A Vingança do Carro Elétrico

I've only managed to watch Who Killed The Electric Car? on DVD since it didn't manage to get a theatrical release here, and I was intrigued at how director Chris Paine managed to weave his documentary into a sort of murder-mystery that exposes how the environmentally friendly car EV1 got systematically canned despite it being a relatively superior product with advantageous to be reaped against the more conventional motor vehicle, even though it showed so much potential in being environmentally friendly. But profits and strange bedfellows meant an early death for the electric car, until now.

It's a known fact that fossil fuels are finite, and the day will come when we no longer have them in abundance to supply our energy needs. Alternative fuels are slowly becoming a necessity, and with the shifts in mindsets come the shift in business propositions, forcing a relook into the viability of the electric vehicle, which Paine now revisits through a number of years spanning 2007 until today, where once opponents to the electric car such as GM's Bob Lutz have now become proponents as they realize the competitiveness, or the lack thereof, of the automobile industry in the USA will severely lack behind rivals from overseas as they look to the creation of electric vehicles.

Paine's documentary narrated by Tim Robbins takes on a distinct and different look and feel from its predecessor, opting to go with personalities to fuel the film forward, and to be honest it's a real treat to be going behind the scenes to the boardrooms where decisions get made and the factory design and assembly areas to see first hand how prototypes get made, tested, approved or rejected. From big players like General Motors to Nissan in Japan, to smaller upstarts such as Tesla Motors in Palo Alto, we get to listen in to the various woes faced by players in the industry as they struggle through diminishing cash flows no thanks to the financial institutions meltdown in recent years, and how that impacted their staying afloat, what more trying to come out with a vehicle that has to boast respectable outputs compared to conventional vehicles, and the challenges faced with battery life.

It also had star power, albeit used ever so briefly from Danny DeVito to Jon Favreau as talking heads, although Bob Lutz and even Carlos Ghosn of Nissan became unlikely engrossing personalities where we get a peek into their work ethics. Elon Musk of Tesla was particularly engaging, of someone who had earned his fortune being the founder of Paypal, entering cutting edge companies such as SpaceX and Tesla to try and make the world a better and more interesting place, but being cut down to size for what would be entrepreneurs not being second time lucky with their ventures. In fact, Musk got made to look somewhat vulnerable for a CEO, as well as dodgy at times due to failure to deliver as promised, and shockingly admitting to baiting and switching. Captured on video.

Making its premiere at the Tribeca Film Festival earlier this year on April 22 to coincide with Earth Day to lend it some street cred gravitas, Revenge of the Electric Car doesn't really explore the comeback of the vehicle much less than it being a film about the possible powerhouses and decision makers in a position to bring about major changes to the industry. It isn't easy, and if I take a look at our own backyard the infrastructure isn't there yet to make it easy nor mass market, but I suppose that day will come one day, and hopefully within my lifetime where I can get to own something affordable that takes me from Point A to B with zero pollution.

Bottom line- if you liked "Who Killed the Electric Car", you'll like "Revenge of the Electric Car". Where "Who" pointed fingers at people, government, and industry, "Revenge" tells the story of those working hard to bring about a renaissance of the Electric Car. This makes for a different tone in the movie, but the subject matter will seem familiar. Rather than tell the whole story, the movie focuses on representatives. Featured are a couple of large car companies, one making a battery electric, one making a extended range battery electric, a small car company battling amazing odds, and a small shop owner living his dream- converting gas engined cars with the highest possible quality, using carefully selected parts to try to out-do the major car companies. How do you out-do a major car company? Well, that's up to you, isn't it? It could be style, it could be uniqueness, it could be cost. In the case of the EV it could be range or charging time, top speed or durability. Sit back and relax, and drink it all in, as the story unfolds before you. This documentary is easily one of the finest I've seen in a long time. Thanks to the team for making the movie, and a particular thanks to the person who did the opening credits.

This may be a tad dated.

This excellent documentary starts where "Who Killed the Electric Car?" left off. Only this time we get to go behind the closed doors of Nissan, GM, and the Silicon Valley start-up Tesla Motors. We seem to concentrate more on the people behind the project than the project itself.

Many times, we are left with the question will the company survive or not. We watch technology the sings and swims. We watch as financing gets scarce. Nerves fray and wonder about sincerity.

There is lots of great footage of cars and their making. In one scene where robots were making leaves, I turned to my wife and suggested that it looked like a scene from "Atlas Shrugged Part 1". She said it reminded her of "The Terminator". Could be because Arnold was in the documentary.

I was disappointed to find there was no Ed Begley Jr. In the presentation as he is a great advocate of electric cars.

In the end, it was sort of a commercial for the targeted companies. Ford Fusion gets a two-second flash. I will watch this over again as it moves fast enough to miss some of the subtleties.

And for people that gauge their DVD by the number of extras, you will not be disappointed with the variety and usefulness of the extras.

By the way, do you think the neighbor would notice the bright orange cable plugged into their outdoor lamp? On a serious side, we now have several charging stations at the local university and the used book store. Could use more but it is a start.

You may want to watch an oldy but goodie Quem Matou o Carro Elétrico? (2006).

Many reviewers seem to miss the point of this documentary, which is to document the varied approach businesses are taking to react to the new technology of the electric car. The comparisons captured between the Nissan approach versus the GM approach versus the Tesla approach are very revealing of the strengths and shortcomings of these different companies. Even Netflix gets it wrong when they categorize this movie as a Political documentary, when it is actually a Business documentary.

This movie is an instant classic for business school audiences in particular, and yet is still entertaining and engaging enough for very general audiences. Without spoiling, one scene that is particularly revealing is when two competitor's see a third's production product at an auto show, and seem unable or unwilling to understand the threat to their respective businesses.

Stunning access to a thrilling competition for a new technology in which the stakes could not be higher. Every MBA class in the world should see this movie as a precondition to graduate. 9 stars plus.

The dark vibe on this documentary was almost unbearable. But it's good being able to watch it eleven years later and see that the e-market is thriving. The doc gives an almost biased view of desiring that the "rocket guy" and GM fails. Nonetheless Tesla continues to improve its financial position with strong results and increased its cash position to now $6.3 billion. GM is also going well. Like the guy in the end said, "only time will tell" so this deserves a good 7 for great production. But those two negative guys should not have a say in the next doc, my suggestion.