Asian Persuasion

In Asian Persuasion, directed by Jhett Tolentino, a desperate ex-husband hatches a wildly misguided plan: find a new husband for his successful ex-wife so he can stop paying alimony. The premise alone hints at the film's tone - raunchy, chaotic, and willing to push the boundaries of rom-com absurdity. For the most part, Asian Persuasion captures this energy, blending crude humour with heartfelt moments in a story about love, regret, and the immigrant experience. But while the film has its moments, its uneven execution makes it difficult to fully embrace it.

Mickey de los Santos (Dante Basco), a struggling Queens-based Filipino coffee shop owner, is drowning in financial stress. His alimony payments to his ex-wife, Avery Chua (KC Concepcion), a thriving fashion executive, weigh heavily on him, even as he remains a devoted father to their daughter, Sam (Scarlett Sherr). One night, after getting high with his best friend Caspian Jang (Kevin Kreider), Mickey creates a dating profile for Avery, only to wake up to a flood of matches. What starts as an impulsive, half-baked joke quickly spirals into something more as Caspian encourages Mickey to take advantage of the situation. If Avery remarries, Mickey's financial burdens disappear. And just like that, they embark on a questionable matchmaking mission, whether Avery wants one or not.

This setup lends itself to wild antics, and Asian Persuasion leans into them hard. From Mickey's misguided matchmaking attempts to absurd disguises and mishaps (an artificial leg landing on a Korean BBQ grill is one for the books), gags that range from amusing to downright cringeworthy overwhelm the film. The humour often renders crude - sometimes deliberately so, other times unnecessarily forced, like a scene where Sam asks her grandmother about a 'hand job.' Despite its uneven comedic execution, the film has an undeniable charm.

Lee K. (Paolo Montalban), as a socially awkward financial analyst who unknowingly becomes a pawn in Mickey's plan, best embodies the film. Montalban offers a standout performance, his comedic timing - particularly his physical humour - bringing a surprising depth to what could have been a one-note character. His growing relationship with Avery offers some of the film's best romantic beats, with moments that feel genuinely sweet rather than manufactured for laughs. This is where Asian Persuasion truly works - when it softens its edges and allows for introspection.

Subtle cultural commentary threads through Asian Persuasion, from the struggles of Asian designers fighting against perceptions of cheap labour to Caspian's internalized bias against dating Asian women. The film also authentically portrays first and second-generation immigrant experiences, specifically the weight of expectations, the fear of failure, and the struggle between personal ambition and familial duty. Mickey's reluctance to pursue his culinary dreams, shaped by the pressure of his parents' expectations even from afar, affords the film one of its most sincere confessions.

A warm colour palette enhances this emotional undercurrent, casting New York in soft, inviting hues, highlighting its characters' vibrancy and isolation. Long shots of the park, quiet moments in the city, and the contrast between bustling streets and intimate spaces give the film a lived-in feel, making its more reflective moments feel natural rather than staged. It helps that Asian Persuasion has a small, close-knit cast as their interactions feel effortless. That same warmth carries through the film's instrumental score, which complements its visuals and reinforces its gentler side. When the music is at its most delicate, so is the film.

More than anything, Asian Persuasion thrives when it isn't trying so hard. Its best moments come from the cast's natural chemistry, tender glimpses of love, and thoughtful cultural observations. But its reliance on crude humour and over-the-top gags dulls what could have been a more compelling story of love, regret, and self-discovery. The film certainly has heart but doesn't always know how best to showcase it.

Romantic comedies have been around forever, so what can any screenwriter or director do that hasn't already been done? Generally, not much is needed because audiences that want to see the "boy meets girl" storyline are already in for a predictable ride. Asian Persuasion does take the genre in some different directions and results in a fairly satisfying experience for fans even though the set up suggests it might be anything but a romantic story.

