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mlazenka-1

Joined May 2007
Welcome to the new profile
Our updates are still in development. While the previous version of the profile is no longer accessible, we're actively working on improvements, and some of the missing features will be returning soon! Stay tuned for their return. In the meantime, the Ratings Analysis is still available on our iOS and Android apps, found on the profile page. To view your Rating Distribution(s) by Year and Genre, please refer to our new Help guide.

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mlazenka-1's rating
Mr. Payback: An Interactive Movie

Mr. Payback: An Interactive Movie

4.5
3
  • May 20, 2007
  • I marketed this movie in Denver

    I was working for United Artists Theatre Circuit in Denver in 1995 and was responsible for marketing and promoting this film in 3 of our locations across the U.S. We outfitted 3 small theaters with the joysticks that allowed voting and the laser disc technology that would adjust the narrative based on choices the audience made as certain points throughout the picture.

    It turned out very few people cared about this format and the film bombed on every screen across the country. We attributed it to the fact that people go to a movie to be told a story, not to create one. In addition, these films were shown on laser disc and the familiar and comforting "click" of the movie projector was missing.

    The fact that the film was remarkably pointless didn't help either.

    There were a series of pictures planned and we had actually booked a 2nd film for later in 1995, but it's release was scrapped after the 1st picture bombed.

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