McLibel

First off, I love this movie. I think it has a great message and provides us inspiration to make change. The reason why I'm writing this review is in rebuttal towards an earlier comment who stated that he wished the movie was more balanced. With that, I can honestly say the guy didn't watch the movie.

First off, McDonald's has been in the media for 50+ years selling us junk. If you want to hear the other side of it, turn on your television to any channel and wait a few minutes. Or, go outside in any neighborhood in any state in any country and walk a block or two and you will run into a place where diabetics and future diabetics congregate under golden arches.

McLibel is the story of a single father and a part time bar worker, who were taken to court by McDonalds. Thus causing the longest libel trial in British history and the biggest PR disaster in corporate history. All because two people refused to say sorry.

In the documentary Dave Morris comments that if there is a David vs. Goliath story then Goliath is the public, and David is the corporation.

So if anybody is worrying that this documentary provides a one sided view of events, they should relax as McDonalds has a million dollar marketing campaign, whilst Dave and Helen had nothing, not even legal aid.

And this is their story, of how they continued to fight against impossible odds, increasing court decisions against them and revelations that McDonalds had used private detectives to spy on them.

It is appropriate that this story be told in classic Low Budget style, as Franny Armstorng armed with her Dad's camera embarked to tell their story not knowing that it to would take years of her life.

The film contains re-enactments by Ken Loach and in this re-released version brings us up to present day as having finished the libel trial, Helen and Dave took on the British Government in the European Court of Human rights, challenging the governments libel laws. Laws that McDonalds had for years used against institutions like the BBC and the Guardian newspaper.

Finally available on DVD McLibel is a great addition to a growing library of material on the Globalisation debate, achieved by two people who believed in what they were doing and one filmmaker's dedication to their story.

McLibel is a really interesting documentary about 2 people that were activists who were sued by McDonalds for libel. The movie spans 15 years and the lives of the 2 activists who wouldn't apologize to McDonalds. It's not really about a personal attack on McDonald's per say, it's more about the free speech and libel laws in Britain. While I find the movie engaging and the story a true David Vs. Goliath story is one that be told, but it is so one sided that it is frustrating. I understand how the film is against Multi-National corporations and their practices, but it's not fair to have them not have a voice, to allow McDonalds to share their side of the story. Many of the interviews seem staged along with the news reports and the reenactments of the court room scenes are awkward and poorly done. I think it's a landmark case and one that has all the makings of a great documentary, but it's so biased and subjective, all of its power is muted.

One of the things that the protagonists had to explain was that how come their leaflets didn't have McDonald's views on it? They countered that by asking if any McDonald's adverts also talk about how several organizations and many research papers talk about the dangers of consuming McDonald's food.. they insisted that in a world flooded with McDonald's propaganda, their leaflet *was* the balance. So it is with this film. There's a lot of films that favour corporations and show them in a positive light. If you want a balance, go watch those films after you've watched this one.. but please stop harping about balance and being one-sided etc.. this is not a film that seeks to be kind to McD's.. it's a film that seeks to tell the story from the protagonists point of view and they do so extraordinarily well and on a shoestring budget. Anyone who's not talking about that and instead crying about how one sided the film is, is probably not the most unbiased reviewer (if you know what I mean..)

This is a low budget but very, very entertaining account of Helen Steel and David Morris's fight against McDonalds. They were caught distributing leaflets accusing McDonalds of polluting the environment, cruelty to animals, aiming their produce at children and being extremely unhealthy and lying about it. McDonalds claimed they were lying, so the postman and the gardener represented themselves in a 7 year court case. This documentary charts the trial and verdict, and further footage after the event. It is cheap and cheerful, but astounding in it's simplicity. This was a landmark case that made it acceptable to challenge corporations, in fact, it almost seems to be the pre runner for many documentaries out there. More importantly, it took the wind out of McDonald's sails and forced them to readdress many of the issues they were challenged over. It's a great film - I recommend it.