Searching for Sugar Man

Greetings again from the darkness. I make no apologies for my tendency to have higher expectations and be more demanding of documentaries than other films. When dealing with a real subject, event or person, there is no place for fabrication or embellishment. The truth must stand (and entertain) on its own. Filmmaker Malik Bendjelloul has no such issue given his fascinating, almost jaw-dropping story of musician Sixto Rodriguez.

Described as Dylan-esque, Rodriguez was a folk singer and songwriter who put out two albums: Cold Fact (1970) and Comng from Reality (1971). Despite critical raves, the album sales were minimal and Sussex/A&R dropped him. After that, the story got a bit hazy. Urban Legend had Rodriguez dousing himself with gasoline while onstage, and committing suicide by lighting himself up. Mostly he just seemed to disappear, not simply fade away.

Nearly incomprehensible in today's age of internet communication, the Rodriguez songs became anthems for the anti-apartheid whites in South Africa. The music reached the country through bootleg copies and the popularity grew. We meet a Cape Town record store owner and indie music supporter names Stephen Segerman who describes Rodriguez as "bigger than Elvis" in South Africa. In the late 1990's a world wide web manhunt began.

What happens after that ... I will leave it to the film. Just know that this documentary is a blend of Mystery, Intrigue, Urban Legend, Who-done-it, and Where are they now? There is a brief interview with Clarence Avant, the owner of now-defunct Sussex Records, during which he provides the only real insight into the music industry underbelly. Additionally, so much of the story goes unexplained. So many questions unanswered ... even unasked! However, the story itself, and Rodriguez the man, are so amazing, that the entertainment and intellectual value of the film remains intact.

Since the vast majority (99% plus) of us have never previously heard of Rodriguez, the film does a nice job of integrating his songs in a manner that allows us to get a real understanding for the musical genius and why the critics (and South Africa) fell hard for it. This is a fascinating story and captivating film, despite lacking in "the rest of the story" department.

The Landmark Theatre in West LA is a tough crowd but they were laughing and crying and when it was over they were applauding. This is what movie magic is all about. I wandered in and was blown away. Where can I get the soundtrack?? Holy! Crap!!

Sixto is what Dylan could have been. That's right he's better than Bob. Better writer, better vocalist by tenfold. Unlike The Jester this guy never sold out and walked the talk until the bitter end.

I've always believed the world's best talent goes unrecognized most of the time but the story of Sixto Rodriguez puts that theory into the "true" category once and for all and I will never doubt it again. Please recognize this man's work! Hopefully his daughters will continue to work toward that end both in the USA and South Africa.

Who would know that an unknown album from an unknown artist in 1970 (Rodriguez) would become a huge phenomenon in South Africa? As big as say, Paul McCartney. Rodriguez himself was never aware of his huge success, as well as most other Americans. This film traces two hardcore fans as they trace clues around the globe trying to find out what happened to this man. Did he commit a gruesome suicide as rumors say? If so, when and where? Almost nothing was known of this mystery man. The film unfolds a story that cannot be believed by any party. Not the South Africans, nor the filmmakers, or any member of the Rodriquez family. A story that you would swear would not be possible in this day and age of digital communications.

This documentary really grows on you. As the story and the search begins, you slowly but surely get caught up in the narrative. For me the amazing part of this journey is the composure and serenity of Rodriguez himself. Despite the lack of recognition in his own country, he continued to lead a rich life filled with hope and creativity. Just looking at his 3 beautiful daughters is testament to this. The sound tracks are really wonderful and take you back to the 60s and 70s. Another interesting facet of this movie is the exploration of the overthrow of Apartheid. Many who embraced the music of Rodriquez were Africaaners who were looking for change and a better life for everyone in their country. You come out of this movie believing in a better world.

I'm going to add my voice such as it is to the chorus of accolades for "Searching For Sugar Man". I loved it. It is indeed an incredible true story about a folk singer named Rodriquez who became a sensation in South Africa while remaining in obscurity in his native US. He's not the first person to be given the boot in his hometown (the Bible has something to say on this subject) but upon listening to the wonderful soundtrack of this film it is a sad commentary. There's plenty of humor here as well in this tale of parallel universes: one in which Rodriquez is Elvis and another where he's scarcely a blip on the radar. The film begins as an investigation by curious fans seeking to learn about the whereabouts of Rodriquez and what may have happened to him. The stories circulating about him are not promising but they are undaunted and continue to search for answers. I think everyone who sees "Searching For Sugar Man" will be thankful that they did.