Dante Basco stars as Mickey who, at the beginning of the film, faces alimony and child support payments to his ex-wife Avery that is more than the small coffee shop owner can handle. Mickey hatches a scheme with his best friend Caspian to set up a dating profile for Avery to get her married off so that he doesn't have to make his payments. This, of course, sounds like a preposterous scheme that could never work until they find an attractive but awkward guy to go along with the plan. It's a big ask but the guy is completely willing AND he quickly falls for Avery. She also falls for him. Improbable right?! Yes, but there is something endearing about some of these characters that keeps the narrative trajectory if not believable than fun to ride along with.

There are a few ridiculous and very silly scenes that attempt to take the comedy in a screwball direction that never really takes flight. One of these includes some silliness with a woman and her seemingly easy to fall off wooden leg. Old time-y physical comedy and somewhat amusing, but the situation feels a bit out of place as the film offers better allusions to earlier works. Examples include homages to Woody Allen's museum scene in Manhattan and the classic romance found in Oscar-winner Casablanca. The soundtrack features a host of independent pop music and a whimsical score reminiscent of that which is used so effectively in Alexander Payne's Election with Matthew Broderick and Reese Witherspoon. Screenwriter Mike Ang also borrows and updates the Cyrano/Roxanne plot device by having Mickey feed lines to Avery's suitor via earbuds to help win her over. There are also the usual romantic comedy montages appearing more than once.

The diversity of the cast and creative team behind the film is also worthy of note. Mickey is a Filipino American who casually embraces his roots in his coffee shop and Caspian is a Korean American who dates a woman from Eastern Europe. There's not a lot of other specific cultural references throughout the film but it does suggest that romance (and divorce) in film comedies can be relevant to other communities besides those traditionally marketed to white populations.

While the acting is mostly very good there are a few scenes that could have used a few more takes to make them more convincing. Similarly, while the cinematography is quite good, there are a few darker scenes that needed more color correction as there is noticeable over-emphasis on reds and yellows that throw off the overall balance of the film's look.

Narratively, there are a few flashbacks that arrive unannounced which are to provide a sense of Mickey and Avery's early life together. The problem is that not enough time is spent on why the couple divorced so young. Later there is a plot twist or two that change the direction of the plot into something a bit more traditionally rom com-like but these come rapidly and don't always feel earned.

Still, I think there is an audience for this type of light film which doesn't get made often enough today. One can sit back and enjoy the romantic/comic proceedings and feel pretty good at the end.

I honestly didn't expect to feel so seen by a rom-com. Each of the characters was relatable, and my husband and I caught ourselves laughing in between jokes bc we've experienced people like this in real life. It's more than a rom-com. It's a fresh take on being a FilAm, and I highly encourage everyone to watch this film.

I appreciate that this didn't punch down on any female characters. It's a relief to not see women portrayed as shrill or mean-spirited. As a Filipina, It's refreshing. Bonus points for not making the Filipino accent the center of the humor. It's a tired trope, and I'm glad that it was nowhere to be found here.

"Asian Persuasion" has some outdated dialogue and utter predictability, but this romantic comedy gets by on earnest charm. It's a story about an ex-husband who plays marital matchmaker for his ex-wife so his alimony payments can end. The cast members have believable chemistry with each other, which makes up for some uneven acting.

Directed by Jhett Tolentino and written by Mike Ang, "Asian Persuasion" is Tolentino's feature-film directorial debut. The movie takes place in New York City and is centered around a group of Filipino American friends. A lot of the movie has characteristics (including the music score) that's reminiscent of a family sitcom, but some of the language (cursing) and some of the subject matter (sex talk) are adult-oriented.

"Asian Persuasion" begins by showing coffee shop owner Mickey De La Santos (played by Dante Basco) signing divorce papers to officially end his marriage to fashion designer Avery Chua (played by KC Concepcion), who is seated with her attorney across the table from Mickey. Mickey, who doesn't have a divorce attorney, let Avery have everything she wanted in the divorce settlement. He barely wants to look at the divorce papers before he signs them.

