Scent of Mystery

Sent Of Mystery is not a bad film, though basically the answer to a trivia question it's still fun.

Over the years there had been various attempts at filling a movie theater with smells linked to the film being shown. Around 1915, a silent exhibitor distributed a tinted newsreel of the Rose Parade that came with Flit guns of rose sent so that the theater ushers could walk the isles pumping perfume while the film was being shown. In 1940, the Clark Gable & Spencer Tracy vehicle `Boom Town' subjected certain unfortunate audiences to the smell of crude oil pumped into the theater's ventilation system. This went over so poorly, that nobody tried anything like for years.

The `Smell-o-vision' used in Sent Of Mystery was an elaborate system that had vials of several scents within a rotating drum beside each theater seat. These drums were rotated on silent cues actually recorded onto the film's magnetic soundtrack. Each sent was puffed at the patron via compressed air, and in the system's real innovation, each sent was then nullified by another puff of fresh air when the scene was over. It was an elaborate gimmick that would have made Mike Todd Sr. or William Castle proud. In the film, it was used to great affect to identify the killer with a particular kind of pipe tobacco and at the climax the audience is were alerted to his presence before he is seen on screen! Unfortunately this crucial scene is meaningless without the scent and one is left to wonder how the hero is able to identify him, but at least the film does have a fun cameo by Liz Taylor at the end.

Scent Of Mystery later went into wider release under the more pedestrian title of `Holiday In Spain', and under that name it was eventually sold to TV. Around 1983 the film surfaced again when it aired in several US cities and on MTV as part of a cross-promotion with 7-11 convenience stores, which was when I saw it. The 7-11 stores sold a package containing coupons and a foldout card that came with a sheet of scratch-n-sniff decals. As broadcast, the film's `scent points' were marked with a flashing number at the bottom of the screen, which was the viewer's cue to peel & paste the corresponding decal onto their card, which was decorated with images from the film that could be followed like a board game. This included the peach blossoms, the cask of wine, the cooking onions, and the distinctive tobacco. Unfortunately, this broadcast gimmick blew the films surprise by making it more like the `Odorama' used in John Waters' `Polyester.'

Other than the aforementioned John Waters film, the only other use of scented cinema that I'm aware of in recent years is in an attraction at Disney's California Adventure theme park. Those experiencing the Omni-max film `Sorin' Over California' experience a pine scent as they `fly' over the Sierra forests and an orange scent as they `glide' over orchards of the Central Valley. It seems the `Smellies' are just one of those ideas that will never catch on.

I was at the premiere in Hollywood (1960) - A first-date thing ......

Didn't know what to expect .. but the pipe tobacco and peach smells (among SEVERAL more) were astounding! Each time you smelled the perfume... you KNEW something bad was going to happen! .....

I don't know how they did it, maybe a hose or fan mounted on the seat in front of you, but when the scene changed, the smell did too !! NEET!

If I remember correctly, the program LISTED all the smells you would encounter during the film as well.

Needless to say, the food smells probably helped the concession stand because the lines were a mile long !!

My date was NOT impressed... (should have made her buy popcorn!)

Too bad, This film followed the 3-D craze and is now gone.

I love the IMDb. Where else can you get people commenting on a film they clearly haven't seen in the way it was first exhibited. Only one commenter claims to have seen it. The others saw a seventy-minute butchered version taped with a video camera aimed at a seventy-millimeter movie screen which is the ONLY time it ever aired on TV (in other words, it was never "sold" to TV). Scent of Mystery was a true oddity, but one I adored. The camera-work and sound recording were unbelievably brilliant, and the film was a lark. The smells were dispensed to each seat via a tube and by the time of the LA run they'd figured out how to "clean" the air between smells and it worked very well. As to Holiday in Spain, here we have people making comments when they clearly know not of what they speak. When Scent flopped big-time, it was sold to the Cinerama corporation. The film was converted into three-panel Cinerama, cut by twenty-five minutes (making its plot completely incoherent - of course, this is the version people are commenting on - well, not exactly - their commenting on the shortened version which was further shortened for its one-time TV showing), narration by Elliot was added (terrible), and the intermission point, which in the original was sublime, was moved up by twenty minutes and made no sense at all. Given that all but one of the commentators here have only seen the dreck that they showed on TV (completely faded print and missing sixty percent of its image), well, I find it a bit galling. The Todd AO image was and is stunning, the director of the film was the great cameraman, Jack Cardiff. And the sound - amazing eight track Todd-Belock sound system which, to my mind, has never been bettered. Not by Dolby, not by DTS, not by anything. And, just in case you think my memory may be faulty, I have just this day watched a seventy-millimeter print of the film, the shortened (but not as short as TV) Holiday in Spain - and that sound blew me away.

So, at this time, Scent Of Mystery is a lost film. It's never even been printed down to 35mm. It is uncertain whether any 70mm elements survive for the uncut Scent - there are 70mm elements (and even YCMs) for Holiday in Spain. If the uncut neg can be found, I am here to tell you there are plans afoot for a DVD.

There was a race to get smells into films at this time. It was won by the Walter Reade organisation in late 1959 with a documentary called "Behind The Great Wall", which added smells after the film was completed, in a process called aromarama. "scent of Mystery" was produced by Mike Todd Jr. in 70mm, with the smells to be used as clues to the mystery. It was a lighthearted romp, beautifully shot in Spain, with Elizabeth Taylor as a guest star. It has never been revived, or put out on video.

I saw this movie with the smells. Since the smells in many cases served as clues, it would be confusing without them. The machine that generated the smells was located in the lobby for examination by theater goers. The smells were introduced to the theater using a compressed air system and after a few examples, the audience recognized the noise (which was minimal) and commented to each other "Here comes another one" All in all not really a very good movie but a fun experience. I don't really see how this could ever have been anything more than an experiment.