Review by Handlinghandel

The character played by Joan Blondell wants to make it in a man's world and boy, does she! Her pompous father tells her women don't belong in business when she asks for a job -- any job. So she goes to work for his rival. And work she does! Her father is a stuffy toothpaste manufacturer. She hooks up with dizzy inventor Hugh Herbert and comes up with a plan to revolutionize the world of toothpaste. And she leases her and Herbert's services to her father's rival for a year. And then she goes to work in the title capacity.

William Gargan is likable as the salesman who is both her romantic interest and her rival. (He works for her father's company. Needless to say, she is not using her real name; so to him, she is The Enemy.) It is far from a masterpiece. But Blondell is always a delight and it's a brassy, entertaining story.