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A professor at a university in Miami (Bo Svenson) is developing a serum that restores dead brain cells using a baboon for testing. When a student is inadvertently bitten, an infection spreads through the campus during a Halloween celebration. Horror thrills ensue.

"Primal Rage" (1988) takes the setting of "Pieces" (1982) and mixes in elements of the Kolchak episode "Primal Scream" (1975) and "Altered States" (1980). It's basically a reimagining of "Monster on the Campus" (1958) for the '80s.

Patrick Lowe makes for a quality male protagonist while Mitch Watson is effective as the edgy student-journalist, who's reminiscent of John Lennon. The flick's worth watching just for winsome Cheryl Arutt (Lauren). Sarah Buxton is also worth noting as Debbie. Meanwhile towering Doug Sloan stands out as the violent bastage on campus, Lovejoy.

The first act works quite well, but the last act devolves into shallow action thrills with a garnishment of horror. Still, the no-name 80's rock/metal soundtrack is kinetic and I always wondered what would happen if someone was under the bleachers when they rolled 'em back.

The film runs 1 hour, 31 minutes, and was shot in Miami, particularly Florida International University.

GRADE: B-

Primal Rage isn't anything special, some people would consider it really bad but it isn't all that bad. the acting isn't bad but the movie is a bit predictable, the story line is not very original but the movie is entertaining. If you see it in the video store and you can't really find anything else you want to watch Primal Rage is a good substatute. The last half and hour of the movie makes it all very worth while. I gave Primal Rage 7/10.

Remember "28 Days Later"? You know, that movie in which a viral outbreak is caused by a diseased primate and dumb environmentalists? Well, it seems like Italy got there first with the 1988 movie "Primal Rage."

Dr. Ethridge (Bo Svenson) has been working on a new experiment on baboons that's supposed to heal damaged brain tissue. There's a bit of a problem though-said baboons carry a deadly virus that can cause people to be the victim of uncontrollable, murderous rage. Well, idiot/self proclaimed "gonzo journalist" Duffy (Mitch Wilson aka unknown actor with a generic name # 2061) decides to investigate, only to get infected. And he's spreading said infection. Can dull hero Sam Ashe (Patrick Lowe) protect his new love interest Lauren (Cheryl Arutt)? Will all hell break loose? Will bad 80's fashion and hair prevail?

An Italian/North American co-production directed by Vittorio Rambaldi and written by exploitation jack of all trades Umberto Lenzi, "Primal Rage" (which has nothing to do with the video game I played religiously back in the day) is a cheap little movie made in the ass end days of Italian exploitation. At this point, only guys like Dario Argento and Michel Soavi were doing anything worthwhile. Lucio Fulci's best days were behind him, Lamberto Bava never managed to do a good follow up to his "Demons" films, Lenzi had been regulated to bad straight to video and television fair-the list goes on. So while "Primal Rage" is a bad movie (complete with bad acting, questionable direction and logic, and horrible pop songs that make it feel like one of those old TGIF sitcoms) that hasn't aged well at all, it's at least an entertaining bad movie.

The movie manages to be one of the more graphic Italian horror movies from this part of the decade, which manages to help quite a bit. The viewer gets to see a scalping, torn out throats, crushed heads, gouged out eyes and more, especially in the last 20 something minutes at a Halloween party. It's also never boring, and moves at a reasonable clip for a 91 minute movie thanks to the fact that those behind it know what it is-dumb exploitation-and for the most part delivers what the viewer wants out of it. Also, Claudio Simmnetti's score is a lot of fun, and at times reminded me of his work for Bava's "Demons", and the the climax itself offers most of what one expects from a movie like this.

It may not be a great (or good) movie, but "Primal Rage" is a nice hunk of Italian Cheese made for a Saturday night with friends and some beer.

