Viu grew its user base in Asia with Korean dramas, but is starting to push into Chinese-language content.
Pan-Asian streamer Viu, owned by Hong Kong telco group Pccw, has signed content deals with leading Chinese TV producers Huace Film & TV and Huace Croton Media.
Viu grew its user base in Asia with Korean dramas, but is starting to push into Chinese-language content as the popularity of these shows outside mainland China is increasing.
The deals with Huace, which cover Hong Kong, Singapore, Malaysia and Indonesia, encompass more than 2,000 hours of Chinese content.
Viu has already streamed hit C-dramas such as Eternal Love Of Dream,...
Pan-Asian streamer Viu, owned by Hong Kong telco group Pccw, has signed content deals with leading Chinese TV producers Huace Film & TV and Huace Croton Media.
Viu grew its user base in Asia with Korean dramas, but is starting to push into Chinese-language content as the popularity of these shows outside mainland China is increasing.
The deals with Huace, which cover Hong Kong, Singapore, Malaysia and Indonesia, encompass more than 2,000 hours of Chinese content.
Viu has already streamed hit C-dramas such as Eternal Love Of Dream,...
- 7/14/2021
- by Liz Shackleton
- ScreenDaily
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