Love, American Style

This show was part of ABC's Friday night line-up back when networks put their good shows on Friday and Saturdays, as opposed to today when those nights are burial grounds for failing TV shows. It was popular in the late 60's and early 70's not just because it was witty, but because it was considered a bit naughty. In fact it was put on last in the evening in the lineup and given a great big warning label - for mature audiences only. For modern viewers, this show will seem much like a precode film from the early 1930's - you'll wonder what the big deal is since by and large nothing shocking ever really happens. Like precode films it does mark a transitional period. Precodes were the last hurrah of controversial material in the movies for the next 30 years. Love American Style marked the first inroad of controversial material on TV, as bigger and bigger shocks would be required to titillate audiences until now, almost 50 years later, the show appears quaint. You just have to remember that at the time this show first aired shows such "My Three Sons" and "The Beverly Hillbillies" were the norm for hit Television. The 60's didn't really happen in middle America until the 70's and this show was part of the first wave of that transition, for better or worse.

The episodes themselves are still pretty humorous, and often you'll see failed pilots end up as episodes of Love American Style. The most famous example was a 1972 episode that turned out to be the pilot for "Happy Days", one of ABC's most successful shows of the 1970's. If you're a boomer you're bound to enjoy this show. If you are younger, it's an interesting and humorous lesson in the journey TV has taken over the years.

I loved to watch the original LOVE AMERICAN STYLE. It reminds me of the Love Boat. You can get to see your favorite cast members plus guest appearances by some of the more famous bit part actors and actresses. Some years back a cable channel played 24 hours a day of LOVE AMERICAN STYLE. I found myself up all night to catch my favorite episodes. I think there was enough episodes to watch for a week straight and not see any repeats. If you are a hopeful romantic you will definitely find an episode of LOVE AMERICAN STYLE to suit you.

Having been born in the 1970's, I still recall my parents watching this and other 70's shows like it all the time. It's harmless in content, and in its day it made an otherwise turbulent world feel safer. Here we are in more times of turbulence; it would be nice to have this show back. They just don't make'em like that anymore! It's nice to be able to sit down and laugh at the ridiculousness of a show and forget your troubles outside your front door. It would be nice to have this show on DVD! How come it got tossed by the wayside? The Brady Bunch, which was much less popular at that time, is on DVD- All 5 seasons now! Though truly I loved the Brady Bunch, and am a member of one of the many ubiquitous web rings, I really think it was a much more ridiculous show than Love American Style. It's not fair they forget about this classic.

This show is definitely a show that worked for the era it was produced in, the late 60's/early 70's. This show came out at the height of the sexual revolution and could have easily been called "Lust, American Style". Each episode pretty much was about the same thing, men and women in constant pursuit of each other. Also, the most memorable trademark was the ever present brass bed. However, despite the emphasis on sex there were a few more touching episodes in this series. One that comes to mind is an episode in which an old man creates a sculpture of his deceased wife on the anniversary of her death and the angel of death (played hilariously by Soupy Sales) comes down to inform him that he is about to die. At the end of the episode, there is a shot of the old man, who has become a statue himself, holding his wife's hand. This was perhaps the most moving episode from one of the wildest show's of the early 70's.

I haven't seen this show since the late '70s, but I remember it fondly. The one thing that really sticks out in my mind for this show was the theme song, and the big brass bed that was the trademark, and appeared in nearly every episode short. It used to play at 10pm on Fridays up until 1974, and it was truly missed when it was cancelled. It would be nice if the original pilot movie was available on video, but until then I just have the memories of a show from a great bygone era of TV.