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Jane Alsobrook, an influential film executive, producer and publicist whose marketing work led to the success of numerous films in the ’70s, ’80s and ’90s, died Dec. 13 at her home in Sedona, Ariz. of breast cancer. She was 78.

Alsobrook’s career in movies began in 1971. She was recruited to help organize the Los Angeles Film Exposition, or Filmex and soon became part of what is now known as “New Hollywood” — a group that included Francis Ford Coppola, Steven Spielberg, Woody Allen, George Lucas and more. While working for Roger Corman, she also supervised the 1975 Academy Award campaign for “Amarcord,” resulting in four nominations and the Oscar for Best Foreign Language Film.

In 1975, Alsobrook entered the music industry as national publicity director for ABC Records, working alongside legends such as The Pointer Sisters, Steely Dan, Crosby and Nash and Chaka Khan. She then moved back to the world of film in...

Jane Alsobrook, a marketing and publicity specialist who coordinated the U.S. campaigns for numerous successful independent and foreign films in the 1970s and 1980s, has died. She was 78.

It was revealed today that Alsobrook died December 13 at her home in Sedona, Az on after a lengthy battle with breast cancer.

While doing post-graduate work at USC in the early 1970s, Alsobrook joined Gary Essert and Gary Abrahams to help launch the Los Angeles Film Exposition, aka Filmex, the city’s first film festival.

She then joined Roger Corman’s New World Pictures to handle marketing and publicity, notably for Fellini’s Amarcord, which won the Foreign Language Film Oscar in 1975. The following year she shifted gears to become national publicity director for ABC Records, and in the late ’70s she helped engineer the launch of Rock ‘n’ Roll High School, starring The Ramones, which Corman released.

In the early 1980s,...