Update, Tuesday, 4:02 Am Pt: A couple of things have happened in the world of international box office since late Sunday night. We now know that The Hunger Games: Mockingjay – Part I will not be bowing in China in the 2014 calendar year, and we have a little more insight into why Korea is like the proverbial black hole for Interstellar (in the good sense). Exerting an incredible gravitational pull, Korea has advanced itself as a massive $35.9M play (so far) for Christopher Nolan’s intergalactic epic. Here’s why: There is a very strong and vocal Nolan fanbase in Korea, which has generated astronomical word of mouth in the market. I’m told there were a few midnight screenings the night before the opening on November 6, and online buzz began building immediately. The not-so-spacey elements have also played very well, with the emotional and family sub-plots broadening appeal. Worth...
- 18/11/2014
- par Nancy Tartaglione
- Deadline
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