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Schmok

Original title: Fire Sale
  • 1977
  • Tous publics
  • 1h 28m
IMDb RATING
5.4/10
495
YOUR RATING
Schmok (1977)
Comedy

Ben and Ruth Fikus are driving to Florida, but Benny needs someone to look after his store and reluctantly chooses his son Russel. While Russel doesn't get much respect from his parents, he'... Read allBen and Ruth Fikus are driving to Florida, but Benny needs someone to look after his store and reluctantly chooses his son Russel. While Russel doesn't get much respect from his parents, he's better off than his disowned brother Ezra.Ben and Ruth Fikus are driving to Florida, but Benny needs someone to look after his store and reluctantly chooses his son Russel. While Russel doesn't get much respect from his parents, he's better off than his disowned brother Ezra.

  • Director
    • Alan Arkin
  • Writer
    • Robert Klane
  • Stars
    • Alan Arkin
    • Rob Reiner
    • Vincent Gardenia
  • See production info at IMDbPro
  • IMDb RATING
    5.4/10
    495
    YOUR RATING
    • Director
      • Alan Arkin
    • Writer
      • Robert Klane
    • Stars
      • Alan Arkin
      • Rob Reiner
      • Vincent Gardenia
    • 37User reviews
    • 8Critic reviews
  • See production info at IMDbPro
  • See production info at IMDbPro
  • Photos65

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    Top cast33

    Edit
    Alan Arkin
    Alan Arkin
    • Ezra Fikus
    Rob Reiner
    Rob Reiner
    • Russel Fikus
    Vincent Gardenia
    Vincent Gardenia
    • Benny Fikus
    Anjanette Comer
    Anjanette Comer
    • Marion Fikus
    Kay Medford
    Kay Medford
    • Ruth Fikus
    Barbara Dana
    • Virginia
    Sid Caesar
    Sid Caesar
    • Sherman
    Alex Rocco
    Alex Rocco
    • Al
    Byron Stewart
    • Captain
    Oliver Clark
    Oliver Clark
    • Mr. Blossom
    William Bogert
    William Bogert
    • Insurance Doctor
    • (as Bill Bogert)
    Richard Libertini
    Richard Libertini
    • Painter
    MacIntyre Dixon
    MacIntyre Dixon
    • Painter
    John Batiste
    • M.D. #1
    Augusta Dabney
    Augusta Dabney
    • Mrs. Cooper
    Don Keefer
    Don Keefer
    • Banker
    John Horn
    • Louis
    Sally Marr
    • Jackie
    • (as Sally K. Marr)
    • Director
      • Alan Arkin
    • Writer
      • Robert Klane
    • All cast & crew
    • Production, box office & more at IMDbPro

    User reviews37

    5.4495
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    Featured reviews

    8Mikelito

    Better than 99% of what passes for "comedy" these days

    Four stars? - give me a break!

    I was thrilled and amused when I saw this as a kid - so many unconventional scenes, so many people who don't behave ...

    Alright this is not that entertaining for people of today who have lost any attention span. And it's not as brilliantly made as "Where's Poppa?", also written by Robert Klane, but it does have its moments, i.e. most scenes that Arkin and Gardenia are in. Reiner is pretty inept here as usual, though. Kay Medford is very good as a Mother out of touch with reality. A good cast in general.

    Some scenes lack a better execution but on the whole this is an original idea that has several subplots which are nicely tied up. Greed, ineptness, dysfunctional families, madness and irritation manifest themselves in many different ways.

    Most locations are pretty "awful" by today's viewing habits but that is the exact charm of this movie as opposed to all the slick and sterile over-produced forgettable comedies of today. The settings make this movie look "real" and might tend to make people uneasy about the story because it seems people don't really get their way - no matter how they try. That makes for good comedy because this is how life is when you constantly overreach: You make a fool of yourself.

