Review by hlw-3

In 2003, I was responsible for having the one remaining print of this film repaired and shown in a full-scale, traditional cinema for the first time in about 35 years - appropriately the screen backed a stage on which Billy Fury actually performed twice. It is true that many very poor pop music films were produced in Britain in the early 1960s. Play It Cool is not, however, a poor film. It has a charm, drive and integrity that singles it out from the dross. Billy Fury never claimed to be a natural actor. In interviews, he said repeatedly that he was keen to take cameo roles that gave him the opportunity to focus with intensity on his character. However, Play It Cool placed on his shoulders the responsibility of accepting the entire focus of the plot, and he brought energy and imagination to the role. Michael Winner has often remarked on the respect he felt for Billy Fury in accepting a star role in a medium that was so foreign to him, and in delivering such an authoritative performance. I am more than happy to simply endorse Mr Winner's verdict.