O Segredo Íntimo de Lola

I saw this movie when I was 17, and shortly thereafter decided that I had to move to Los Angeles. In the years since, MODEL SHOP has remained so unavailable and obscure that I was never sure if the movie was really good, or only good to an impressionable small-town 17-year old seduced by its dreamlike visuals of the big city.

After seeing it again at the American Cinematheque, I have to commend my younger self for having good taste. The unusual locations and spare, sun-bleached desert look give the film an almost hallucinatory air. Only an outsider to LA like Demy can find the poetic beauty in desolate beach cottages strewn among sand-blown paths and churning oil derricks.

Demy's story of one day in the life of a disillusioned architect conveys a rich emotion perched between confusion, love, fear and optimism. I can't wait to see it again...

This little seen Jaques Demy film is no lost masterpiece but is well worth catching. One of the most notable features is how well it captures a look of late sixties LA rarely seen in other movies. The story though is slight and the acting is uneven. Psychedelic rock fans should watch it to see the legendary Spirit - their music is on the soundtrack and they have a few lines. To sum up - an oddly interesting film not a great one.

The Model Shop which was made in 1969, is not out-dated today. Gary Lockwood plays a 26 year old who spends an entire day driving about town looking for something meaningful, as the threat of being drafted looms in the background. Clearly a somewhat typical 1960s film in the category of Summertree or Hail Hero, Lockwood has everything, but has nothing. Symbolism abound, and a great take on the American Dream. The film is low-key, as is Lockwood's performance. Unable to feel, or numbed by life's surroundings. Only after receiving his draft notice does Lockwood's character finally admits for the first time that he's afraid of what the future holds. The "Head in the Sand" feelings of many Americans in the 1960s who felt the war in Viet-Nam had nothing to do with them, is exposed here, until it's too late to feel, too late to care, and too late to love. The Model Shop is a "model" of modern film-making.

People who know Demy's work will notice the connection between "Lola" "les parapluies de Cherbourg" and "model shop":the first and the third feature Lola ,both played by Anouk Aimée ,and the first and the second one feature Roland ,Lola's unfortunate lover.They will notice how Gary Lockwood ,who plays the male lead in "model shop" resembles Marc Michel,the FRench actor who plays Roland.In "les parapluies de Cherbourg" ,Lola is a memory,and we can hear Roland talk about her to Deneuve's mother.And,how strange,in "model shop",Lola opens her photo album and she begins to recall people from the past,actually the characters of "lola":Michel,the gambler whom she married ,and Frankie ,the marine who died in the war since.Unwarranted nohow:Lockwood's character is to leave for Vietnam very soon.... as Deneuve's fiancé was fighting in Algeria in "les parapluies de Cherbourg".The phone call between Lockwood and his father reveals a lot about the late sixties zeitgeist .

That said,"model shop" is not among Demy's best and might put off a lot of viewers because it's more "nouvelle vague" than any of this director's works.The first thirty minutes are sometimes boring and it's difficult to feel Demy's touch .There was something magic in the towns of Nantes and Cherbourg ,which does not operate here except maybe during the cast and credits ,where the American town seems terribly depressing .The characters are not as interesting as in "Lola" or "les parapluies" and sometimes seem like relics from a long gone past (eg the hippies,Spirit pop group).The movie really takes off during the Aimée/lockwood scenes but they are few and far between.

"Model shop" was a commercial fiasco .I remember that when it was released it only stayed one week in the movie theater where it was shown in my town.I did not see it at the time.So I had to wait 24 years to catch it on one of its very rare TV broadcastings.Afterwards ,Demy made "Peau d'Ane " (Donkey Skin) and it was a return to former glories. I will recommend "model shop " to Demy's fans but Demy's fans only.

This film is not the worst. Gary Lockwood as lost young architect George Matthews and Anouk Aimee as Lola, a stage name for a lost french model who works at a cheesy photo shop for erotic models.

The street scenes from 1969 are quite interesting. The actress who plays Gloria died at a young age from arteriosclerosis. She also is good as a rather direction-less actress, she wants to act, but George tells her ..."I will just see you naked in a bathtub, more soap commercials"... .

The sets are odd in that L.A. was still a relatively undeveloped city....its fun to see the old cars, the oil well and cheap housing George and Gloria live in right on the beach no less. Wonder where that was, in actuality, filmed. It would be interesting to compare how it looks today.

George basically meets up with some friends, tries to get interested in a newspaper his friends are running, he mostly needs a distraction to prevent himself from thinking about the draft, as his father informs him that he must return to San Francisco after the weekend to be entered in to the military for Vietnam. Vietnam and its cease-fire is hinted at here by a radio broadcast, but overall you get the sense of the pointless war, the young men trying to avoid the draft.

He eventually meets up again with Lola and tells her he wants to love her. She, a few years older, simply smiles. They eventually wind up at her friends nearby apartment though she is already packing to return to Paris to see her estranged son. They spend the night, and it gives George a slight sense of hope. He allows his former relationship with Gloria to evaporate, debates deserting the army, but eventually realizes, it is what it is.

Aimee is good, understated here, as a rather lost and empathic character who just wants to afford a flight back to Paris. Not an intricate theme here, but worth seeing for older scenes of L.A. 8/10.