Jennifer Abel(IV)
- Publicist
- Writer
Jennifer Abel is a veteran Publicist and Entertainment Strategist with a specialty in talent publicity and has her finger on the pulse of the ever-evolving traditional, digital and social media landscape. Jennifer is the founder and CEO of RWA Communications. RWA Communications specializes in legacy building; working with premiere talent, executives and companies to create bespoke strategies to achieve each unique goal. Through collaboration, innovation, and commitment, RWA drives success and ensures clients' brands thrive for generations to come. Jennifer currently works with an extensive and diverse client list consisting of traditional actors in film and TV, directors, writers, authors, content creators, lifestyle and digital influencers.
Jennifer also works hand in hand with several entertainment facing brands, companies and their founders to develop and implement innovative launch strategies, campaigns, and evergreen publicity opportunities key to the achievement of each client's needs and goals. Jennifer was previously named by Business Insider for three years in a row as one of the top 10 publicists specializing in Entertainment and Digital Media.
As an alumna of the prestigious Newhouse School of Public Communication at Syracuse University with a dual degree in Economics from the Maxwell School of Citizenship and Public Affairs, Jennifer first cut her teeth in the industry as a broadcast journalist; wearing many hats as an on-air talent for NBC affiliates in Minnesota and Florida, associate producing and working as an assignment editor for CBS and FOX affiliates in Florida, to being accepted into the highly regarded NBC Page Program in New York City. After moving to Los Angeles in 2008 and working as a freelance writer, writing and editing copy for syndication to outlets such as MSNBC, Yahoo, AOL and Splash News, Jennifer found her home working as a PR professional representing a diverse portfolio of talent and corporate clients.
2024
Jennifer also works hand in hand with several entertainment facing brands, companies and their founders to develop and implement innovative launch strategies, campaigns, and evergreen publicity opportunities key to the achievement of each client's needs and goals. Jennifer was previously named by Business Insider for three years in a row as one of the top 10 publicists specializing in Entertainment and Digital Media.
As an alumna of the prestigious Newhouse School of Public Communication at Syracuse University with a dual degree in Economics from the Maxwell School of Citizenship and Public Affairs, Jennifer first cut her teeth in the industry as a broadcast journalist; wearing many hats as an on-air talent for NBC affiliates in Minnesota and Florida, associate producing and working as an assignment editor for CBS and FOX affiliates in Florida, to being accepted into the highly regarded NBC Page Program in New York City. After moving to Los Angeles in 2008 and working as a freelance writer, writing and editing copy for syndication to outlets such as MSNBC, Yahoo, AOL and Splash News, Jennifer found her home working as a PR professional representing a diverse portfolio of talent and corporate clients.
2024
