Exit Through the Gift Shop

How is it until now I'd never seen this gem of a movie? The film is directed by notorious, and equally mysterious English street artist, Banksy. It uses many, many pieces of stock footage from a French shop keeper named Thierry Guetta (A man who would later be known as Mr. Brainwash), who follows many street artists all over the world, capturing their art on film before it is taken down. He soon comes across the man himself, capturing his art, and even attempts to make a documentary centered around the art, and the artists (Even though he has never made a film before). But Banksy decides to turn the tables, and instead focuses his own documentary on the life of Guetta. Why? As Banksy himself puts it, "He's a more interesting person than I am." An inspired decision on his part. Theirry Guetta really is a fascinating person, a man obsessed with taking a video camera everywhere he goes, and capturing these artists at work, having strong senses of passion for both. He is also a witty person, sometimes the things he says feel a little too odd to be true, but believe it. The film's portrait of the man is rather eccentric, and energetic.

A lot of this is to the credit of film editors Tom Fulford, and Chris King, whose editing and pacing is pitch perfect, always leaving proper delivery for some rather humorous things to occur, and never straying away from giving the world of art its own adequate time in the spotlight. The film really is a thought provoker, sometimes the life of the man can make you question "Is this for real?" I guess the whole film is really summed up by one phrase: "Time will tell whether I'm a rabbit, or a turtle." Sounds silly now, but once you hear it, the gears in your head start right up. It's a passionately crafted movie of a man with nothing but passion for what he does.

Exit Through the Gift Shop is a diamond in the rough, one that I give **** out of ****

Exit Through the Gift Shop is credited as "a film by Banksy", who is a notorious and perhaps the most popular and widely acclaimed (and the premiere provocateur) in the group of street artists from the past several years. Yet his credit as director is something of a lark; he's never directed before, and he claims at the end of the film that this will be the last time he helps someone make a documentary on street artists. The bulk of the footage shot was by another artist (or some would say 'so-called'), Theirry Guetta, a former clothing store owner who used to take super-cheap and mis-made clothes and sell them for rocket-high prices as if they were designer wear, who started taping everything one day, just whatever was around him. Then, when his cousin, nicknamed 'Space Invader', took him around to show him how he put up his stenciled artwork around town, Thierry became enamored and followed anyone who would let him around town with his camera.

Soon, a documentary was looking like it was taking shape, but was it really? At one point, after years of filming and amassing such a large collection that it would make all OCD-ers cringe, he did try and make a documentary out of it called 'LIFE REMOTE CONTROL - THE MOVIE', which Banksy, upon watching it, didn't really know what to say, since he hated it and couldn't really put it in words. Thierry wasn't a filmmaker, and he wasn't an artist, but he went after doing both anyway, and it's him that Banksy makes the focus of, taking his masses of footage- most of it on street artists who remain anonymous (only a few, like Shepard Fairey who made the red and blue Obama poster so iconic, go unblurred on camera)- and telling this story of this... kind of nutty guy, and how somehow, by his determination and, indeed, some mental imbalance, he became "Mr. Brain-Wash", a self-created art phenomenon that is basically a huge collection of Andy Warhol rip-off screen prints of celebrities (how huge you might ask? Well, there's a reason I kept thinking of Howard Hughes during the film, and a Spruce Goose comparison isn't far off).

Banksy says at the start he didn't want Thierry doing a documentary on him since he didn't think he was very interesting, and turned the camera on his original documentarian instead. I wonder though how much of this is really true, or perhaps just part of Banksy's own mystique; the guy is like The Shadow of street artists, with a touch of Tyler Durden. He pops up, does his thing, and leaves, trying to get by with his "gray-legal-area" artwork in Britain and elsewhere, and making waves with his real provocative pieces (i.e. the art on the Palestine wall, and especially the stunt at Disneyland, which is one of the most fascinating parts of the film). He remains a shadow unto himself on screen, becoming like one of his stencils in a silhouette form and a voice muffled by distortion. But then again, he knows that he can only be so self-indulgent - how can he keep up, for example, with a guy like Thierry Guetta.

