I watch this program because it brings a perspective on house buying that is focused on the buyer, specifically those who want to escape traffic, noise and high density living for a place in the country. As a Canadian, it can be challenging to translate the prices to Canadian standards given the difference in currency and the date when the shows are actually filmed, often ten years earlier. Nevertheless i can appreciate that the buyers have acquired considerable capital from selling an urban property or are well-heeled young people who want their children to have the benefit of living a country life. Gardens, large kitchens and space for outdoor recreation are important to them. I find that the quality of the program depends on the agent and how well they can gauge the needs of the buyer. Some buyers have little idea of an area's real estate value and in those cases, the show (which visits three potential properties) can be an education on what to expect and for how much. House prices in southwest England or locations with access to London or other cities can vary greatly from rural Wales or northeast England. This knowledge of how real estate is calculated applies equally whether you live in Britain or North America. One or two of the hosts have superb people skills and can be very good at getting to know the buyers' needs and their expectations. Other agents seem to be more interested in self promotion, which is not an effective way to sell houses nor does it make for interesting television. Selling real estate is not salesmanship so much as the ability to judge personal preference and affordability. The results can be more successful if the agent connects with the buyer on a personal level and is able to focus on properties that meet the buyer's personal needs and expectations. Despite the differences in markets between North America and Britain, I find this show can be very effective in educating the buying public. It also shows that the ability of the agent to assess the buyer and to connect with the buyer, which is very important in making a successful sale. I have seen a number of shows where the agent has succeeded in nailing a sale or come very close because they know exactly what the buyer wants.
