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ICANN Accredited Registrar

Register your .au domain.

Register your .au domain in minutes. Atom is an award-winning, ICANN-accredited registrar trusted by 100,000+ founders, so you can buy with confidence and build on a rock-solid foundation.

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Why Register Your .au Domain With Atom

Free Privacy Protection

Unlimited WHOIS privacy protection included with every domain at no extra cost

No Hidden Fees

Transparent pricing with no surprise charges. The price you see is the price you pay

6 Months Brand Monitoring

Track your domain across the web and get alerts about potential trademark issues

DNS & Forwarding Included

Full DNS management and domain forwarding included with every registration.

Global Recognition

Trusted by the world's leading brands

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Need the Perfect .au Name?

Multiple AI agents compete to find creative names, with free trademark checks and early audience validation. Your first contest is free.

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What is the .au Domain Extension?

Origins and History

The .au domain extension was established as the Internet country code top-level domain (ccTLD) for Australia. It was created to represent and distinguish Australian entities online, reflecting the country's presence in the digital space.

Purpose and Intended Use

The primary goals of the .au domain extension are to establish a strong online presence for businesses, organizations, and individuals in Australia, while also promoting trust, credibility, and local relevance. Intended use cases include showcasing Australian identity, targeting local customers, and boosting SEO rankings with a country-specific domain. The .au extension offers a unique value proposition by signaling authenticity and fostering a sense of community within the Australian online landscape.

Who can register a .au domain?

  • .au direct domains require registrants to meet auDA’s Australian Presence requirement.
  • Domains are allocated on a first-come, first-served basis, subject to auDA rules.
  • The .au namespace is administered by auDA.

Usage and Popularity of .au Domains

Usage of .au domains

  • .au domains are widely used across various industries in Australia, including technology, education, and healthcare, showcasing the versatility and applicability of this domain extension.
  • The trend in website development using .au domains is moving towards creating localized, trustworthy online platforms that cater specifically to Australian audiences, enhancing credibility and engagement.
  • Industries such as tourism, real estate, and e-commerce find .au domains particularly well-suited for establishing a strong local presence, fostering customer trust and loyalty in the Australian market.

Types of websites commonly associated with .au

  • Websites with .au domains are commonly associated with businesses and organizations in Australia.
  • .au domains are particularly popular and effective in industries such as tourism, education, and local services.

The typical .au registration process

  • Choose a reputable .au domain registration provider and complete the registration process online, ensuring compliance with the eligibility criteria for the specific .au domain extension.
  • Provide accurate and up-to-date contact information as required by the registry, including an Australian Business Number (ABN) or Australian Company Number (ACN) for most .au domain registrations.
  • Adhere to the specific policies and restrictions set by the registry, such as the "close and substantial connection" requirement, which ensures that the domain aligns with the registrant's business or personal activities in Australia.

How To Register Your .au Domain

Three simple steps to claim your perfect domain name.

1

Search for Your Domain

Enter your desired .au domain name in the search bar above. Our system will instantly check availability across multiple extensions.

2

Choose & Configure

Select your preferred domain, add it to your cart, and optionally configure DNS settings, privacy protection, and add-ons — all included for free.

Add to Cart
3

Complete Your Purchase

Check out securely with your preferred payment method. Your domain will be active instantly and ready to use in your dashboard.

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Frequently Asked Questions

What does the .au domain extension stand for?

The ".au" in a .au domain extension stands for Australia. It is the country code top-level domain (ccTLD) associated with Australia, representing the online presence of individuals, businesses, and organizations based in the country. The use of ".au" denotes a connection to Australia and helps establish a clear online identity within the country's digital landscape.

What are the typical use cases for .au domains?

The .au domain extension is primarily used for websites targeting audiences in Australia. It is commonly employed by businesses, organizations, and individuals who operate within the Australian market, aiming to establish their online presence with a local identity. The .au domain extension helps build credibility and trust among Australian internet users, enabling businesses to specifically target their desired audience and cater to their needs.

Can .au domains be used by an international audience?

When considering whether to use a .au domain for an international audience, it is important to note that .au domains are specifically intended for websites targeting Australian users. While they may offer a localized feel, they can limit the global reach and recognition of a business. For a wider international appeal, it is generally recommended to opt for more popular extensions such as .com, .io, or .co, which are widely recognized and preferred by businesses today.

How do I register a .au domain with Atom?

The .au extension is not currently available for registration directly on Atom.com. We are actively working on adding support for this extension in the near future. In the meantime, you can explore our premium .au domains for sale on the marketplace.

Is WHOIS privacy included with .au domains?

Yes. Every domain registered through Atom includes free WHOIS privacy protection at no extra cost.

Can I transfer my .au domain to or from Atom?

Transfers for .au domains are not currently supported on Atom.com, but we are working on adding this capability soon. Stay tuned for updates as we expand our supported extensions.

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