As CEO of Marvel, handles the rights to the approximately 4,700 Marvel
comic book characters, including heavyweights Spider-Man, the X-Men,
The Incredible Hulk, Daredevil, and The Fantastic Four.
They're the new taste-makers. Hardcore fans represent a small piece of
the viewing public, but they influence geek culture, journalists, Wall
Street. You don't want them to trash your project.
