The Big Bluff

The only other comment on this film lists a litany of reasons why not to watch it, generally because of unfavorable but irrelevant comparisons to Billy Wilder, the director's brother.

I will give you a reason to watch it; it is effective. John Bromfield makes an effective gigolo and Martha Vickers, while not the most charismatic actress known, does a good job as the object of his affections.

Watch this without taking a lot of baggage in with you and you will be satisfied. It has a nice twist at the end that you may guess, but probably not.

Written by Fred Freiberger (a decade before he made history producing the original "Star Trek" TV series) and produced/directed by B-movie talent W. Lee Wilder, "The Big Bluff" is an unusual drama that especially impressed me with its structure.

The first third (or act in a 3-act play traditional movie format) is placid, with the main characters firmly established, very well-acted by Martha Vickers as the "Ali McGraw" damsel dying of heart disease, but never showing outward signs of decline -in fact that adds to the plot development, her companion Eve Miller - a go-getter always looking out for Martha's interests, and as a fiery dancer/femme fatale Rosemary Bowe (the future Rosemarie Stack re: The Untouchables star) as the Other Woman. John Bromfield is smooth as a real anti-hero, a gigolo type who is alwasy studly and just as avaricious and deadly.

It's pure escapism as they live the high life, the many hints and clues to darkness ahead never interfering with the glamour and easy-going atmosphere.

The second act becomes dramatic as Bromfield's plotting to get rid of Vickers after marrying her for her fortune, and then Wilder steps on the gas for Act III, finally adopting the scary, dark tension and visuals of film noir leading to splendid plot twists coming fast and furious at finale time.

It's quite a sleeper, and has me re-evaluating Wilder's work: it's the tenth movie of his I've seen after enjoying his sci-fi, but never taking him seriously at all, certainly not in the league of brother Billy -I shouldn't have been so hasty.

W. Lee Wilder's THE BIG BLUFF will never be a threat to his brother Billy's genre-defining classic, DOUBLE INDEMNITY, but on its own terms it's a nifty little quickie with a good story and a nice trick ending.

When it starts, this film looks so cheap -- I mean, Ed Wood cheap -- you're tempted to hang it up, but stick with it. It improves as it goes along. The writing and cast are perfectly adequate and it's more entertaining than a lot of big budget A pictures.

An unusual feature of this film is a reversal of the usual noir femme fatale dynamic. Here it's a sexy guy, an "homme fatal" if you will, who seduces a rich, love-starved widow.

Maltin's book (2003) doesn't even list this film, but it's included in the inexpensive 6-CD "Ultimate Film Noir Collection", which I recommend for its intriguing line-up of public domain B-picture rarities, which range from junk to cult classic B's (DETOUR, THE HITCHHIKER) to even a couple great ones (Welles' THE STRANGER).

Sibling rivalry can be a dreadful thing; look at Joan Fontaine and Olivia De Havilland. Sometimes, however, it approaches farce. W. Lee Wilder probably should have stayed in New York making purses, but, no, he had to follow his little brother Billy to Hollywood. And in Hollywood, maybe he could have been a passable producer (two early Anthony Mann movies, The Great Flamarion and Strange Impersonation, bear his credit). But, no, he had to direct, showing the world how vast was the disparity between young Billy's talents and his own inadequacies. Billy, long estranged, used to call him `a dull son of a bitch,' and he was being generous: W. Lee isn't merely dull, he's barely competent.

The Big Bluff rehashes a plot that Wilder had used in 1946 for The Glass Alibi. Merry widow Martha Vickers has a bum ticker and only a few months left to live. Off she goes to California with paid companion Eve Miller only to cross paths with slick operator John Bromfield (he brags about business interests in Central America but he's just a gigolo). The prospect of coming into her money at her early death emboldens Bromfield to court and marry her.

But there are obstacles. Her secretary/companion and her physician (Robert Hutton) harbor suspicion of Bromfield's motives. And Bromfield's mistress Rosemarie Stack, half of a sultry nightclub act with her jealous husband Eddie Bee, doesn't cotton to his romancing another woman. But the impatient Bromfield, not content with letting nature take its course, starts tampering with Vickers' pill supply. When, paradoxically, she seems to thrive under his care, he concocts a back-up plan, and the movie jutters along to a twist ending, à la Alfred Hitchcock Presents.

The plot is hand-me-down James M. Cain, done proud by the cheesiness of its direction (it's like a stock-footage festival). Wilder lets his cast get away with the stiffest readings of the literal-minded script (Martha Vickers would never nab many statuettes, but Howard Hawks goaded her into acting as Carmen Sternwood in The Big Sleep). Yet every so often there's a dark glint that keeps one watching: Bromfield and Stack plotting in a shadowy hotel staircase; Bromfield and Vickers toasting with schnapps at Scandia or `lo-balls' at La Rue. Something saves The Big Bluff from sinking to the very bottom of the barrel; it sure wasn't Wilder.

Dastardly cad Ricardo (Bromfield) inveigles his way into rich but ailing heiress Valerie's (Vickers) life, despite those around her trying to protect her from his suspected predations. The oleaginous Ricardo secretly has a hotter, younger (but married) squeeze on the side, Fritzie (Bowe), an exotic dancer, and they plan to elope as soon as he can extract the cash from his mark. Although it is fascinating to see Vickers in one of her last movies, initially, the viewer needs to contend with some wooden acting, poorly-written lines badly delivered, and choppy editing; still, things improve as they go along, and some of the sets are pleasing to the eye, there are some wonderful little cross-dissolves, the pace picks up, the lighting becomes a little more noir-like, and the plotting gets a bit more intricate. Overall, it manages to keep one just about engaged esp. Bromfield's performance as an amoral exploiter of the weak; a man who is madly in love with white-hot Fritzie, and schemes, almost admirably, to do whatever he can to create the fantasy life he wants with her. Bowe sears the screen with heat whenever she appears, and her and Bromfield have some real chemistry, which keeps the engine of the story ticking over. Hard to wholeheartedly recommend but a mildly diverting short flick (which never bores the viewer) for a weekday evening.