So in a plot that almost immediately makes you think of 28 Days Later, a possibly mad scientist inadvertently creates a deadly rabies-like virus while experimenting on the brain of a baboon to try and reanimate dead brain cells or whatever, that gradually transforms its victims into mostly mindless bloodthirsty savages, and when a shaggy-haired young student journalist breaks into the lab looking for a scoop gets bitten by the maddened creature, a slaughter looms unless the infected can be stopped! This frankly wasn't that much of a movie, and I'd never ever heard of it, but I was entertained and engaged enough while watching it, I liked how everything was eighties to the max and everyone had the hair shaped like a helmet and was rocking the colourful and very tight sweatpants! It's probably one of the most eighties horror movies ever made, I found that side of it quite cute! I thought it had a really weird atmosphere, it looked very American, but it felt distinctly like an Italian horror movie, there are certain unmistakable similarities to Argento's Demons movies, like how the fully infected act and when the soundtrack would spontaneously turn into fast metal during the action scenes! Some of the acting was downright bizarre, the trio of crazy bro-bullies who were pretty shameless about their nasty intentions towards the opposite sex are so dumb and over the top they're like live-action cartoons until they get infected and actually become a little scary as they descend on the big Halloween hi-school party like three jacked-up murderous Sketetors! Patrick Lowe was about as wooden and boring as his more famous brother, and he didn't do too much of anything except flee from the savage infected and try to look as cute as possible as he popped up in his silly little red motorbike. The most effective actors in the movie for me were Sara Burton and Mitch Williams as they slowly lost their minds to the rage and struggle not to kill their friends, except for the ridiculous ape sounds that he made! Whether it was because of budget reasons or not, I thought it played it a little safe in terms of the horror, I mean only a handful of people get infected and are killed during the big Halloween bash which I thought was the best part of the movie because I loved the costumes and how some of the movie played into a few of the victims' deaths in a darkly comedic way, it still needed a lot more blood though, which is too bad because when there was gore it was quite brutal and effective! So for me Primal Rage the movie not the video game, is definitely not a good movie but it's a fun entertaining little romp that's very enjoyable in an unintentionally bad kind of way, not nearly amongst the horror greats of the 80s but I liked it for the idea, the goofy 80s fun factor, the infected raving savages are genuinely scary and it's a pretty fun watch. Worth seeing if you never have for a harmless bit of old school bloody horror fun! X.

Virtually a little unknown b-grade campus-based oddball shocker that's efficiently catered for, but doesn't break any ground with its unspectacular story structure (written by Umberto Lenzi) and systematic thrills, despite its unsparingly nasty tone (which goes overboard in the film's last 30 minutes at a Halloween party) and suitably icky if makeshift make-up FX and special effects (done by Carlo Rambaldi who did such films like; 'Planet of the Vampires (1965)', 'A Bay of Blood (1971)', 'King Kong (1976)', 'Possession (1981)' and 'E.T (1982)'). While two different films, the way the story flowed kind of had me thinking of the 1989 sequel 'Gnaw: Food of the Gods II', but this one wasn't that shonky and campy. Again there's a focus on a cringe-worthy 80s tune, which oddly makes it way in the opening credits (which will have you thinking what am I getting myself into?) and then during the Halloween costume party as the band is performing live. Oh good.

The story sees two college students Sam Nash and Frank Duffy working as journalists for the campus paper, where they suspect a professor there is doing inhumane animal experiments in the quest to restore dead brain cells. So Frank sneaks into the laboratory one night to take pictures, where he encounters a very aggressive baboon that in the process of breaking out bites him. Slowly he begins to feel the effects, he starts forming ugly looking sores and then uncontrollable bursts of raging violence takes over. Soon the virus begins to spread leaving a bloody trail and Sam along with his girlfriend try to put a stop to it.

After quite a slow-going set-up, it goes on to build up a head of steam with some grisly strokes with chaos erupting and a few moments of kinkiness from a couple of ridiculously twisted beef heads. Vittorio Rambaldi direction is efficiently surefooted for its minor budget, but the half-baked execution just lacks that punch where atmosphere isn't projected and the suspense doesn't eventuate too much than just unpleasantly rowdy jolts. Then at the end you get sudden jump scene that comes from nowhere, as like a second thought because they forgot about a character. Claudio Simonetti's wonky score is just like a ragingly spreading virus with primal instincts and Antonio Climati lenses with a professional curtness. The performances are modest with Patrick Lowe and Cheryl Arutt making likable heroines. Sarah Buxton also shines in her part. Bo Svenson presenting a fashionable ponytail makes light work as the devious professor.

Also there's a connection there with some of the cast and crew which saw them do the Italian cash-in of an American influenced slasher 'Nightmare Beach' in the same year.

Passably average, but it does have some twisted novelty moments within.