    The main problem with this seems to be that the ideas are funny but better production and direction would not have hurt. This could very well be remade but I doubt people today want to see anyone on the screen who is over 40 years old... And that is pathetic.
    wombat_1

    IS this Bvrooklyn alvready?

    Like many of the previous reviewers, I only ever saw this movie once, and that was a long, long time ago (again like them). But even though I was only a teenager, where for me the world of the US East Coast Jews may as well have been on another planet, what gags I did understand (and I realized that there were many, many gags that I didn't!) were exceptionally funny. Leonard_M - loosen up a little. The movie IS funny.
    doad515

    I have wanted to see this movie again for 25 years!

    I saw this movie back in 1977 and thought is was a comedy classic. I still remember plotlines and laugh when I think about some of the dialogue and situations. Like Benny and his wife stopping at all the Howard Johnson's from NY to FL and her having to take pictures of them. When Benny collapses in the parking lot of the H.J. his wife yells at him, "Benny! Get Up! You're not going to ruin my vacation!' When they get to the hospital she thinks she is in their FL hotel resort. Benny on his deathbed and his wife calling the same caterer that catered her hysterectomy to do the funeral for a man who isn't even dead. The H.S. Basketball coach that "adopts" a grown black man because his wife wants a baby and she acts like she is caring for an infant. Alan Arkin buying the boy a purple Cadillac with Leopard skin upholstery. (How delightfully un-politically correct!) Or how about Benny plotting to get his shell-shocked Vet brother-in-law or brother, whatever, to burn down the store and then we find out that Russell cancelled the fire insurance policy to buy more clothes for the store. When Benny finds out that the store is no longer insured he miraculously comes to and rushes to try and stop Sherman and his wheelchair from burning the place down. Ah.so many memories! Good Times! Good Times!
    6fostrmom

    Laughed till I cried!!

    From the second the movie starts in the dark w/ the (noise) of a blowdryer, warming up the cold toilet seat, till the very end I loved this movie. I'm sorry that I've never seen it on TV or in the video stores. The comedy just kept on coming and coming. Here it is 1999 and I seen it in 1977, it's my favorite comedy of all times. I only wish that I could share it with my family now.
    flopsjr

    Too Funny Not To Be Released

    Everyone to his own taste. Leonard Maltin is a wonderful critic, but this time I disagree with him. A friend of mine showed me a tape he made of this movie in 1979. I could not stop laughing. Sometimes a movie doesn't have to have a message when it's being funny (Ace Ventura, as a case in point). The stars of this movie are comedy giants, but the supporting cast is just as funny. Richard Libertini steals the movie as a house painter cum psychiatrist. Alex Rocco as a clothing salesman is hilarious. I have an old VHS tape of this movie that I made off HBO. I would love to see this movie released on DVD. If there is any good reason why this movie is not being released I'd like to hear it. I've showed the tape to my kids, and they went crazy for it. I think the time has come to let the world enjoy this laugh riot. I'm surprised that cable hasn't shown it either instead of the same tired retreads over and over. Let's hear it for comedy that isn't pretty.

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    Storyline

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    Did you know

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    • Trivia
      The film was made and first released about two years after its source novel of the same name by Robert Klane had been first published in 1975. The book was originally intended to be called 'Jewish Lightning'.
    • Quotes

      Ezra Fikus: How would you like your name to be Booker T. Fikus?

    • Connections
      References Le Trésor de la Sierra Madre (1948)

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    FAQ14

    • How long is Fire Sale?Powered by Alexa

    Details

    Edit
    • Release date
      • June 21, 1978 (France)
    • Country of origin
      • United States
    • Language
      • English
    • Also known as
      • Fire Sale
    • Filming locations
      • Veterans West Los Angeles Medical Center, West Los Angeles, Los Angeles, California, USA
    • Production company
      • Twentieth Century Fox
    • See more company credits at IMDbPro

    Tech specs

    Edit
    • Runtime
      1 hour 28 minutes
    • Color
      • Color
    • Sound mix
      • Mono
    • Aspect ratio
      • 1.85 : 1

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