Mickey and Avery have a 10-year-old daughter together named Sam (played by Scarlet Sherr), who is inquisitive and adorable. Avery has full custody of Sam, while Mickey has visitation rights. It's later revealed that Mickey and Avery's marriage ended because he was resentful that her career has been more successful than his. Mickey's dream was to open his own restaurant, but he gave up on that dream sometime after Avery was born.

After the divorce papers are signed, Mickey's best friend Caspian "Cass" Jang (played by Kevin Kreider), a commitment-phobic bachelor who works as a bartender, mildly scolds Mickey for not having a divorce attorney because Cass thinks Mickey got a raw deal in the divorce settlement. About half of Mickey's income will go to pay for Avery's alimony. Avery also has other expenses, such as child support and rent for his small apartment and small coffee shop in Queens.

Mickey and Cass celebrate Mickey's divorce by getting drunk and stoned on marijuana at Mickey's apartment while Sam is asleep in a nearby bedroom. The next morning, Mickey finds out that in his intoxicated state of mind the night before, he created a dating app profile for Avery. Her account already has several replies from potential suitors.

Cass thinks it's an opportunity for Mickey to find a new husband for Avery so Mickey will no longer have to pay alimony. Mickey is persuaded to give this idea a try. They find a potential suitor for Avery when a Wall Street executive named Lee-Kwan Prince (played by Paolo Montalban), who goes by the nickname Lee, responds to Avery's profile. Lee is admittedly socially awkward.

Mickey pretends to be Avery online, and shows up for the blind date to meet Lee, who is shocked and disgusted when Mickey tells Lee about his plan. But then, Lee changes his mind because he's very attracted to Avery, and Mickey has offered to coach Lee on how to win over Avery. Mickey advises Lee on where Lee should take Avery on dates.

It leads to some very corny slapstick scenes of Mickey feeding Lee things to say through an earpiece in date conversations with Avery. Mickey, sometimes accompanied by Cass, does surveillance of these dates from afar in ridiculous disguises. In one of the disguises, Mickey wears a big hat, sunglasses and very large, fake-looking moustache.

The movie has flashbacks to the relationship that Mickey and Avery had before their marriage fell apart, beginning with their "meet cute" at an outdoor party where Mickey accidentally set a Tiki bar on fire. These flashbacks (which include scenes from their marriage) show that Mickey and Avery met when they were both college students and found out that they had a lot in common. Avery and Mickey had shared goals of being successful in their respective chosen careers.

Avery strived to be a fashion designer with her own product line and fulfilled that goal. Mickey, who has culinary skills, had ambitions to be a successful restaurateur, but those ambitions fell by the wayside and he became lazy when it came to his career and his marriage. Avery tried to encourage him to still pursue his dreams, but Mickey interpreted this encouragement as nagging.

The couple was overjoyed by the birth of Sam, a child who was very much wanted by Avery and Mickey. The couple also weathered some tough times, such as the deaths of Mickey's parents. A breaking point in the marriage was when Mickey became verbally abusive to Avery during an argument and called her a "bitch."

These flashbacks bring some emotional resonance to a movie that is sometimes a little shallow in its presentation. Some of the supporting characters are very underdeveloped and just say their lines and then are never seen again. For example, Avery's mother Imelda Chua (played by Fe de los Reyes) comes to visit, but Imelda's scenes are so inconsequential, her scenes could've been cut from the movie, and it wouldn't have made a difference to the story. Cass has an ex-girlfriend named Helene Dubois (played by Geneva Carr) who is seen in the beginning and the end of the movie, with not much context to their relationship except that they broke up because Cass didn't want to commit to dating her exclusively.

However, other supporting characters are better-developed. Avery runs her fashion business with her best friend Lisa (played by Celia Au), a bachelorette who talks openly about her sex life. Au has terrific comedic timing, and her performance is one of the movie's highlights. Kreider also does well in his role as Mickey's best friend Cass. Basco and Concepcion do good jobs in showing nuances in their performances as Mickey (who isn't always as goofy as he appears to be) and Avery (who isn't always as serious as she appears to be), who are navigating their lives after their divorce.

