Inflation

The Devil (a chortling Edward Arnold) und der Führer (or at least the phone-voice of der Führer) plot to use inflation to weaken 'the arsenal of democracy' by encouraging Americans to horde, cheat on rationing, cash in war-bonds, extravagantly spend on credit, and in general ignore the pleading of F.D.R. to show fiscal restraint and responsibility. Stephen McNally and an unusually dry Esther Williams are Mr. and Mrs. Smith, stand-ins for 'typical American' consumers who finally 'get it' when they hear a radio address from the President explaining the strategic necessity of financial self-control. The film's message is not subtle and after 15 minutes, becomes a bit repetitious but, as economics lessons go, the old home-front propaganda-short is imaginative and entertaining. The best parts are Satan's art-deco office, his insincere commiseration with Hitler about the large 'consignment' of German soldiers who just arrived in hell from the Russian front (and who appreciate the warmth), and his devilishly seductive assistant (Vicky Lane) with her self-lighting cigarettes and infernal hairdo. Vintage fun.

This is really first-rate World War II propaganda. Edward Arnold, an under-rated supporting actor who played the cold-hearted villain very well in some of Hollywood's greatest 1930s movies, like *You Can't Take it With You*, *Meet John Doe*, and *Mr. Smith Goes to Washington*, is perfect here as the Devil, who is in league with Adolph Hitler to destroy American arms production. He explains how selfish buying, especially on credit, of things we do not need leads to inflation, which in turn can lead to social unrest. The last part of this short movie, when he addresses the audience directly, is blood-chilling.

It also reminded me, in this time of the COVID-19 pandemic, how our government once played to a sense of our obligation to our fellow Americans, a time when paying one's taxes was an act of patriotism and not an indication of stupidity, etc.

If the federal government made similar shorts today to urge Americans to join together to fight a virus that is threatening us, would movie goers break into laughter? Or would we be so surprised that we'd sit there in a state of shock?

Watch this film. It's only 17 minutes long. And while you watch it, ask yourself why we couldn't make such a film today.

Five months after WWII's Pearl Harbor, Americans were cautioned by President Franklin D. Roosevelt to curb their spending and to buy war bonds while he encouraged paying off debts and mortgages in a responsible manner.

To thwart this common sense talk, we have EDWARD ARNOLD as The Devil, spreading his own version of what Americans should do so that they will be defeated by the enemy. In a phone call from his friend Adolf, he outlines his own plan after advising one of his associates to "put more heat on the 7th level".

In an illustration of encouraging spending, we see Joe Smith (STEPHEN McNALLY) and his young wife (ESTHER WILLIAMS) going on a buying spree using credit for things they can't really afford. After admonished by storekeeper HOWARD FREEMAN, who turns on FDR's radio speech when the couple want to buy a new radio, they see the error of their ways.

It's a sardonic morality tale, benefiting mostly from the relish with which Arnold plays his Devil role. His laughter is full of dark menace as his huge close-ups convince us that he wants his evil plan to work, happily engaged in causing a "Roman holiday of spending" and encouraging a man to cash in his $300 war bonds.

In the end, of course, the Devil is outmaneuvered by smarter Americans who refuse to get caught up in black marketing, hoarding and cashing in their bonds--and the American spirit wins.

Good little propaganda film spotlights Arnold at his best--or should I say "worst" (as The Devil).

In this wartime short subject Edward Arnold looks like he's having a grand old time playing Mephistopheles planning with one of his number one supporters over in Germany the economic destruction of the USA through Inflation. I wonder if the folks at MGM from Louis B. Mayer on down knew that among Adolph Hitler's other interests was one in the occult. He may really have been trying to communicate with the devil, especially as the war started going against Germany.

Arnold between chuckles on the phone to Hitler gives us a short economics lesson about how the evils of inflation can cripple the American economy and thus the effort on the home front to back our troops in battle. Actually not a bad lesson to learn right now as we are going through an inflationary cycle at the moment.

Inflation is also significant as the screen debut of young Esther Williams. The former swimming champion and Olympic hopeful until the 1940 games were canceled had signed an MGM contract and went through the usual preparation back then that contractees had to go through. This short subject where she plays Mrs. Joe Smith American opposite Stephen McNally was a trial run so to speak. But Esther doesn't get near a pool.

Anyway though to see Arnold ham it up and love every minute of it, put Inflation on your shopping list if it won't bust the budget.

Does anyone know if "Inflation" is available as a DVD supplement? I watched this short anti-Nazi propaganda newsreel piece at the 1940s movie music movie group I attend several years ago, and thought the idea of the devil encouraging people to make goods and thus raise the inflation level of the USA quite ingenious. I believe the music was quite interesting used within it, and it was quite novel to see how greedy people were after the devil encouraged them through his own style of propaganda to buy to excess with his cunning plan to send the world into Depression and obtain enjoyment out of people's misfortune and personal misery. From memory the cinematography of this piece was quite interesting coupled with the devil's overacting entrenched this piece in my brain, even though it is really quite minor when you consider it in the aspect of short newsreel history. It is my belief that people remember the comic overacting devil, and this is why "Inflation" has found a warm place in most people's minds from the older generation. I am 35, so younger people might have also found this interesting short newsreel as well. I give this 7/10 for the novelty factor although it's possibly only worth a 5-6/10 at most for it's overall content.