The Pickup Game

I watched this to see if I could pick up on some tips ... how wrong was I, this documentary that picks up on the dark side of the industry - rinsing insecure men of their money - not teaching them confidence and style but coercion and manipulation.

Caught a preview screening at Hot Docs earlier this year and this was without a doubt the most unsettling theatre experience of the festival.

I didn't know much about the pick-up world before watching this documentary and all I can say is this film leaves no stone unturned.

It begins innocently enough, with the origins of the pick up ideology back in the 1980s before moving onto the subculture as it is today. And by all accounts the industry is everywhere. In every major city across the world, it is now a billion dollar business. The film shows the ideology taught by many of these pickup schools as well as the students that sign up to the courses before diving head first into the darker sides of the culture.

An extremely powerful film. Brilliantly structured, tragic and cinematic. More than worth your time.

While it's true that RSD and the other pickup mentors are looking for your money.. they ARE a business. You've got to expect marketing in all walks of life.. from McDonalds to Hugo Boss to the friendly plumber down the street, they're all deploying marketing strategies to get your money.

That doesn't mean that what they're selling is snake oil, what they're selling genuinely works. Mostly it's like they open a window for you to snap out of your head and enter the real world and change your perspective.

Most of us have walked through life with social anxiety and have been petrified to leave the house (I was such a case). RSD totally turned this around for me, I even started going to the club ON MY OWN, SOBER... the guy who couldn't leave the house! So I'll never accept that what they're selling is fraudulent, it's a tool and people can use that tool or they can not see the tool they've been given.

That said, no the industry isn't squeaky clean. Yes, angry little men will abuse the trust of women with what they learn. But I fail to see how something can be used for so much good should be rejected by society.

This film intrigued me for several reasons: I had read Neil Strauss's book The Game when it was released (probably like everybody else of my generation) and knew a few friends who had dabbled in this scene. So I was curious to check it out.

Without revealing any spoilers, I will just say that no one could have scripted an investigative film that would have had as much impact as this documentary does. It's intense and very disturbing.

But for all the darkness in the movie, it actually feels quite balanced and fair. A lot of the material comes across in a unique and un-obvious way. Certainly not how you would expect it to from the title.

This thing is tight though -- and fascinating, and frightening. One to watch and one I have recommended to everyone I've discussed it with.

I saw this documentary at Hot Docs in Toronto and really enjoyed it. I knew a little about this pick up world but was quite shocked at how far it's gone and how it's rooted in abuse and manipulation. I would suggest everyone see it, to be more and more aware of the level of toxic masculinity that exists in this world. The film does empathize with the fact that these men often unfortunately lack role models and are taught not to be themselves in order to attract women.