The Roy Rogers Show

I just picked a copy of a joint biography of Roy Rogers and Dale Evans and the story behind the television series was an interesting one.

Both were winding up their contracts at Republic Pictures where they didn't make much money from the studio itself. Herbert J. Yates ran a pinch penny operation to say the least. Their money came from Roy's shrewd business sense and merchandising of the Rogers/Evans name. But they decided to get into the new medium of television.

The problem they foresaw was Yates selling or leasing their old films for television showing while they were making new product. So Roy and Dale had to go to court to enjoin Yates from selling the films so as not to compete with the weekly half hour western show they were planning. The films eventually made it to television, but not until after the series went into syndication. By that time Republic Pictures was no more.

I certainly remember the show as a kid watching it. It was little more than an extension of the films. No doubt existed that Roy and Dale would rout the bad guys in the end.

Roy operated out of the Double R Bar Ranch and Dale had her own business, very advanced thinking especially for folks as conservative as these two were. Instead of a saloon she ran a small diner type establishment for travelers who were going by car or horse.

What I remember best was Pat Brady though. He was a funny guy who was a friend of Roy and Dale, but he was more of a hindrance at times than a help. Roy had the patience of Job with him, but Dale would really get exasperated at times.

Pat didn't ride a horse, he had a jeep which he named NellyBelle. The jeep I swear had its own personality. One thing you could always depend on, that in a crisis that jeep would always let you down. Pat had his own swear oath, a G rated one to be sure. I've never heard anyone else use the phrase 'mustard and custard' and it was usually directed at that cantankerous jeep NellyBelle.

Roy's show ran for about six seasons and by that time the western was becoming more of an adult enterprise for television as well as the big screen. Still I do have fond memories of it and I even use Happy Trails as my way of saying goodbye.

Despite what one reviewer said, the Roy Rogers TV show was an excellent show for us kids in the 50s. If that reviewer did any research he would see that people in Texas, Oklahoma, Nevada, California, etc did ride horses for ranch work and in their daily lives, with cars, including Jeeps being driven in the same era.

As for shooting guns out of the hands of outlaws instead of killing them, that was simply role modelling for kids. The Lone Ranger did it; so did Roy Rogers. It was about values. Disarming an outlaw was more important than killing him. It tried to teach children that the value of a life was important. Respect and dignity were valued. Yes, these were all fantasy shows with unrealistic concepts and ideals, but so are the Star Wars movies.

The violence displayed in today's society is more associated with the TV shows and movies shown decades after the 50s. Perhaps, if those 50s values had continued on into the 60s and 70s, instead of the violent 'reality' displayed on TV and in the movies that became the standard, America and the world might be a better, safer place today. I say, "shame" on the entertainment industry for promoting the violence to children on TV, in the movies, and in the music that has become today's norm.

Not to be derogatory, but I always wondered why Roy Rogers was the King of the Cowboys and John Wayne wasn't. What WAS John Wayne, anyway? Oh yeah, The Duke. Oh well. I guess it was because Wayne couldn't sing with the Sons of the Pioneers, although Wayne did sing a little in "Hatari" and didn't have that bad of a voice... but I digress.

Who could resist Roy Rogers' charm? I mean, he was the nicest guy in the world. He even smiled while he was roundin' up the bad guys after they'd been bested.

Dale had the best post-menopausal vibrato I'd ever heard after she got a little older - but she was Roy's partner and could pull her gun on an ornery desperado as fast as any of the ranch hands.

Roy had Trigger (horse) and Bullet (dog), but, Pat Brady had Nellybell (a jeep). Pat Brady was played by Pat Brady, just as Roy Rogers played Roy Rogers and Dale Evans played Dale Evans. Were there any actors in this series who played anyone other than themselves? I mean, did Trigger and Bullet even have different names than their stage names? Pat was a great comedian - goofy face and lovable. A great sidekick for Roy.

And of course, Roy and Dale sang "Happy Trails" at the end of each show. That right there was worth the half hour watch.

Oh how I wish THIS would show up in reruns! This and "Lassie" (with Tommy Rettig) were my favorite shows as a kid, in an era of great kiddie shows. In my little-girl eyes, Dale really had the perfect life--she got the horse AND Roy! It didn't matter what the plots were; they were basically all the same anyway. But there was something about Roy and Dale that was very appealing, and Pat and Nellybelle were fun too. One nice thing about it was Dale was not a damsel in distress; she was Roy's partner, and although secondary, she did her part to help him get the bad guys. ["Annie Oakley" had a female lead without a male costar, except for her kid brother. I think these two shows helped contribute to the rise of femininism in the 60's.] Every kid knew "Happy Trails" by heart, and Roy and Dale sang it right to us at the end of every show. Wonderful memories!

Yes, Pat Brady's comic relief was pretty lame. But the fault lies in the director and the writers, not Mr. Brady. It was silliness obviously created for the show's audience: kids. Watching these shows today, I sometimes get frustrated over his character, which was certainly over the top silliness. But, as a kid, I was thoroughly amused and didn't see him through adult eyes, so it was effective as it was meant to be to the audience it was meant for.

As far as gas stations go, for Nellie Bell (Nelly Bell?) (Nellie Belle?) (NellieBell?) (can't seem to find the definitive spelling), it really never occurred to me as a kid. It was just accepted that, somehow, Pat's Jeep always had access to fuel. lol. Which, if I may digress a bit, is why adding so much realistic violence from the 60s, and later, on TV and movies was so damaging to children, I feel. The violence and actions of criminals on TV and in movies, since the 60s, makes some kids think that that's normal and, apparently, acceptable. The results are in today's news headlines.

The entertainment industry would be doing a great service to today's children if they'd produce shows and movies that are 'realistic' without underscoring, amplifying and promoting violence, and making criminals of all ages seemingly successful and heroic. While PBS provides great programming for very young kids, I can think of no regular network programs for preteens or teens that don't exhibit violent, criminal behavior in at least one character. We need more shows that present old-fashioned values that helped bring Americans together, not values that create divisiveness and glorify antiheroic behavior.