O Maior Amante do Mundo

Rainbow Studio is falling behind rival Paramount with their matinée star Rudolph Valentino. Studio head Adolph Zitz (Dom DeLuise) intends to find the next sex symbol for his movie "The World's Greatest Lover". He is surrounded by Yes men and gets violent whenever somebody disagrees. Rudy Hickman (Gene Wilder) from Milwaukee is filled with neuroses. When he gets nervous, he does one of three things. He either sticks out his tongue, gets hysterical laryngitis or mixes up his words. He gets fired again and decides to go to Hollywood with his innocent new wife Annie (Carol Kane) to win that Greatest Lover contest. Annie is tired of living with Rudy and leaves him in search for Rudolph Valentino.

There is one hilarious scene with Sex by the Numbers. It gets me every time. It's a great bit but the rest of the movie isn't that funny. Rudy Hickman is not a likable guy. The main problem is that he's so dismissive to his wife Annie. That is a real problem for him being the World's Greatest Lover. It's also tough to laugh with the guy.

Interesting that 20th Century Fox gave Gene Wilder a second chance to develop his talents as a writer-director-star (and producer AND songwriter this time) after "The Adventure of Sherlock Holmes' Smarter Brother" left most critics indifferent. "Brother" wasn't terrible, and it reportedly grossed twenty million dollars, but as comic movie-making it was a botch (it had too much manic energy for one picture). Here, Wilder plays a Milwaukee schnook who travels to Los Angeles in the 1920's with his new bride to audition for Rainbow Pictures' answer to Rudolph Valentino. Wilder doesn't float gags around, he hammers away at them without much subtlety or finesse; he loves a good burlesque gag and he's fond of old-fashioned slapstick, but he needs more soft edges (the best scenes are the ones featuring Carol Kane, who is handled gingerly playing the wife). Lots of running jokes (bad ones, like Gene's character being named Rudy Valentine, that simply don't pay off), and too much of Dom DeLuise, bring the picture down. There are some laughs: Gene making eyes at a plain Jane on the train, an overflowing bathtub in a posh hotel. Wilder certainly has lots of ideas, but the results are more miss than hit. ** from ****

I personally thought the film was too long, and had too many belabored or slowly timed gags. They needed to be more crisply and unselfconsciously performed to work.

The Abalone character was great, and his give and take with people was one of the better points. Still, to have the A-Baloney bit pounded into the ground didn't improve the humor. Too much of a good thing is too much of a good thing.

Same is true for the 'sex by numbers' bit. Clever, but needed tightening up.

This said, I'm usually a big fan of Wilder's work. This one just fell a bit flat for me.

Gene Wilder and Carol Kane make a wonderful couple in this very funny movie about a guy's romantic hubris and his journey to prove himself in silent movie Hollywood. It's silly and romantic and lots of run - wonderful music by John Morris (I'm lucky - I have the record!)... If you can find it, you should see it. I wish it would come out on DVD!

I strongly disagree with ptb-8. I love this movie. It's a favorite of mine and it makes me laugh out loud every time I see it. Personally, I think Gene Wilder is a genius. He successfully employs many forms of comedy, including vaudeville which is a rarity in modern film-making and so much fun to watch. Sure it's silly, but it's also a very sweet love story which I find surprisingly moving considering it IS set against a silly comedy. The story is always engaging. The cast is all top-notch: Carol Kane, Dom DeLuise, Carl Ballantine, Ronny Graham, Candy Azzara and of course Mr. Wilder himself, being among my favorites. If you're lucky enough to see this gem, I think you will agree with me. I hope it will be released on DVD soon so that more people can see it.