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Billy Dee's Daughter dies in heroin overdose. While beating the hell out of the dealer, he realizes that killing him won't solve the problem so he sets his sights high... At the top of the food chain.

This film runs at about 2 1/2 hours and final "Hits" take about ten minutes, so the rest of the film is setup and much of that is implausible and unfortunately very slow to develop. Billy Dee Williams however was an electric presence, very hard to take your eyes off of while on screen. A very menacing cool. Richard Pryor... What can you say, the man is an artist. While watching the film you know he was given one line and the rest he made happen with his own special magic. Just watching the guy is enough to make you laugh.

You would have expected more from the director of 'Lady Sings the Blues', but it was stellar considering the same gentleman also directed 'Superman IV'

Good cast, good acting and an interesting story. Just poorly written script. I'm an older white guy that loves the genera of street crime stories... Enjoy the show !

"Hit" is an interesting revenge on Marseilles drug kingpins film, that one can't help comparing to "French Connection 2". I found "Hit" to be the better film. It does require some patience though to sit through the entirely too long buildup to the all to brief, violent conclusion. Of course the whole recruiting of the "magnificent seven assassins" is improbable, but Williams laconic charm holds things together. If perhaps 30 minutes wound up on the cutting room floor, the movie definitely would have benefited. While the payoff may not quite live up to expectations, there are moments of clever violence, and the cast is likable, especially Richard Pryor's character, and the pair of "senior citizen killers". - MERK

Starring Billy Dee Williams and Richard Pryor. With a title called Hit! This has all the hallmarks of a 1970s Blaxploitation movie but that is a deception.

Nick Allen (Billy Dee Williams) is a federal agent who goes rogue when his teenage daughter dies of a heroin overdose.

Realising that getting the pushers is not enough and the US government not interested in the big fish who live a life of luxury France.

Allen organises his own team in secret. People who have suffered loss because of drugs. He trains them and takes them to Marseilles and they are at first unaware that this is not an official government sanctioned mission.

This is a revenge thriller with a black lead. Dee Williams is suave and smooth, cunning and resourceful. He uses devious tricks to recruit his team. Pryor has a straight role as Mike Wilmer, a welder whose wife was killed.

The film was influenced by The French Connection but also has elements of The Dirty Dozen. The finale reminded me of The Godfather. This was released by Paramount Pictures and at one point, a victim of a hit is in the cinema watching the French version of The Godfather.

Sidney J Furie directs without much panache although there are a few good setpieces. It is at times illogical and overlong. The film could easily had been 30 minutes shorter.

John Alonzo lends some distinctive cinematography and gives the film some style. Hit! has become an obscure film but it does have a good performance from Pryor who apparently ad libbed some of his lines. It also is an important movie in 1970s black cinema because it was not a blaxploitation movie but a revenge movie with two black actors.

...and in fact, Hit! is an ambitious mixture of action and character study. At 134 minutes, one might suspect the director of overweening pride, but in fact there's little in the way of flab here. Billy Dee Williams proves that he should have been a major star and Richard Pryor is, as always, brilliant. Add a terrific supporting cast (Warren Kemmerling, Paul 'They Came From Within' Hampton, Sid Munson), a host of slimy French drug dealers, and a heaping dollop of revenge for a thoroughly satisfying blast of 70s-style crime dramatics.