The movie falters when it has some scenes that look like they came from a 1990s sitcom. For example, there's a scene where Mickey chastises a teenager he knows named Dennis (played by Imani Hanson) because Dennis is selling candy outside of Mickey's coffee shop. Mickey has asked Dennis before to stop loitering in front of the shop. Mickey says to Dennis in a good-natured tone: "You better check yourself before you wreck yourself, Kris Kross." That's a line what might have worked in 1992, when hip-hop duo Kris Kross was a big deal, but this movie is supposed to take place in the 2020s.

"Asian Persuasion" gets the job done fairly well, in terms of what people can expect for a low-budget romantic comedy with this concept. There are some delightful references to Filipino culture and Asian American identities, as well as candid talk about interracial relationships, such as Cass' admitted preference for dating white women. The movie avoids being too saccharine sweet by having some raunchy jokes. Ultimately, "Asian Persuasion" is mostly light-hearted entertainment that is the cinematic equivalent of comfort food for people inclined to like romantic comedies about finding and keeping true love.

"Asian Persuasion"

Directed by Jhett Tolentino

Culture Representation: Taking place in New York City, the comedy film "Asian Persuasion features a predominantly Asian group of people (with some white people and African Americans) representing the working-class and middle-class.

Culture Clash: A divorced father schemes to find a new husband for his ex-wife so he doesn't have to pay her any more alimony.

Culture Audience: "Asian Persuasion" will appeal primarily to people who are fans of the movie's headliners and old-fashioned but likable romantic comedies.

Scatena & Rosner Films released "Asian Persuasion" in select U. S. cinemas on March 21, 2025. The movie will be released on digital and VOD on May 27, 2025.

Asian Persuasion' at times feels dated with its dialogue, but still allows the audience to enjoy a popcorn rom-com.

'Asian Persuasion' has a lot of potential but doesn't fully live up to it. Directed by Grammy and Tony Award-winner Jhett Tolentino, and starring Dante Basco-yes, Rufio from *Hook*-and KC Concepcion, the film is packed with talent. With a budget of around $2 million, it's a truly independent film, and for what it had to work with, it does some impressive things, particularly in its efforts to showcase a wide cultural representation. The film boasts characters and influences from 21 Central and East Asian countries, including China, Japan, India, Vietnam, South Korea, and many others. That's a pretty significant accomplishment, and it adds an extra layer of depth to the film's story.

However, while the intention to blend romance, humor, and drama is clear, the execution leaves a bit to be desired. The plot feels somewhat convoluted and outdated, with moments of forced humor and dialogue that could have used more refinement. The premise itself-about a lovable underachiever scheming to avoid paying alimony to his fashion-executive ex-wife-has a lot of potential, but the way the story unfolds sometimes feels a bit too predictable or contrived. The pacing also slows down at times, making it hard to stay fully invested.

What really keeps 'Asian Persuasion' from completely missing the mark, though, is the performances. Basco brings his signature charm and comedic timing, delivering some genuinely funny moments, while Concepcion adds warmth to her role. The chemistry between them is undeniable, and they really do their best to bring depth to their characters, elevating the film in ways that the script sometimes doesn't. Their performances are a big part of why the movie remains watchable and enjoyable, even if the rest of the film doesn't quite hit all the right notes.

Another highlight of the film is the cultural exploration. The film does a great job at bringing in various Asian cultures, traditions, and perspectives into the narrative allowing it to be organic instead of being the primary focal point.

'Asian Persuasion'open in Los Angeles, Seattle, Houston, Dallas, San Francisco, Las Vegas, Chicago, Toronto, Honolulu, and Washington D. C. on March 21, 2025, followed by a VOD, digital releasee on May 27, 2025.