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Exclusive: The partners of Vital Artists Agency, the unscripted-focused talent agency formed during the pandemic, are going their separate ways.

Deadline understands that there are a number of changes involving the company, which was founded in late 2020 by Rebel Entertainment partners senior unscripted agents Cal Boyington, Phil Irven and April Yuan after the retirement of their former boss Richard Lawrence.

The company has represented the likes of Valerie Chow, exec producer of The Great American Recipe, Moira Noriega, series producer of Netflix’s Ultimate Beastmaster and Vivian Payton, who has worked on series such as Love & Hip Hop: Miami and The Fresh Prince of Bel-Air Reunion as well as production companies Sunwise Media, Empty Quarter Studios and Dola Media.

Boyington, who previously worked at ICM Partners and Paradigm Talent Agency, will take sole ownership of the Vital name, trademark, and logo.

Irven will leave to form a new company...

Will Smith is ready to tell viewers how he became the prince of a town called Bel-Air — again.

Smith on Friday shared a trailer for HBO Max’s Fresh Prince of Bel-Air reunion special, as well as its premiere date: Nov. 19. The special reunites Smith with the surviving cast of the 1990s NBC comedy — Tatyana Ali, Karyn Parsons, Joseph Marcell, Daphne Maxwell Reid and Alfonso Ribeiro — and DJ Jazzy Jeff, who recurred on the show.

The special taped in September, coinciding with the 30th anniversary of the show’s premiere, on a re-created set of the Banks family living room. It ...