Più dolce del cioccolato

This Hallmark romance, like many, is formulaic, which is okay. We expect some of that from their homey homilies on hometown hegemony over metropolitan mores.

In this one, you can expect: A bakery. Check. A smalltown girl. Check. Her initial resistance to his charms. Check. Her gradual softening. Check. A legend about an item bringing true love. Check. Someone longing for a big promotion. Check.

The bakery is run by Lucy Sweet (Eloise Mumford). At the beginning of the story, she is rather sour, despite her name. And her recalcitrance when it comes to love lasts longer than most Hallmark heroines, but the film does have a satisfying ending. Hang in there for the emotional payoff.

I immediately found it interesting to see Eloise Mumford in the role of the magic maker when almost two years ago she starred opposite that person in The Baker's Son.

Two common themes make the premise for this movie. The family store is in trouble due to a huge rent hike so they need publicity. And a reporter is sent to cover the story of the magic chocolates but his default mode is expose. I hate the latter and usually leads to a predictable conflict but not that particular one here. The story follows the usual path of meeting people who tell romantic stories, and this part works. The conflict turns out to be a mixture of small things. And then the ending is spectacular. I usually get turned off by showy public speeches, but this one was done just right. The interview leading up to the ending helped build up to it.

Mumford and Dan Jeannotte have very good chemistry. A lot of that is Mumford's shy flirtation. Overall, the acting is good and the dialogue is decent.

This was a romantic addition to the Hallmark film vault and perfectly timed for Valentine's Day. The general story is about a family run chocolate shop that is going to have difficulty making the 40% rent increase and a local reporter who wants to be an on air anchor but has only done gotcha exposé pieces.

The two end up working together for a mutually beneficial project that gives Lucy Sweet much needed exposure for her Sweet Chocolate Shop and Dean Chase gets to show off a softer side as they interview couple for the sweet shop's wall of love. You see Lucy Sweet's grandfather has a special chocolate called the Cupid, that was not for sale but only for friends and family. When Lucy took over the family business and she found her grandfather's secret recipe, her mom talked her in to selling the Cupids for Valentine's Day. The Cupid chocolates seem to have a magical way of bringing couples together...queue the special interest piece on couples brought together by the Cupid.

This was such a sweet and romantic film that didn't discriminate on the type of love represented on the wall...second chance romances, heterosexual, homosexual...everyone's story is told. Meanwhile our two stars seem to be hitting it off with some amazing chemistry and chocolate making!

These two were romantic gold, Eloise Mumford and Dan Jeannotte.

I highly recommend this film to fellow romantics and chocolate lovers. This is an excellent Valentine's Day film. The romance touch m so much I cried!

IN A NUTSHELL: Just in time for Valentine's Day, this sweet rom-com was directed by David Weaver and based on the novel. It's being aired on the Hallmark movie channel as the first one of four movies in the "Loveuary" lineup. It's the story of a TV reporter who goes to investigate a local bakery that is rumored to have the secret recipe to finding true love on Valentine's Day.

TIPS FOR PARENTS: Kids will be bored.

There is a gay couple that talks about how they met. They kiss.

An old lesbian couple talks about how they met.

THINGS I LIKED: I used to teach classes at the famous Le Cordon Bleu Culinary College! Yep, I have the weight gain to prove it too. We had an incredible chocolatier there who now has her own tea house in Las Vegas called Queen of Hearts, featuring some beautiful chocolates and other delights. Check it out! Tell Chef Sweetster that I sent you. Yes! That's her real name! Amazing, right?

The cast of this movie includes mostly new faces unless you're already a Hallmark fan. The one you'll probably recognize is Brenda Strong because she was in Desperate Housewives. Also in the cast are Eloise Mumford, Dan Jeannotte, Christin Park, and Linda Ko.

The two romantic leads DO have chemistry. I thought their romance was believable.

Hallmark always cracks me up with their play on names for their characters. Lucy, the chocolatier, explains how her grandmother changed their family's last name to sweet because it would make a good story in the chocolate business. The male lead is Dean Chase, a reporter who is always "chasing" a story and his dream of becoming a news anchor.

The two bosses in the film are both women.

I loved the reveal of the secret ingredient in "Cupid's Chocolates." Maybe I was feeling extra emotional, but it actually brought tears to my eyes.

Sometimes, romantic movies like this one can paint a very rosy picture of "living happily ever after." One of the elements of the story I thought was great was that it didn't gloss over the hard things about relationships and marriage. There is talk of the death of a loved one and how much pain that brought. Others talk about how hard love can be but that it's worth it. All true.

THINGS I DIDN'T LIKE: At the beginning of the movie, a character reads a letter that explains the rent for the store is going to increase 62% every month. That's insane. Did the writers not understand what that math would mean?

Two characters state that people over 20 years and 40 years don't eat milk chocolate. Why? Weird. I love milk chocolate. Don't you?

It always bugs me that the female protagonists in Hallmark movies are so serious and easily overwhelmed by problems, while the male protagonists are much more playful and entertaining.

I wish there had been more humor.

!

"Sweeter Than Chocolate" should be re-titled "Depressing as hell." Ok, I watch Hallmark movies as an escape and to enjoy the romance and love stories. This one sounded good. There's a lot of melancholy and 30 minutes before this movie ends, the main character gets unexpected news that makes her sad and from there, her day keeps getting worse and worse and even worse. And, sure, being Hallmark everything is all good again by the end. But I personally did not want to ride along with the upset, negativity, tears, drama and fears. It was too much. I watched until the end because I had to see it get better. I like the light-hearted and fun ones or the sweet, romantic, tender ones. And don't get me wrong, I have enjoyed other Hallmark movies where the characters are still overcoming a past loss. Most of those, are still positive and uplifting in their own ways. This one was had too many other snags going on that upset the characters. Melodramatic and a downer Hallmark movie in my opinion.