He is the real star of the film, and he really is one of a kind, a genuinely interesting "character" who sometimes, ala Howard Hughes, repeats things a bit too much, and like Michael Scott on the Office can seem to put himself in some awkward positions. He's also good in a crunch (such as the Disneyland incident), and his very first piece of art- his own self-portrait as a guy with shaggy hair and a hat and a camera- was put all over town by himself and it's a genuinely good piece. And his how he relates to others if interesting too; he takes some really long stretches of time from his family, and those he documents like Shepard Fairey don't know whether he's a genuinely good guy or just wacko, or both in a single bound. Certainly when he is finally let loose, by way of a gentle suggestion by Banksy, to create his own art it becomes like pushing a river-boat over a mountain: something huge that should be impossible, but there it is, and WTF?

The reaction to his art, and how people see it in the film (frankly I never heard of the guy, unlike Banksy, though I'm assuming he's a big deal in elite art circles), is mixed really. A guy who just pours out hundreds of pieces of art and paintings right away instead of taking years for the craft? What separates him from Banksy, and it's most likely what makes this such a great documentary, is the method of hype. That really is what is the hook here (I can imagine this being a fantastic double feature, by the way, with My Kid Could Paint That), that this guy ended up being such a sensation by pimping himself out there, getting on the cover of a magazine, without building up street cred (forgive the pun) that most of the artists shown here need to get. As Banksy notes, there are no real rules in art, though MBW probably did break them... which he can't really condemn nor condone exactly. He is what he is, and his big bushy sideburns lead up to passionate eyes and a sense of life and art that is... um, influenced?

This is the only documentary you need to see on street art, if there even are any others. Perhaps Banksy means for this to be *the* statement on it and leave it at that. It kept me contemplating long after it was over, and I'm sure to revisit it many times. That I have only a minimal interest in street art should go without saying; Guetta, Banksy, and everyone else make this a must-see.

Exit Through the Gift Shop, the first film directed by reclusive street-art legend Banksy, is a little puzzle-box of a documentary. It's perfectly designed and pitched to be enjoyable on multiple levels: on one as an entertaining, illuminating mini-history of "street art" and on another - one entirely more convoluted and entertaining - as a light-hearted "up yours" to both street artists and their patrons.

Ostensibly (to take the film's word for it) Banksy's film came about when he, as the premiere 21st Century graffiti art darling, was approached by Thierry Guetta, a French-born Los Angeleno. Guetta wanted to make a documentary about street art, and Banksy was the last major figure whose participation he felt he needed, as an affable personality, a love of video cameras and a chance relationship to Invader, a French street-art pioneer who networked with other artists like Shepard Fairey, had left Guetta with hundreds of hours of footage documenting the birth of the art.

After tracking Banksy down and shooting him working, Guetta retired to the cutting room. He emerged months later and showed it to Banksy. He didn't like the film, a couple of minutes of which are excerpted and are plainly terrible, and offered to take over Guetta's doc while Guetta returned to Los Angeles to turn himself into a street art sensation, named "Mr. Brainwash" or MBW. Transforming overnight from an affable, helpful documentarian to a one-man hype-monster artiste, MBW's enormous spraypaint cans, TV monsters and Warhol-style send-ups captured the attention of the LA art crowd, who spent over a million bucks on his stuff, much to the chagrin of Fairey and Banksy. Guetta's film about Banksy changes into Banksy's film about Guetta and street art, and the rise of a new unfortunate talent.

Except, as I and a lot of other folks believe, it's all made up. It's a hoax, it has to be, it's too hilariously perfect to be anything but. Banksy, as a street artist, has seen the perception of his works - by design temporary, and by design defacements - change from graffiti into art that needs preservation, that is cut out from walls and sold. Banksy, in making Exit Through the Gift Shop with Fairey and Guetta has found a way to deface, scrawl over and heap lighthearted disdain all over both himself and the people who snap up his art.

It's spectacular, it's brilliant and all the more so in that it's still a documentary, still a record of events. It's not artificial, not a mockumentary in the way that Spinal Tap is. MBW exists, having been created by Guetta or Banksy or both, and the film documents his arrival. Exactly who it is that arrives is the film's mystery.

