A kockásfülü nyúl

The checkered-eared rabbit's fame rocketed in and around Hungary with the rise in popularity of retro not only in fashion and design but with the rediscovery of the qualities of Central Eastern Europe's pre-1980s culture. It also became somewhat sought after in the U.S., where it is often described as the "bunny in a suitcase" and recalled from its frequent broadcasts on the Pinwheel cable program which appeared on the original Nickelodeon channel. At the time of the original series, merchandising was an unknown term in Hungary, but with the return of the series (as well as other popular children's programmes of the seventies and eighties from the region) the rabbit can now be found on school accessories, pillows as well as in the form of plush toys.