Believe

Yes, it was high time someone did a movie skewering MLMs. This movie does it, though not as artfully or poignantly as we would have hoped. Mulholland touches upon all the aspects of MLM life and techniques. But in general, it feels like an amateurish production in all of its aspects. Acting, directing, cinematography, editing, they all feel amateur. Though Hoppe was certainly the right man for his role, he tried a little too hard to come across as a heel. Indeed, all the characters feel like exaggerations of the people you'll find in MLMs. But only slight exaggerations. These characters aren't rare loony flukes who stumbled into an MLM. They really are typical of the people you'll find in the field, though as I said, slightly exaggerated. And the exaggeration makes it not work as a mocumentary.

There's another huge problem with the movie's form. Real life MLMers would never allow an outside camera crew to film their exploits. There are far too many secrets given away here. That and the exaggerations make this an ineffective mocumentary. Too many intimate moments are filmed as if the camera crew wasn't there. That destroys its documentary feel. A skillful mocumentary would have fantastic comedic timing to make a point of the topic's absurdity (a la "Spinal Tap"). This movie's timing is way off, due to its amateur production. Though I must compliment the women who played the MLMers' wives, as they displayed their subconscious resistance to what their husbands were doing. Well done there.

As sheer comedic entertainment, this movie won't elicit any interest. I can understand why no major distribution company picked it up. But it might be acceptable to show a friend or relative who has approached you with an MLM opportunity, or if you'd like to know about MLMs yourself. Believe me, these things really do happen in MLMs, and people like this really are in the field, though they're not quite so ridiculous. This ultimately humorless movie serves as little more than a cautionary tale. It's very hard to make a hilarious comedy about a subject that has cost so many millions of people so much money and heartache.

Very funny movie. This movie will make both the MLMer and the non-MLMer laugh out loud. Everyone has been or knows someone who has participated in an MLM venture, and this movie really plays on recognizable traits of MLM people, their actions and styles. The movie plays both sides very well, including those that are against the MLM industry. The actors and Actresses play their parts very well, and are very convincing. The photography and sound was very well done. Every one needs to see this movie. It will become a classic. If you have the chance to see it, I recommend it. This movie is Napolean Dynamite worthy! I would give it two thumbs up, and 4 stars.

I found myself laughing out loud much more than in viewing any other movie in a long time. There are lots of very clever, unique and hilarious scenes, dialog and acting woven throughout the story. Also, a great mix of street interviews of actual people in documentary fashion integrated with the plot of the movie.

If you liked other "mocumentaries" like Best of Show, Waiting for Guffman, Spinal Tap, etc., then you will love this movie.

The quality of the movie production was great, from the acting, the creative, the musical score, etc.

Highly recommended!!!

I loved this movie! I saw it Summer 2005 at the Gloria Film Festival where it won the audience favorite award. I would love to see it again but it looks like they don't have a distributor yet. Please release this movie in theaters!!!!!!! I would pay to see it again and I'd get my friends to go and they'd get their friends to go and their friends.... Not to mention DVD sales. It's a keeper, if only I could get it.

The real-life testimonials in the movie were awesome. The storyline is funny. The actors do a great job.

See it if you get the chance. It's worth it.

I had the pleasure of viewing this movie at a film festival (FYI - it won the Peoples Choice Award). If you love mocumentaries and have been bothered as many times as I have with the variety of scams that masquerade as (MLM) business opportunities, this is the movie for you.

Very light hearted look into the world of Multi-Level-Marketing, following a group of people (very interesting characters) and their experience with Believe Industries. They threw in several interviews with real people (I Believe they are real anyway) that added some very humorous and interesting content. This movie is very unique, I can honestly say I have never viewed another flick that has approached/covered this very funny topic. I will be adding this movie to my DVD collection.