more in this white paper, “Maximizing Impact: dotBrands and AI in the Evolving Search Landscape,” written by Bonnie Wittenburg, Head of Commercial Strategy. 👇 #CorporateBranding #BrandSecurity #dotBrandgTLDs #CorporateDomainRegistrar #CybersecurityMonth #AEO #SEO #GEO

ICANN84 begins in Dublin, Ireland 🇮🇪, on October 25th, and members of the Markmonitor team are excited to attend. If you see Stu Homan, Prudence M., Leanne Kenny, Heidi Zhang, and Christopher Niemi at ICANN’s Annual General Meeting next week, make sure to say hello! 👋 If you’re unable to join us in Dublin, please join the Global Industry Relations team on November 6th from 11 a.m. to 12 p.m. EST for their webinar, “ICANN84 Recap: What Global Policy Means for Your Domains.” Register here today 👉 https://lnkd.in/eCcXrvr8 #ICANN84 #CorporateDomainRegistrar #DomainPolicy #DomainIndustry

Many brands invest heavily in firewalls and endpoint protection — but overlook a foundational component — the Domain Name System (DNS). Weak DNS security can expose an organization to hijacking, data breaches, and brand impersonation, such as phishing or spoofing. In this blog post, Bonnie Wittenburg, Head of Commercial Strategy, explores three DNS tools that can help enterprises strengthen their digital security. Read it here 👉 https://lnkd.in/e6DM5Nqu #CybersecurityAwarenessMonth #DNSSecurity #EnterpriseBrandProtection #CorporateDomainRegistrar

Markmonitor is delighted to announce that Prudence M., Head of Global Industry Relations, and Christopher Niemi, Manager of Strategic Initiatives, have both been selected for International Trademark Association (INTA) Committees for the 2026-2027 term. As her current term on the Internet Committee nears an end, Prudence will be joining the Technology Transformation Committee. This committee “Monitors digital and other technology developments that may impact IP rights to develop balanced, coordinated, and effective INTA policies, together with corresponding advocacy strategies.” Additionally, “The committee also serves as an incubator to assess the potential impacts of new technologies on IP and consumer rights and establish action plans for policy development and engagement.” The Publications Committee is where Chris will be putting his talents to use, as that committee “Identifies, evaluates, and develops concepts and proposals for [their] members-only resources. The committee develops and produces short-form publications such as checklists, fact sheets, industry and topic papers, and other resources…." To learn more about the various INTA Committees, please view their website here ➡️ https://lnkd.in/eD3GpBEu