Exit Through the Gift Shop captures the birth of a prank, an elaborate, entertaining gotcha that fits perfectly in Banksy's nose-tweaking, politically-aware, cheeky body of work. Moreover, the film doesn't rely on any rug-snapping-out to really work. It works if it's true, it works if it's not, because it's a construction that's above all entertaining. It's a glimpse, anyway, of a world that's built at night, by streetlight, one that's fascinating even if it is in the middle of pulling the wool over our eyes. It's genius, plain and (not so very much at all) simple.

Exit Through the Gift Shop may be all smoke and mirrors but it is a highly provocative mirror we look into, one that raises many questions about the commercialization of art and even about the authenticity of the documentary form itself. Ostensibly directed by the mysterious British graffiti artist Banksy, the film, shot with a not too steady hand-held camera, describes the attempts by Los Angeles clothing store owner Thierry Guetta to capture on film the world of street artists, previously hidden from public view. Banksy, who has developed quite an underground reputation for outrageousness after posting his own paintings in the Met and other museums, is shown hooded, in shadows, and with his voice distorted.

He begins the film by explaining that the movie was supposed to be about him but when Guetta's attempt at film-making proved to be unwatchable, he took over the making of the film and it became a documentary about Guetta, and how he was transformed into the street artist known as "Mr. Brainwash". Narrated by Welsh actor Rhys Ifans (slotted to play Edward de Vere in the upcoming Roland Emmerich film Anonymous), Guetta is an garrulous and outgoing Frenchman who carries his video camera with him wherever he goes, filling up tape after tape. After meeting with his cousin known as Space Invader, a graffiti artist famous for mosaics showing characters from the Space Invader video game, he is introduced to Shepard Fairey, the man responsible for the Obama "hope" campaign in 2008 as well as street artists Monsieur André, Swoon, Sweet Toof, Borf, and many others.

Shepard and Thierry become partners in the clandestine world of graffiti-making and, even though Shepard feels that that there is something not quite right about Guetta, he is happy to have him around as a "security guard" who is willing to climb tall buildings to locate the most lucrative spots. Eventually, Thierry realizes that, in order for his film to be successful, he must find a way to find the reclusive Banksy. He finds Banksy, however, almost impossible to track down. The power of intention works wonders though, for on a trip to Los Angeles, Banksy himself contacts Thierry to ask for his help in finding the best places to post in L.A. The end result is an ongoing relationship and a Banksy art show called "Barely Legal" that does extremely well financially. As far as its artistic merits, I will leave that to others to decode.

After Banksy tells Guetta to leave his tapes with him and go put on his own show, Thierry does just that, renting an old CBS Studio and transforming it into a factory where he endeavors mightily to put on his own show "Life is Beautiful" under the name "Mr. Brainwash". The 2008 show, aided by an L.A. Weekly cover story, earns Thierry over one million dollars and catapults the Frenchman into the ranks of the world's most popular street artists. Exit Through the Gift Shop may be the real deal or it may be a tongue-in-cheek spoof of the gullibility of the public and the crass commercialism of the art world but only Banksy really knows. It does, however, provide a fast-paced and highly entertaining glimpse into a world that has, heretofore, eluded the camera because of its secretive nature and dubious legality.

Like the very nature of the underground street art movement "Exit Through the Gift Shop" feels fresh and almost subversive. It doesn't matter to me if it is a conceptualized mockumentary, or a genuine attempt to record the outsider reality experienced by brilliant street artists like Shepard Fairey, Invader, and the infamous Banksy. "Exit Through The Gift Shop" is mischievous and immediate in the same way that street art is.

Mainly we watch the evolution of Thierry Guetta from an obsessive-compulsive videographer to a successful popular artist whose street credibility is quickly parlayed into the show of shows. Guetta takes contemporary icons and gives them Warholian emphasis, so we see a reinvention of Madonna, who once reinvented herself in a Marilyn-like way, and who we later learn commissions Mister Brainwash (Guetta) to design her cover art. Guetta's point-of-view is absolutely authentic in the way it synthesizes and skewers popular culture. Or is it Banksy's point-of-view? It doesn't matter. It's brilliant, provocative, charming, and completely entertaining.